The table below looks at the statistics for Pay per click skills in IT jobs advertised for the South West region. Included is a guide to the salaries offered in IT jobs that have cited Pay per click over the 3 months to 29 August 2016 with a comparison to the same period over the previous 2 years.

3 months to
29 Aug 2016
Same period 2015 Same period 2014
Pay per click (PPC)
Rank 245 244 225
Rank change year-on-year
-1 -19
Permanent jobs citing Pay per click 4 6 17
As % of all permanent IT jobs located in the South West 0.071% 0.10% 0.27%
As % of the Processes & Methodologies category 0.081% 0.12% 0.32%
Number of salaries quoted 2 6 15
Median salary £22,500 £37,500 £28,000
Median salary % change year-on-year
-40.00% +33.92%
UK excluding London median salary £32,500 £27,500 £28,000
% change year-on-year
+18.18% -1.78%
Pay per click
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the South West region.

Processes & Methodologies Category
South West
Permanent IT job ads with a match in the
Processes & Methodologies category
4936 5056 5257
As % of all permanent IT jobs located in the South West 87.46% 86.74% 85.02%
Number of salaries quoted 4120 4219 4265
Median salary £42,500 £42,000 £40,000
Median salary % change year-on-year
+1.19% +5.00%
90% offered a salary of more than £29,000 £28,500 £27,500
10% offered a salary of more than £62,500 £60,000 £61,000
UK excluding London median salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

Pay per click
Jobs Demand Trend in the South West

The demand trend of job ads across the South West region citing Pay per click as a proportion of all IT jobs with a match in the Processes & Methodologies category.

Pay per click Jobs Demand Trend in the South West

Pay per click
Salary Trend in the South West

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Pay per click across the South West region.

Pay per click Salary Trend in the South West

Pay per click
Job Locations in the South West

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Pay per click within the South West region over the 3 months to 29 August 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Cornwall -18 2 £22,500 -40.00%
Gloucestershire - 2 - - 2
Pay per click
England

Pay per click
Top 30 Related IT Skills in the South West

For the 6 months to 29 August 2016, IT jobs citing Pay per click also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the South West region with a requirement for Pay per click.

1 10 (83.33%) Google
2 8 (66.67%) HTML
3 7 (58.33%) Marketing
3 7 (58.33%) Digital Marketing
3 7 (58.33%) Analytics
4 6 (50.00%) Google Analytics
4 6 (50.00%) Microsoft
4 6 (50.00%) SEO
5 5 (41.67%) Finance
5 5 (41.67%) Web Design
6 4 (33.33%) CSS
6 4 (33.33%) Web Development
6 4 (33.33%) AdWords
7 3 (25.00%) Entity Framework
7 3 (25.00%) jQuery
7 3 (25.00%) ASP.NET MVC
7 3 (25.00%) Responsive Web Design
7 3 (25.00%) .NET Framework
7 3 (25.00%) NHibernate
7 3 (25.00%) Statistics
7 3 (25.00%) XML
7 3 (25.00%) MS Excel
7 3 (25.00%) JavaScript
7 3 (25.00%) .NET
7 3 (25.00%) SQL Server
7 3 (25.00%) C#
7 3 (25.00%) ASP.NET
7 3 (25.00%) OOD
7 3 (25.00%) MVC
8 2 (16.67%) MS Office

Pay per click
Top Related IT Skills in the South West by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (8.33%) WordPress
Applications
1 3 (25.00%) MS Excel
2 2 (16.67%) MS Office
Business Applications
1 1 (8.33%) SAP Oil and Gas
1 1 (8.33%) WebTrends
Cloud Services
1 6 (50.00%) Google Analytics
2 4 (33.33%) AdWords
Database & Business Intelligence
1 3 (25.00%) SQL Server
General
1 7 (58.33%) Marketing
2 5 (41.67%) Finance
3 2 (16.67%) Telecoms
4 1 (8.33%) Advertising
4 1 (8.33%) Banking
4 1 (8.33%) Electronics
4 1 (8.33%) Manufacturing
Job Titles
1 4 (33.33%) Developer
1 4 (33.33%) Digital Executive
1 4 (33.33%) Digital Marketing Executive
1 4 (33.33%) Marketing Executive
2 3 (25.00%) .NET Developer
2 3 (25.00%) ASP.NET Developer
2 3 (25.00%) C# .NET Developer
2 3 (25.00%) C# ASP.NET Developer
2 3 (25.00%) C# Developer
2 3 (25.00%) SEO Executive
3 2 (16.67%) PPC Executive
4 1 (8.33%) Campaign Executive
4 1 (8.33%) Digital Marketing Manager
4 1 (8.33%) E-Commerce Analyst
4 1 (8.33%) Email Marketing Executive
4 1 (8.33%) Front End Developer (Client-Side Developer)
4 1 (8.33%) PPC Specialist
4 1 (8.33%) Social Media Executive
4 1 (8.33%) Web Analytics Analyst
4 1 (8.33%) Website Developer
Libraries, Frameworks & Software Standards
1 8 (66.67%) HTML
2 4 (33.33%) CSS
3 3 (25.00%) .NET
3 3 (25.00%) .NET Framework
3 3 (25.00%) ASP.NET
3 3 (25.00%) ASP.NET MVC
3 3 (25.00%) Entity Framework
3 3 (25.00%) jQuery
3 3 (25.00%) NHibernate
3 3 (25.00%) XML
Miscellaneous
1 3 (25.00%) Statistics
2 2 (16.67%) Analytical Skills
2 2 (16.67%) Social Media
3 1 (8.33%) Blog
3 1 (8.33%) Clustering
Processes & Methodologies
1 7 (58.33%) Analytics
1 7 (58.33%) Digital Marketing
2 6 (50.00%) SEO
3 5 (41.67%) Web Design
4 4 (33.33%) Web Development
5 3 (25.00%) MVC
5 3 (25.00%) OOD
5 3 (25.00%) Responsive Web Design
6 2 (16.67%) CRM
7 1 (8.33%) B2B
7 1 (8.33%) Business Intelligence
7 1 (8.33%) Display Advertising
7 1 (8.33%) E-Commerce
7 1 (8.33%) Email Marketing
7 1 (8.33%) Front End Development
7 1 (8.33%) Marketing Automation
7 1 (8.33%) Programme Management
7 1 (8.33%) Website Architecture
Programming Languages
1 3 (25.00%) C#
1 3 (25.00%) JavaScript
Vendors
1 10 (83.33%) Google
2 6 (50.00%) Microsoft
3 1 (8.33%) HubSpot
3 1 (8.33%) Omniture
3 1 (8.33%) SAP
Cheltenham, Gloucestershire
IT Executive Ltd
Salary: £35000 - £45000 per annum + DOE
Posted: 2 days ago
Chippenham, Wiltshire
Sanderson
Salary: £25000 - £30000 per annum
Posted: 3 days ago
Cheltenham, Gloucestershire
IT Executive Ltd
Salary: £35000 - £45000 per annum + DOE
Posted: 3 days ago