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The first part of the table below looks at the demand for Database Marketing skills in IT jobs advertised for the Wales region. Included is a guide to the average salaries offered in IT jobs that have cited Database Marketing over the 3 months to 17 March 2010 with a comparison to the same period in the previous 2 years. The second part of the table is for comparison and provides aggregates for all of the Database & Business Intelligence category for the Wales region.
| Database Marketing |
| 3 months to 17 Mar 2010 | Same period 2009 | Same period 2008 |
| Rank | - | - | - |
| Matching permanent IT job ads | 0 | 0 | 0 |
| As % of all permanent IT jobs located in Wales | - | - | - |
| As % of the Database & Business Intelligence category | - | - | - |
| Salaries quoted | 0 | 0 | 0 |
| Average salary | - | - | - |
| UK excluding London average salary | £26,500 | £33,000 | £32,500 |
| % change year-on-year | |
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Permanent IT job ads with a match in the Database & Business Intelligence category | 262 | 251 | 343 |
| As % of all permanent IT jobs located in Wales | 30.47 % | 29.22 % | 21.17 % |
| Salaries quoted | 249 | 218 | 313 |
| Average salary | £32,500 | £30,000 | £30,000 |
| Average salary % change year-on-year | |
| 90% of jobs offered a salary of more than | £23,500 | £24,000 | £23,900 |
| 10% of jobs offered a salary of more than | £40,000 | £40,000 | £40,000 |
| UK excluding London average salary | £35,000 | £35,000 | £35,000 |
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Database Marketing Demand TrendThe chart provides a 3-month moving total beginning in 2004 of permanent IT jobs citing Database Marketing across the Wales region as a proportion of the total demand within the Database & Business Intelligence category.
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