The table below looks at the statistics for SEO skills in IT jobs advertised for the Walsall region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 5 February 2016 with a comparison to the same period in the previous 2 years.

Location
3 months to
5 Feb 2016
Same period 2015 Same period 2014
Search Engine Optimisation (SEO)
Rank - 15 -
Permanent jobs citing SEO 0 4 0
As % of all permanent IT jobs located in Walsall - 5.48% -
As % of the Processes & Methodologies category - 7.27% -
Number of salaries quoted 0 4 0
Average salary - £19,000 -
UK excluding London average salary £35,000 £33,000 £32,500
% change year-on-year
+6.06% +1.53%
SEO
West Midlands

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Walsall region.

Processes & Methodologies Category
Walsall
Permanent IT job ads with a match in the
Processes & Methodologies category
124 55 53
As % of all permanent IT jobs located in Walsall 87.32% 75.34% 85.48%
Number of salaries quoted 103 44 48
Average salary £42,500 £38,250 £40,000
Average salary % change year-on-year
+11.11% -4.37%
90% offered a salary of more than £32,500 £19,000 £30,000
10% offered a salary of more than £90,000 £90,000 £82,500
UK excluding London average salary £45,000 £42,500 £42,500
% change year-on-year
+5.88% -

SEO
Jobs Demand Trend in Walsall

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the Walsall region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in Walsall

SEO
Salary Trend in Walsall

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Walsall region.

SEO Salary Trend in Walsall

SEO
Top 27 Related IT Skills in Walsall

For the 6 months to 5 February 2016, IT jobs across the Walsall region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 3 (100.00%) Digital Marketing
1 3 (100.00%) Marketing
2 2 (66.67%) HTML
2 2 (66.67%) CSS
3 1 (33.33%) Flash
3 1 (33.33%) Intranet
3 1 (33.33%) Finance
3 1 (33.33%) Legal
3 1 (33.33%) CMS
3 1 (33.33%) Adobe Illustrator
3 1 (33.33%) Web Design
3 1 (33.33%) Content Management
3 1 (33.33%) Google
3 1 (33.33%) Pay per click
3 1 (33.33%) jQuery
3 1 (33.33%) Sitecore CMS
3 1 (33.33%) Sitecore
3 1 (33.33%) HTML5
3 1 (33.33%) Social Media
3 1 (33.33%) Root Cause Analysis
3 1 (33.33%) Responsive Web Design
3 1 (33.33%) Analytics
3 1 (33.33%) User Experience
3 1 (33.33%) Front End Development
3 1 (33.33%) Photoshop
3 1 (33.33%) Photography
3 1 (33.33%) Google Analytics

SEO
Top Related IT Skills in Walsall by Category

For the 6 months to 5 February 2016, IT jobs across the Walsall region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 1 (33.33%) CMS
1 1 (33.33%) Sitecore CMS
Applications
1 1 (33.33%) Adobe Illustrator
1 1 (33.33%) Photoshop
Cloud Services
1 1 (33.33%) Google Analytics
Communications & Networking
1 1 (33.33%) Intranet
General
1 3 (100.00%) Marketing
2 1 (33.33%) Finance
2 1 (33.33%) Legal
Job Titles
1 1 (33.33%) Analyst
1 1 (33.33%) Technical Design Manager
1 1 (33.33%) Technical Manager
1 1 (33.33%) Testing Manager
1 1 (33.33%) Web Analyst
1 1 (33.33%) Web Analytics Analyst
Libraries, Frameworks & Software Standards
1 2 (66.67%) CSS
1 2 (66.67%) HTML
2 1 (33.33%) Flash
2 1 (33.33%) HTML5
2 1 (33.33%) jQuery
Miscellaneous
1 1 (33.33%) Photography
1 1 (33.33%) Social Media
1 1 (33.33%) User Experience
Processes & Methodologies
1 3 (100.00%) Digital Marketing
2 1 (33.33%) Analytics
2 1 (33.33%) Content Management
2 1 (33.33%) Front End Development
2 1 (33.33%) Pay per click
2 1 (33.33%) Responsive Web Design
2 1 (33.33%) Root Cause Analysis
2 1 (33.33%) Web Design
Vendors
1 1 (33.33%) Google
1 1 (33.33%) Sitecore