Brand Management
UK

The following table provides summary statistics for permanent job vacancies with a requirement for Brand Management skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Brand Management over the 6 months to 25 April 2024 with a comparison to the same period in the previous 2 years.

6 months to
25 Apr 2024
Same period 2023 Same period 2022
Rank 856 970 1170
Rank change year-on-year +114 +200 -296
Permanent jobs citing Brand Management 38 19 26
As % of all permanent jobs advertised in the UK 0.039% 0.018% 0.017%
As % of the Processes & Methodologies category 0.045% 0.019% 0.018%
Number of salaries quoted 26 3 15
10th Percentile £23,500 £65,500 -
25th Percentile £26,188 £66,250 £35,000
Median annual salary (50th Percentile) £37,500 £70,000 £37,500
Median % change year-on-year -46.43% +86.67% -16.67%
75th Percentile £44,375 £78,125 £81,875
90th Percentile £51,250 £81,500 £143,500
UK excluding London median annual salary £25,000 £76,250 £35,000
% change year-on-year -67.21% +117.86% -

All Process and Methodology Skills
UK

Brand Management is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies with a requirement for process or methodology skills.

Permanent vacancies with a requirement for process or methodology skills 84,476 100,576 147,122
As % of all permanent jobs advertised in the UK 86.05% 95.63% 95.59%
Number of salaries quoted 59,789 58,947 82,930
10th Percentile £29,000 £34,000 £33,476
25th Percentile £40,000 £45,000 £43,750
Median annual salary (50th Percentile) £55,000 £61,700 £60,000
Median % change year-on-year -10.86% +2.83% +9.09%
75th Percentile £72,500 £82,500 £80,000
90th Percentile £92,500 £100,000 £96,250
UK excluding London median annual salary £50,000 £55,000 £52,500
% change year-on-year -9.09% +4.76% +9.38%

Brand Management
Job Vacancy Trend

Job postings citing Brand Management as a proportion of all IT jobs advertised.

Job vacancy trend for Brand Management in the UK

Brand Management
Salary Trend

3-month moving average salary quoted in jobs citing Brand Management.

Salary trend for Brand Management in the UK

Brand Management
Salary Histogram

Salary distribution for jobs citing Brand Management over the 6 months to 25 April 2024.

Salary histogram for Brand Management in the UK

Brand Management
Top 11 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Brand Management within the UK over the 6 months to 25 April 2024. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
England +117 26 £37,500 -46.43% 8
UK excluding London +20 20 £25,000 -67.21% 8
Work from Home +103 17 £38,676 -53.12% 14
South East +27 12 £50,001 -34.43% 2
London +124 11 £37,500 -42.31% 3
Scotland - 3 £24,000 - 1
Wales - 2 £25,000 -
East Midlands - 2 £16,520 -
Midlands - 2 £16,520 - 1
North West - 1 - -
North of England - 1 - - 2

