The first table below looks at the demand for Search Engine Marketing skills in IT jobs advertised for the South West region. Included is a guide to the average salaries offered in IT jobs that have cited Search Engine Marketing over the 3 months to 25 July 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the South West region.

Location
3 months to
25 Jul 2014
Same period 2013 Same period 2012
Search Engine Marketing
Rank - 207 206
Permanent jobs citing Search Engine Marketing 0 7 10
As % of all permanent IT jobs located in the South West - 0.13% 0.18%
As % of the Processes & Methodologies category - 0.17% 0.23%
Number of salaries quoted 0 7 10
Average salary - £30,000 £21,000
Average salary % change year-on-year
- +42.85%
UK excluding London average salary £31,000 £29,000 £23,000
% change year-on-year
+6.89% +26.08%
Processes & Methodologies Category
South West
Permanent IT job ads with a match in the
Processes & Methodologies category
4908 4149 4286
As % of all permanent IT jobs located in the South West 80.37% 79.21% 77.41%
Number of salaries quoted 3998 3577 3795
Average salary £41,500 £37,500 £40,000
Average salary % change year-on-year
+10.66% -6.25%
90% offered a salary of more than £28,000 £25,646 £27,500
10% offered a salary of more than £60,000 £57,500 £53,250
UK excluding London average salary £42,500 £40,500 £40,000
% change year-on-year
+4.93% +1.25%
Search Engine Marketing
England

Search Engine Marketing
Jobs Demand Trend in the South West

This chart provides a 3-month moving total of permanent IT jobs citing Search Engine Marketing across the South West region as a proportion of the total demand within the Processes & Methodologies category.

Search Engine Marketing Jobs Demand Trend in the South West

Search Engine Marketing
Salary Trend in the South West

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Search Engine Marketing across the South West region.

Search Engine Marketing Salary Trend in the South West

Search Engine Marketing
Top 5 Related IT Skills in the South West

For the 6 months to 25 July 2014, IT jobs across the South West region citing Search Engine Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Search Engine Marketing.

1 6 (100.00%) Google
1 6 (100.00%) Marketing
1 6 (100.00%) Analytics
1 6 (100.00%) SEO
2 4 (66.67%) Retail

Search Engine Marketing
Top Related IT Skills in the South West by Category

For the 6 months to 25 July 2014, IT jobs across the South West region citing Search Engine Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Search Engine Marketing. Up to 20 skills are shown per category.

General
1 6 (100.00%) Marketing
2 4 (66.67%) Retail
Job Titles
1 6 (100.00%) Marketing Executive
Processes & Methodologies
1 6 (100.00%) SEO
1 6 (100.00%) Analytics
Vendors
1 6 (100.00%) Google