The table below looks at the statistics for the Campaign Analyst role in IT jobs advertised across the UK. Included is a guide to the average salaries offered in IT jobs that have cited Campaign Analyst in their job title over the 3 months to 22 August 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
22 Aug 2014
Same period 2013 Same period 2012
Campaign Analyst
Rank 882 851 887
Rank change year-on-year
-31 +36
Permanent jobs requiring a Campaign Analyst 22 20 14
As % of all permanent IT jobs located in the UK 0.019% 0.018% 0.012%
As % of the Job Titles category 0.020% 0.020% 0.013%
Number of salaries quoted 9 16 14
Average salary £37,500 £37,500 £32,500
Average salary % change year-on-year
- +15.38%
90% offered a salary of more than £31,800 £29,250 £26,850
10% offered a salary of more than £42,500 £45,000 £37,500
UK excluding London average salary £41,500 £30,000 £32,500
% change year-on-year
+38.33% -7.69%

The following table is for comparison with the above and provides statistics for the entire Job Titles category in permanent jobs advertised across the UK. Most job vacancies include a discernible job title. As such the figures in the first row provide an indication of the total number of permanent jobs in the overall sample.

Job Titles Category
UK
Permanent IT job ads with a match in the
Job Titles category
110590 102435 111475
As % of all permanent IT jobs located in the UK 94.41% 94.25% 95.13%
Number of salaries quoted 89418 84946 95316
Average salary £45,000 £42,500 £42,500
Average salary % change year-on-year
+5.88% -
90% offered a salary of more than £26,500 £26,450 £27,000
10% offered a salary of more than £70,000 £70,000 £67,500
UK excluding London average salary £40,000 £39,000 £38,500
% change year-on-year
+2.56% +1.29%

Campaign Analyst
Jobs Demand Trend

This chart provides the 3-month moving total of permanent IT jobs citing Campaign Analyst in the job title within the UK as a proportion of the total demand within the Job Titles category.

Campaign Analyst Jobs Demand Trend in the UK

Campaign Analyst
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Campaign Analyst within the UK.

Campaign Analyst Salary Trend in the UK

Campaign Analyst
Salary Histogram

This chart provides a salary histogram for IT jobs citing Campaign Analyst over the 3 months to 22 August 2014 within the UK.

Campaign Analyst Salary Histogram in the UK

Campaign Analyst
Top 8 Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Campaign Analyst within the UK over the 3 months to 22 August 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -13 22 £37,500 - 4
London -1 19 £36,250 -9.37% 1
City of London -13 4 £37,500 -6.25%
Berkshire -6 2 - -
South East -21 2 - - 1
Tyne and Wear - 1 £41,500 - 1
North East - 1 £41,500 - 1
Newcastle upon Tyne - 1 £41,500 - 1

Campaign Analyst
Top 30 Related IT Skills

For the 6 months to 22 August 2014, IT jobs within the UK that cited Campaign Analyst in their job title mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled with Campaign Analyst in their job title.

1 40 (80.00%) SQL
1 40 (80.00%) Marketing
2 27 (54.00%) SAS
3 24 (48.00%) Analytics
4 21 (42.00%) Direct Marketing
5 19 (38.00%) Campaign Analysis
6 17 (34.00%) Campaign Management
7 16 (32.00%) Advertising
8 14 (28.00%) Unica
9 13 (26.00%) Alterian
10 12 (24.00%) Stakeholder Management
10 12 (24.00%) Chordiant
10 12 (24.00%) SMS
11 11 (22.00%) Degree
11 11 (22.00%) Mathematics
11 11 (22.00%) Neolane
12 9 (18.00%) SPSS
13 8 (16.00%) Microsoft
13 8 (16.00%) Statistics
14 7 (14.00%) Data Analysis
14 7 (14.00%) Finance
15 6 (12.00%) Data Mining
15 6 (12.00%) Economics
16 5 (10.00%) Pay per click
16 5 (10.00%) Business Intelligence
16 5 (10.00%) MS Excel
16 5 (10.00%) SEO
16 5 (10.00%) Customer Insight
17 4 (8.00%) Google
17 4 (8.00%) MS PowerPoint

Campaign Analyst
Top Related IT Skills by Category

For the 6 months to 22 August 2014, IT jobs within the UK that cited Campaign Analyst in their job title mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled with Campaign Analyst in their job title. Up to 20 skills are shown per category.

Application Platforms
1 27 (54.00%) SAS
Applications
1 9 (18.00%) SPSS
2 5 (10.00%) MS Excel
3 4 (8.00%) MS PowerPoint
4 3 (6.00%) MS Office
Business Applications
1 4 (8.00%) Google Analytics
2 3 (6.00%) WebTrends
Communications & Networking
1 12 (24.00%) SMS
Database & Business Intelligence
1 6 (12.00%) Data Mining
2 3 (6.00%) Data Warehouse
2 3 (6.00%) Relational Database
3 2 (4.00%) Oracle BI EE
4 1 (2.00%) Base SAS
4 1 (2.00%) SAS Enterprise Guide
4 1 (2.00%) Big Data
General
1 40 (80.00%) Marketing
2 16 (32.00%) Advertising
3 7 (14.00%) Finance
4 3 (6.00%) Banking
4 3 (6.00%) Legal
5 2 (4.00%) Financial Institution
6 1 (2.00%) Telecoms
Miscellaneous
1 11 (22.00%) Mathematics
2 8 (16.00%) Statistics
3 6 (12.00%) Economics
4 3 (6.00%) Computer Science
4 3 (6.00%) Social Media
5 2 (4.00%) Digital Media
5 2 (4.00%) FMCG
6 1 (2.00%) Physics
Processes & Methodologies
1 24 (48.00%) Analytics
2 21 (42.00%) Direct Marketing
3 19 (38.00%) Campaign Analysis
4 17 (34.00%) Campaign Management
5 12 (24.00%) Stakeholder Management
6 7 (14.00%) Data Analysis
7 5 (10.00%) Pay per click
7 5 (10.00%) Business Intelligence
7 5 (10.00%) SEO
7 5 (10.00%) Customer Insight
8 4 (8.00%) Business Analysis
8 4 (8.00%) Data Protection
9 3 (6.00%) Display Advertising
9 3 (6.00%) Marketing Analytics
10 2 (4.00%) Statistical Modelling
10 2 (4.00%) CRM
10 2 (4.00%) Database Marketing
10 2 (4.00%) Email Marketing
11 1 (2.00%) Customer Analysis
11 1 (2.00%) Logistic Regression
Programming Languages
1 40 (80.00%) SQL
2 2 (4.00%) PL/SQL
2 2 (4.00%) T-SQL
3 1 (2.00%) VBA
3 1 (2.00%) R
Qualifications
1 11 (22.00%) Degree
Quality Assurance & Compliance
1 2 (4.00%) QA
Vendors
1 14 (28.00%) Unica
2 13 (26.00%) Alterian
3 12 (24.00%) Chordiant
4 11 (22.00%) Neolane
5 8 (16.00%) Microsoft
6 4 (8.00%) Google
7 2 (4.00%) EXASOL
7 2 (4.00%) Business Objects
7 2 (4.00%) Teradata
8 1 (2.00%) DoubleClick
8 1 (2.00%) Oracle
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