The table below looks at the prevalence of the term Marketing in IT jobs advertised for the West Lothian region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing over the 3 months to 20 October 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
20 Oct 2014
Same period 2013 Same period 2012
Marketing
Rank 13 - 22
Rank change year-on-year
- 0
Permanent jobs citing Marketing 2 0 4
As % of all permanent IT jobs located in West Lothian 3.85% - 3.48%
As % of the General category 20.00% - 19.05%
Number of salaries quoted 0 0 3
Average salary - - £50,000
UK excluding London average salary £39,000 £35,000 £35,000
% change year-on-year
+11.42% -
Marketing
Scotland

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the West Lothian region.

General Category
West Lothian
Permanent IT job ads with a match in the
General category
10 8 21
As % of all permanent IT jobs located in West Lothian 19.23% 16.33% 18.26%
Number of salaries quoted 3 8 10
Average salary £40,000 £36,000 £50,000
Average salary % change year-on-year
+11.11% -28.00%
90% offered a salary of more than £27,500 £27,500 £38,232
10% offered a salary of more than £42,500 £50,000 £41,750
UK excluding London average salary £45,000 £42,500 £42,500
% change year-on-year
+5.88% -

Marketing
Jobs Demand Trend in West Lothian

This chart provides a 3-month moving total of permanent IT jobs citing Marketing across the West Lothian region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in West Lothian

Marketing
Salary Trend in West Lothian

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the West Lothian region.

Marketing Salary Trend in West Lothian

Marketing
Job Locations in West Lothian

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Marketing within the West Lothian region over the 3 months to 20 October 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Linlithgow - 1 - -
Marketing
Scotland

Marketing
Top 21 Related IT Skills in West Lothian

For the 6 months to 20 October 2014, IT jobs across the West Lothian region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing.

1 3 (100.00%) Degree
2 2 (66.67%) .NET
2 2 (66.67%) Windows
2 2 (66.67%) UML
2 2 (66.67%) OO
2 2 (66.67%) C#
2 2 (66.67%) C++
2 2 (66.67%) WinForms
2 2 (66.67%) Computer Science
3 1 (33.33%) Use Case
3 1 (33.33%) Predictive Modelling
3 1 (33.33%) Twitter
3 1 (33.33%) Analytics
3 1 (33.33%) User Experience
3 1 (33.33%) Analytical Skills
3 1 (33.33%) Software Engineering
3 1 (33.33%) Statistics
3 1 (33.33%) SQL
3 1 (33.33%) SPSS
3 1 (33.33%) Customer Intelligence
3 1 (33.33%) Mathematics

Marketing
Top Related IT Skills in West Lothian by Category

For the 6 months to 20 October 2014, IT jobs across the West Lothian region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Applications
1 1 (33.33%) SPSS
Job Titles
1 2 (66.67%) Software Developer
1 2 (66.67%) Developer
2 1 (33.33%) Analyst
2 1 (33.33%) Software Engineer
Libraries, Frameworks & Software Standards
1 2 (66.67%) .NET
1 2 (66.67%) WinForms
Miscellaneous
1 2 (66.67%) Computer Science
2 1 (33.33%) User Experience
2 1 (33.33%) Analytical Skills
2 1 (33.33%) Statistics
2 1 (33.33%) Mathematics
Operating Systems
1 2 (66.67%) Windows
Processes & Methodologies
1 2 (66.67%) UML
1 2 (66.67%) OO
2 1 (33.33%) Customer Intelligence
2 1 (33.33%) Software Engineering
2 1 (33.33%) Use Case
2 1 (33.33%) Predictive Modelling
2 1 (33.33%) Analytics
Programming Languages
1 2 (66.67%) C#
1 2 (66.67%) C++
2 1 (33.33%) SQL
Qualifications
1 3 (100.00%) Degree
Vendors
1 1 (33.33%) Twitter