Brand Management
Co-occurring Skills and Capabilities by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 4 (10.53%) CMS
2 2 (5.26%) Microsoft Exchange
Applications
1 11 (28.95%) Microsoft Excel
2 6 (15.79%) Microsoft Office
3 4 (10.53%) InDesign
4 1 (2.63%) Acrobat
4 1 (2.63%) Adobe Illustrator
4 1 (2.63%) Adobe XD
4 1 (2.63%) Microsoft PowerPoint
4 1 (2.63%) Photoshop
Business Applications
1 3 (7.89%) Shopify
Cloud Services
1 7 (18.42%) Power Platform
2 5 (13.16%) Google Analytics
3 3 (7.89%) Google Ads
3 3 (7.89%) Microsoft 365
4 2 (5.26%) Entra ID
5 1 (2.63%) Adobe Analytics
5 1 (2.63%) Adobe Creative Cloud
5 1 (2.63%) Canva
5 1 (2.63%) MailChimp
5 1 (2.63%) Miro
5 1 (2.63%) Smartsheet
Database & Business Intelligence
1 7 (18.42%) Power BI
2 6 (15.79%) Tableau
3 1 (2.63%) Data Mining
3 1 (2.63%) Looker
General
1 32 (84.21%) Marketing
2 19 (50.00%) Analytical Skills
3 18 (47.37%) Social Skills
4 11 (28.95%) Inclusion and Diversity
5 7 (18.42%) Retail
6 5 (13.16%) Pharmaceutical
7 4 (10.53%) Finance
7 4 (10.53%) Legal
7 4 (10.53%) Organisational Skills
8 3 (7.89%) Advertising
8 3 (7.89%) Brand Awareness
8 3 (7.89%) Digital Healthcare
8 3 (7.89%) Presentation Skills
9 2 (5.26%) Publishing
10 1 (2.63%) Games
10 1 (2.63%) Influencing Skills
Job Titles
1 9 (23.68%) Analyst
2 7 (18.42%) Senior
3 3 (7.89%) Communications Officer
3 3 (7.89%) E-Commerce Manager
3 3 (7.89%) Senior Communications Officer
3 3 (7.89%) Senior Manager
3 3 (7.89%) Traffic Manager
4 2 (5.26%) IT Support
4 2 (5.26%) IT Support Technician
4 2 (5.26%) IT Technician
4 2 (5.26%) Support Technician
5 1 (2.63%) Data Analyst
5 1 (2.63%) Designer
5 1 (2.63%) Head of Marketing
5 1 (2.63%) Insight Analyst
5 1 (2.63%) Marketing Data Analyst
5 1 (2.63%) Portfolio Analyst
5 1 (2.63%) Senior Analyst
5 1 (2.63%) Social Media Assistant
5 1 (2.63%) Social Media Manager
Libraries, Frameworks & Software Standards
1 3 (7.89%) HTML
Miscellaneous
1 10 (26.32%) Social Media
2 6 (15.79%) Photography
3 5 (13.16%) Management Information System
3 5 (13.16%) NHS
4 4 (10.53%) Analytical Mindset
4 4 (10.53%) Blog
4 4 (10.53%) Self-Motivation
4 4 (10.53%) Video Editing
5 3 (7.89%) e-Learning
5 3 (7.89%) Graphic Design
6 2 (5.26%) Algorithms
7 1 (2.63%) Blockchain
7 1 (2.63%) Data Structures
7 1 (2.63%) Driving Licence
7 1 (2.63%) FMCG
7 1 (2.63%) Product Ownership
7 1 (2.63%) Web3
Operating Systems
1 3 (7.89%) Windows
2 1 (2.63%) Windows Vista
Processes & Methodologies
1 11 (28.95%) Analytics
2 8 (21.05%) Decision-Making
3 7 (18.42%) Business Intelligence
3 7 (18.42%) Marketing Strategy
3 7 (18.42%) Product Management
3 7 (18.42%) SEO
4 6 (15.79%) Asset Management
4 6 (15.79%) Project Management
5 5 (13.16%) Analytical Modelling
5 5 (13.16%) Business Analysis
5 5 (13.16%) Business Case
5 5 (13.16%) Business Development
5 5 (13.16%) Contract Management
5 5 (13.16%) Customer Service
5 5 (13.16%) Data Analysis
6 4 (10.53%) Content Development
6 4 (10.53%) Content Strategy
6 4 (10.53%) Customer Segmentation
6 4 (10.53%) Global Marketing
6 4 (10.53%) Problem-Solving
Programming Languages
1 2 (5.26%) Python
1 2 (5.26%) SQL
2 1 (2.63%) Data Analysis Expressions
2 1 (2.63%) JavaScript
Qualifications
1 7 (18.42%) Degree
Quality Assurance & Compliance
1 5 (13.16%) Accessibility
2 3 (7.89%) SLA
3 2 (5.26%) GDPR
4 1 (2.63%) Data Quality
System Software
1 2 (5.26%) Active Directory
Vendors
1 15 (39.47%) Microsoft
2 6 (15.79%) Adobe
3 5 (13.16%) Google
4 4 (10.53%) Instagram
4 4 (10.53%) YouTube
5 3 (7.89%) Facebook
5 3 (7.89%) TikTok
5 3 (7.89%) Twitter
6 1 (2.63%) Databricks
6 1 (2.63%) Hootsuite
6 1 (2.63%) Salesforce
6 1 (2.63%) Snapchat