The table below looks at the statistics for Search Engine Marketing skills in IT jobs advertised across the UK. Included is a guide to the average salaries offered in IT jobs that have cited Search Engine Marketing over the 3 months to 24 April 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
24 Apr 2015
Same period 2014 Same period 2013
Search Engine Marketing
Rank 858 859 867
Rank change year-on-year
+1 +8
Permanent jobs citing Search Engine Marketing 32 74 37
As % of all permanent IT jobs located in the UK 0.029% 0.062% 0.033%
As % of the Processes & Methodologies category 0.035% 0.075% 0.041%
Number of salaries quoted 20 49 21
Average salary £36,250 £35,000 £28,000
Average salary % change year-on-year
+3.57% +25.00%
90% offered a salary of more than £29,300 £21,400 £25,000
10% offered a salary of more than £40,000 £62,500 £45,000
UK excluding London average salary £36,250 £29,000 £28,000
% change year-on-year
+25.00% +3.57%

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised across the UK.

Processes & Methodologies Category
UK
Permanent IT job ads with a match in the
Processes & Methodologies category
92045 98475 89909
As % of all permanent IT jobs located in the UK 83.20% 82.01% 80.07%
Number of salaries quoted 74373 79144 73784
Average salary £50,000 £47,500 £46,000
Average salary % change year-on-year
+5.26% +3.26%
90% offered a salary of more than £32,000 £30,919 £30,000
10% offered a salary of more than £75,000 £70,000 £72,500
UK excluding London average salary £44,000 £42,500 £40,000
% change year-on-year
+3.52% +6.25%

Search Engine Marketing
Jobs Demand Trend

This chart provides the 3-month moving total of permanent IT jobs citing Search Engine Marketing within the UK as a proportion of the total demand within the Processes & Methodologies category.

Search Engine Marketing Jobs Demand Trend in the UK

Search Engine Marketing
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Search Engine Marketing within the UK.

Search Engine Marketing Salary Trend in the UK

Search Engine Marketing
Salary Histogram

This chart provides a salary histogram for IT jobs citing Search Engine Marketing over the 3 months to 24 April 2015 within the UK.

Search Engine Marketing Salary Histogram in the UK

Search Engine Marketing
Top 26 Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Search Engine Marketing within the UK over the 3 months to 24 April 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -28 32 £36,250 +3.57% 1
London -2 12 £35,000 -12.50%
North West +19 8 £35,000 +23.89% 1
Cheshire +17 8 £35,000 -
Yorkshire +5 8 £37,500 +41.50%
Knutsford - 7 £35,000 -
Harrogate - 6 £19,000 -
North Yorkshire - 6 £19,000 -
Canary Wharf - 5 - -
East Midlands - 2 £40,000 -
Nottinghamshire - 2 £40,000 -
Derbyshire - 2 £40,000 -
Leicestershire - 2 £40,000 -
Leicester - 2 £40,000 -
Nottingham - 2 £40,000 -
Derby - 2 £40,000 -
City of London +22 1 £30,000 -52.00%
West Yorkshire +11 1 £37,500 -
Warrington +7 1 £25,000 -28.57%
Leeds +5 1 £37,500 -
South West -25 1 £47,000 +123.80%
East of England - 1 - -
Enfield - 1 £29,000 -
Swindon - 1 £47,000 -
Hertfordshire - 1 - -
Wiltshire - 1 £47,000 -

Search Engine Marketing
Top 30 Related IT Skills

For the 6 months to 24 April 2015, IT jobs within the UK citing Search Engine Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Search Engine Marketing.

1 70 (100.00%) Marketing
2 44 (62.86%) Analytics
2 44 (62.86%) Google
3 41 (58.57%) Pay per click
4 37 (52.86%) SEO
5 28 (40.00%) Digital Marketing
6 26 (37.14%) Google Analytics
7 20 (28.57%) B2B
8 19 (27.14%) Finance
9 17 (24.29%) Social Media
10 16 (22.86%) Web Analytics
10 16 (22.86%) CSS
10 16 (22.86%) HTML
11 12 (17.14%) E-Commerce
11 12 (17.14%) Project Management
11 12 (17.14%) Internet
12 11 (15.71%) Campaign Management
12 11 (15.71%) Web Development
12 11 (15.71%) Degree
13 10 (14.29%) Copywriting
13 10 (14.29%) Analytical Skills
13 10 (14.29%) MS Office
13 10 (14.29%) Advertising
14 9 (12.86%) Logistics
14 9 (12.86%) Strategic Planning
14 9 (12.86%) XHTML
14 9 (12.86%) B2C
14 9 (12.86%) Microsoft
14 9 (12.86%) Algorithms
14 9 (12.86%) Marketing Management

Search Engine Marketing
Top Related IT Skills by Category

For the 6 months to 24 April 2015, IT jobs within the UK citing Search Engine Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Search Engine Marketing. Up to 20 skills are shown per category.

