The table below looks at the prevalence of the term Marketing in IT jobs advertised for the Southwark region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing over the 3 months to 21 October 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
21 Oct 2014
Same period 2013 Same period 2012
Marketing
Rank 2 3 3
Rank change year-on-year
+1 0
Permanent jobs citing Marketing 16 3 3
As % of all permanent IT jobs located in Southwark 47.06% 23.08% 27.27%
As % of the General category 66.67% 75.00% 50.00%
Number of salaries quoted 7 3 2
Average salary £40,000 £35,000 £42,500
Average salary % change year-on-year
+14.28% -17.64%
90% offered a salary of more than £36,600 £35,000 £40,500
10% offered a salary of more than £52,000 £35,000 £44,500
UK excluding London average salary £39,000 £35,000 £35,000
% change year-on-year
+11.42% -
Marketing
London

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Southwark region.

General Category
Southwark
Permanent IT job ads with a match in the
General category
24 4 6
As % of all permanent IT jobs located in Southwark 70.59% 30.77% 54.55%
Number of salaries quoted 15 4 5
Average salary £50,000 £35,000 £40,000
Average salary % change year-on-year
+42.85% -12.50%
UK excluding London average salary £45,000 £42,500 £42,500
% change year-on-year
+5.88% -

Marketing
Jobs Demand Trend in Southwark

This chart provides a 3-month moving total of permanent IT jobs citing Marketing across the Southwark region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Southwark

Marketing
Salary Trend in Southwark

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Southwark region.

Marketing Salary Trend in Southwark

Marketing
Salary Histogram in Southwark

This chart provides a salary histogram for IT jobs citing Marketing across the Southwark region over the 3 months to 21 October 2014.

Marketing Salary Histogram in Southwark

Marketing
Top 30 Related IT Skills in Southwark

For the 6 months to 21 October 2014, IT jobs across the Southwark region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing.

1 22 (75.86%) Analytics
2 17 (58.62%) Web Analytics
2 17 (58.62%) Google
2 17 (58.62%) Google Analytics
3 13 (44.83%) Relational Database
4 11 (37.93%) Finance
5 9 (31.03%) Sony
5 9 (31.03%) JavaScript
5 9 (31.03%) Google Maps API
5 9 (31.03%) Mathematics
5 9 (31.03%) R
6 8 (27.59%) Apple iOS
6 8 (27.59%) Multivariate Testing
6 8 (27.59%) Online Marketing
6 8 (27.59%) Android
6 8 (27.59%) Analytical Skills
6 8 (27.59%) Performance Metrics
6 8 (27.59%) Publishing
6 8 (27.59%) QlikView
6 8 (27.59%) Direct Marketing
7 7 (24.14%) SQL Server
8 6 (20.69%) SQL
8 6 (20.69%) T-SQL
8 6 (20.69%) SQL Server Reporting Services
8 6 (20.69%) SQL Server Integration Services
8 6 (20.69%) SQL Server 2008
9 5 (17.24%) SQL Server 2012
9 5 (17.24%) Retail
9 5 (17.24%) Data Warehouse
9 5 (17.24%) ETL

Marketing
Top Related IT Skills in Southwark by Category

For the 6 months to 21 October 2014, IT jobs across the Southwark region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 1 (3.45%) WordPress
1 1 (3.45%) Drupal
Applications
1 2 (6.90%) MS Excel
Business Applications
1 17 (58.62%) Google Analytics
Communications & Networking
1 1 (3.45%) Firewall
1 1 (3.45%) Network Security
Database & Business Intelligence
1 13 (44.83%) Relational Database
2 8 (27.59%) QlikView
3 7 (24.14%) SQL Server
4 6 (20.69%) SQL Server Reporting Services
4 6 (20.69%) SQL Server Integration Services
4 6 (20.69%) SQL Server 2008
5 5 (17.24%) SQL Server 2012
5 5 (17.24%) Data Warehouse
6 1 (3.45%) MySQL
General
1 11 (37.93%) Finance
2 8 (27.59%) Publishing
3 5 (17.24%) Retail
4 3 (10.34%) Advertising
Job Titles
1 17 (58.62%) Analyst
2 9 (31.03%) Web Analyst
2 9 (31.03%) Technical Analyst
3 8 (27.59%) Insight Analyst
4 7 (24.14%) SQL Developer
4 7 (24.14%) Developer
5 5 (17.24%) SQL Server Developer
5 5 (17.24%) Database Developer
5 5 (17.24%) SQL Database Developer
6 3 (10.34%) Project Manager
7 2 (6.90%) Business Intelligence Developer
7 2 (6.90%) Digital Project Manager
8 1 (3.45%) C# .NET Developer
8 1 (3.45%) Head of User Experience
8 1 (3.45%) Internal Sales Executive
8 1 (3.45%) Junior
8 1 (3.45%) Web Developer
8 1 (3.45%) Consultant
8 1 (3.45%) Sales Executive
8 1 (3.45%) Sales Consultant
Libraries, Frameworks & Software Standards
1 9 (31.03%) Google Maps API
2 1 (3.45%) ASP.NET
2 1 (3.45%) Web Services
2 1 (3.45%) .NET
2 1 (3.45%) LAMP
Miscellaneous
1 9 (31.03%) Mathematics
2 8 (27.59%) Analytical Skills
2 8 (27.59%) Performance Metrics
3 3 (10.34%) User Experience
Operating Systems
1 8 (27.59%) Apple iOS
1 8 (27.59%) Android
2 1 (3.45%) Windows
2 1 (3.45%) Linux
Processes & Methodologies
1 22 (75.86%) Analytics
2 17 (58.62%) Web Analytics
3 8 (27.59%) Multivariate Testing
3 8 (27.59%) Online Marketing
3 8 (27.59%) Direct Marketing
4 5 (17.24%) ETL
5 4 (13.79%) Digital Marketing
6 3 (10.34%) Business Intelligence
6 3 (10.34%) PRINCE2
6 3 (10.34%) Agile Software Development
6 3 (10.34%) Scrum
7 1 (3.45%) Network Architecture
7 1 (3.45%) Business Development
Programming Languages
1 9 (31.03%) JavaScript
1 9 (31.03%) R
2 6 (20.69%) SQL
2 6 (20.69%) T-SQL
3 1 (3.45%) VC++
3 1 (3.45%) PHP
3 1 (3.45%) C#
3 1 (3.45%) C++
Qualifications
1 3 (10.34%) PRINCE2 Certification
System Software
1 1 (3.45%) Active Directory
Systems Management
1 1 (3.45%) Puppet
1 1 (3.45%) Vagrant
Vendors
1 17 (58.62%) Google
2 9 (31.03%) Sony
3 1 (3.45%) Microsoft
3 1 (3.45%) Sybase