The table below looks at the statistics for knowledge and experience of Aprimo products and/or services in IT jobs advertised across the UK. Included is a guide to the salaries offered in IT jobs that have cited Aprimo over the 3 months to 16 January 2017 with a comparison to the same period in the previous 2 years.

The figures below represent the IT labour market in general and are not representative of salaries within Aprimo, Incorporated.

3 months to
16 Jan 2017
Same period 2016 Same period 2015
Aprimo
UK
Rank 847 922 954
Rank change year-on-year
+75 +32
Permanent jobs citing Aprimo 5 3 3
As % of all permanent IT jobs located in the UK 0.006% 0.003% 0.003%
As % of the Vendors category 0.014% 0.007% 0.006%
Number of salaries quoted 2 2 3
Median salary £57,500 £65,000 £60,000
Median salary % change year-on-year
-11.53% +8.33%
UK excluding London median salary - £50,000 -

The following table is for comparison with the above and provides statistics for the entire Vendors category in permanent jobs advertised across the UK.

Vendors Category
UK
Permanent IT job ads with a match in the
Vendors category
36995 44615 50169
As % of all permanent IT jobs located in the UK 43.95% 45.38% 47.96%
Number of salaries quoted 29774 36525 41157
Median salary £47,000 £45,000 £45,000
Median salary % change year-on-year
+4.44% -
90% offered a salary of more than £27,500 £28,097 £27,500
10% offered a salary of more than £74,000 £70,000 £70,000
UK excluding London median salary £42,500 £42,500 £40,000
% change year-on-year
- +6.25%

Aprimo
Jobs Demand Trend

The demand trend of job ads citing Aprimo as a proportion of all IT jobs with a match in the Vendors category.

Aprimo Jobs Demand Trend in the UK

Aprimo
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Aprimo within the UK.

Aprimo Salary Trend in the UK

Aprimo
Top 7 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Aprimo within the UK over the 3 months to 16 January 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +81 5 £57,500 -11.53%
London +76 2 £57,500 -28.12%
West Midlands +11 2 - -
Walsall - 2 - -
Berkshire - 1 - -
South East - 1 - -
Maidenhead - 1 - -

Aprimo
Top 30 Related IT Skills

For the 6 months to 16 January 2017, IT jobs citing Aprimo also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads with a requirement for Aprimo.

1 5 (83.33%) CRM
1 5 (83.33%) Marketing
2 4 (66.67%) SQL
3 3 (50.00%) Migration
3 3 (50.00%) ETL
3 3 (50.00%) Business Intelligence
3 3 (50.00%) Degree
3 3 (50.00%) Unica
3 3 (50.00%) User Acceptance Testing
3 3 (50.00%) Pega
3 3 (50.00%) Adobe Campaign
3 3 (50.00%) Eloqua
3 3 (50.00%) Analytics
4 2 (33.33%) Master Data Management
4 2 (33.33%) Big Data
4 2 (33.33%) Presales
4 2 (33.33%) Apteco
4 2 (33.33%) Data Protection
4 2 (33.33%) Relational Database
4 2 (33.33%) Salesforce Marketing Cloud
4 2 (33.33%) Responsys
4 2 (33.33%) Analytical Skills
4 2 (33.33%) Enterprise Data Warehouse
4 2 (33.33%) Online Marketing
4 2 (33.33%) Social Media
4 2 (33.33%) REST
4 2 (33.33%) Data Quality
4 2 (33.33%) Social Media Marketing
4 2 (33.33%) Product Management
4 2 (33.33%) Mathematics

Aprimo
Top Related IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (16.67%) SAS
Applications
1 2 (33.33%) MS PowerPoint
Business Applications
1 3 (50.00%) Adobe Campaign
1 3 (50.00%) Eloqua
1 3 (50.00%) Unica
Cloud Services
1 2 (33.33%) Responsys
2 1 (16.67%) Force.com
Communications & Networking
1 2 (33.33%) Internet
Database & Business Intelligence
1 2 (33.33%) Big Data
1 2 (33.33%) Data Mining
1 2 (33.33%) Data Warehouse
1 2 (33.33%) Enterprise Data Warehouse
1 2 (33.33%) OLAP
1 2 (33.33%) RDBMS
1 2 (33.33%) Relational Database
General
1 5 (83.33%) Marketing
Job Titles
1 4 (66.67%) Consultant
2 2 (33.33%) Database Manager
2 2 (33.33%) Database Marketing Manager
2 2 (33.33%) Marketing Database Manager
2 2 (33.33%) Marketing Manager
2 2 (33.33%) Presales Consultant
2 2 (33.33%) Presales Engineer
3 1 (16.67%) Analyst
3 1 (16.67%) Business Analyst
3 1 (16.67%) Business Consultant
3 1 (16.67%) Marketing Consultant
3 1 (16.67%) Salesforce Analyst
3 1 (16.67%) Salesforce Business Analyst
3 1 (16.67%) Salesforce Consultant
Libraries, Frameworks & Software Standards
1 2 (33.33%) HTML
1 2 (33.33%) REST
1 2 (33.33%) Web Services
1 2 (33.33%) XML
Miscellaneous
1 2 (33.33%) Analytical Skills
1 2 (33.33%) Computer Science
1 2 (33.33%) Data Protection Act
1 2 (33.33%) Mathematics
1 2 (33.33%) Social Media
Processes & Methodologies
1 5 (83.33%) CRM
2 3 (50.00%) Analytics
2 3 (50.00%) Business Intelligence
2 3 (50.00%) ETL
2 3 (50.00%) Migration
2 3 (50.00%) User Acceptance Testing
3 2 (33.33%) Business Analysis
3 2 (33.33%) Data Management
3 2 (33.33%) Data Protection
3 2 (33.33%) Digital Marketing
3 2 (33.33%) Email Marketing
3 2 (33.33%) Information Security
3 2 (33.33%) Master Data Management
3 2 (33.33%) Online Marketing
3 2 (33.33%) Presales
3 2 (33.33%) Product Management
3 2 (33.33%) Social Media Marketing
3 2 (33.33%) Stakeholder Management
4 1 (16.67%) Business Development
4 1 (16.67%) Scrum
Programming Languages
1 4 (66.67%) SQL
2 2 (33.33%) JavaScript
Qualifications
1 3 (50.00%) Degree
Quality Assurance & Compliance
1 2 (33.33%) Data Quality
1 2 (33.33%) SLA
Systems Management
1 1 (16.67%) MOM
Vendors
1 3 (50.00%) Pega
2 2 (33.33%) Alterian
2 2 (33.33%) Apteco
2 2 (33.33%) Salesforce Marketing Cloud
3 1 (16.67%) Apttus
3 1 (16.67%) Chordiant
3 1 (16.67%) Coremetrics
3 1 (16.67%) IBM
3 1 (16.67%) Salesforce.com
3 1 (16.67%) Tealeaf
3 1 (16.67%) Teradata
3 1 (16.67%) Zuora