Application Platforms
1 7 (10.00%) CMS
2 1 (1.43%) WordPress
2 1 (1.43%) MODX
Applications
1 10 (14.29%) MS Office
2 3 (4.29%) MS Excel
2 3 (4.29%) MS PowerPoint
3 1 (1.43%) Photoshop
Business Applications
1 1 (1.43%) WebTrends
1 1 (1.43%) Radian6
Cloud Services
1 26 (37.14%) Google Analytics
2 5 (7.14%) Cloud Computing
Communications & Networking
1 12 (17.14%) Internet
2 2 (2.86%) Intranet
3 1 (1.43%) WebEx
Database & Business Intelligence
1 2 (2.86%) SQL Server
1 2 (2.86%) OLAP
1 2 (2.86%) Data Warehouse
1 2 (2.86%) Microsoft Analysis Services
1 2 (2.86%) SQL Server Reporting Services
1 2 (2.86%) SQL Server Integration Services
1 2 (2.86%) SQL Server Analysis Services
1 2 (2.86%) SQL Server 2008
1 2 (2.86%) SQL Server 2012
1 2 (2.86%) OLAP Cube
General
1 70 (100.00%) Marketing
2 19 (27.14%) Finance
3 10 (14.29%) Advertising
4 8 (11.43%) Retail
5 5 (7.14%) Law
6 4 (5.71%) Publishing
7 3 (4.29%) Telecoms
8 2 (2.86%) German Language
8 2 (2.86%) Italian Language
Job Titles
1 29 (41.43%) PPC Executive
2 27 (38.57%) PPC Manager
2 27 (38.57%) PPC Analyst
2 27 (38.57%) PPC Specialist
3 10 (14.29%) Marketing Manager
4 8 (11.43%) SEO Specialist
5 7 (10.00%) Account Executive
6 5 (7.14%) Marketing Executive
7 4 (5.71%) Digital Marketing Manager
7 4 (5.71%) Developer
8 3 (4.29%) Web Manager
8 3 (4.29%) Web Marketing Manager
9 2 (2.86%) Search Manager
9 2 (2.86%) Content Manager
9 2 (2.86%) Head of Search
9 2 (2.86%) Web Content Manager
9 2 (2.86%) Sales Director
9 2 (2.86%) Web Developer
9 2 (2.86%) Account Manager
9 2 (2.86%) Sales Manager
Libraries, Frameworks & Software Standards
1 16 (22.86%) HTML
1 16 (22.86%) CSS
2 9 (12.86%) XHTML
3 3 (4.29%) jQuery
4 2 (2.86%) .NET
Miscellaneous
1 17 (24.29%) Social Media
2 10 (14.29%) Analytical Skills
2 10 (14.29%) Copywriting
3 9 (12.86%) Algorithms
4 8 (11.43%) Performance Metrics
5 4 (5.71%) Blog
6 3 (4.29%) Digital Media
7 1 (1.43%) Social Network
7 1 (1.43%) Economics
7 1 (1.43%) Statistics
Processes & Methodologies
1 44 (62.86%) Analytics
2 41 (58.57%) Pay per click
3 37 (52.86%) SEO
4 28 (40.00%) Digital Marketing
5 20 (28.57%) B2B
6 16 (22.86%) Web Analytics
7 12 (17.14%) E-Commerce
7 12 (17.14%) Project Management
8 11 (15.71%) Web Development
8 11 (15.71%) Campaign Management
9 9 (12.86%) Marketing Management
9 9 (12.86%) B2C
9 9 (12.86%) Strategic Planning
9 9 (12.86%) Logistics
10 8 (11.43%) Supplier Management
11 7 (10.00%) Online Marketing
12 5 (7.14%) Business Development
12 5 (7.14%) Product Marketing
12 5 (7.14%) Content Management
12 5 (7.14%) Data Analysis
Programming Languages
1 4 (5.71%) JavaScript
2 2 (2.86%) SQL
2 2 (2.86%) T-SQL
2 2 (2.86%) C#
3 1 (1.43%) PHP
Qualifications
1 11 (15.71%) Degree
Quality Assurance & Compliance
1 2 (2.86%) QA
Vendors
1 44 (62.86%) Google
2 9 (12.86%) Microsoft
3 6 (8.57%) Salesforce.com
4 5 (7.14%) Pardot
5 4 (5.71%) Yahoo!
6 3 (4.29%) Tealeaf
6 3 (4.29%) Tableau
7 2 (2.86%) Sony
7 2 (2.86%) Adobe
7 2 (2.86%) Apple
8 1 (1.43%) Facebook
8 1 (1.43%) Twitter
Manchester, Lancashire
Premier Media
Salary: £30000 - £40000 per annum + Benefits
Posted: 3 days ago