The table below looks at the statistics for Pay per click skills in IT jobs advertised for the West Midlands region. Included is a guide to the average salaries offered in IT jobs that have cited Pay per click over the 3 months to 26 November 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
26 Nov 2014
Same period 2013 Same period 2012
Pay per click (PPC)
Rank 220 194 194
Rank change year-on-year
-26 0
Permanent jobs citing Pay per click 2 17 9
As % of all permanent IT jobs located in the West Midlands 0.036% 0.32% 0.18%
As % of the Processes & Methodologies category 0.044% 0.42% 0.24%
Number of salaries quoted 2 17 9
Average salary £25,500 £30,500 £25,000
Average salary % change year-on-year
-16.39% +22.00%
90% offered a salary of more than £19,500 £29,000 £23,000
10% offered a salary of more than £31,500 £36,900 £28,900
UK excluding London average salary £30,000 £30,000 £30,000
Pay per click
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the West Midlands region.

Processes & Methodologies Category
West Midlands
Permanent IT job ads with a match in the
Processes & Methodologies category
4597 4088 3722
As % of all permanent IT jobs located in the West Midlands 82.24% 78.13% 75.65%
Number of salaries quoted 4050 3469 3220
Average salary £41,500 £40,000 £40,000
Average salary % change year-on-year
+3.75% -
90% offered a salary of more than £27,500 £26,000 £28,500
10% offered a salary of more than £65,000 £55,000 £60,000
UK excluding London average salary £42,500 £42,500 £40,000
% change year-on-year
- +6.25%

Pay per click
Jobs Demand Trend in the West Midlands

This chart provides a 3-month moving total of permanent IT jobs citing Pay per click across the West Midlands region as a proportion of the total demand within the Processes & Methodologies category.

Pay per click Jobs Demand Trend in the West Midlands

Pay per click
Salary Trend in the West Midlands

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Pay per click across the West Midlands region.

Pay per click Salary Trend in the West Midlands

Pay per click
Salary Histogram in the West Midlands

This chart provides a salary histogram for IT jobs citing Pay per click across the West Midlands region over the 3 months to 26 November 2014.

Pay per click Salary Histogram in the West Midlands

Pay per click
Job Locations in the West Midlands

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Pay per click within the West Midlands region over the 3 months to 26 November 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Coventry - 1 £18,000 -
Shropshire - 1 £33,000 -
Pay per click
England

Pay per click
Top 30 Related IT Skills in the West Midlands

For the 6 months to 26 November 2014, IT jobs across the West Midlands region citing Pay per click also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Pay per click.

1 27 (93.10%) SEO
2 19 (65.52%) HTML
2 19 (65.52%) CSS
2 19 (65.52%) Google
3 17 (58.62%) PHP
3 17 (58.62%) jQuery
4 13 (44.83%) MySQL
4 13 (44.83%) JavaScript
4 13 (44.83%) E-Commerce
4 13 (44.83%) Marketing
5 12 (41.38%) Retail
6 11 (37.93%) LAMP
6 11 (37.93%) PHP5
6 11 (37.93%) HTML5
6 11 (37.93%) CSS3
6 11 (37.93%) Mobile App
6 11 (37.93%) Mobile Application Development
6 11 (37.93%) Algorithms
7 7 (24.14%) Analytics
7 7 (24.14%) Email Marketing
8 6 (20.69%) CRM
9 5 (17.24%) Advertising
9 5 (17.24%) Digital Marketing
10 4 (13.79%) Google Analytics
10 4 (13.79%) Continuous Integration
10 4 (13.79%) WordPress
10 4 (13.79%) Git (software)
10 4 (13.79%) Sass
10 4 (13.79%) Web Design
10 4 (13.79%) Degree

Pay per click
Top Related IT Skills in the West Midlands by Category

For the 6 months to 26 November 2014, IT jobs across the West Midlands region citing Pay per click also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Pay per click. Up to 20 skills are shown per category.

Application Platforms
1 4 (13.79%) WordPress
2 3 (10.34%) CMS
2 3 (10.34%) Umbraco
Applications
1 2 (6.90%) Photoshop
Business Applications
1 4 (13.79%) Google Analytics
Cloud Services
1 2 (6.90%) MailChimp
Communications & Networking
1 4 (13.79%) DNS
Database & Business Intelligence
1 13 (44.83%) MySQL
Development Applications
1 4 (13.79%) Git (software)
General
1 13 (44.83%) Marketing
2 12 (41.38%) Retail
3 5 (17.24%) Advertising
4 4 (13.79%) Finance
Job Titles
1 17 (58.62%) Developer
2 11 (37.93%) PHP Developer
3 9 (31.03%) PHP MySQL Developer
4 6 (20.69%) Web Developer
4 6 (20.69%) PHP LAMP Developer
5 5 (17.24%) Graduate
5 5 (17.24%) Junior
5 5 (17.24%) Junior Developer
6 4 (13.79%) Junior Web Developer
7 3 (10.34%) Marketing Manager
7 3 (10.34%) Digital Marketing Manager
7 3 (10.34%) Graduate Web Developer
7 3 (10.34%) Project Manager
7 3 (10.34%) Graduate Developer
8 2 (6.90%) Web Designer
8 2 (6.90%) Designer
9 1 (3.45%) Campaign Executive
9 1 (3.45%) Marketing Executive
9 1 (3.45%) Junior PHP Developer
9 1 (3.45%) Product Manager
Libraries, Frameworks & Software Standards
1 19 (65.52%) HTML
1 19 (65.52%) CSS
2 17 (58.62%) jQuery
3 11 (37.93%) HTML5
3 11 (37.93%) CSS3
3 11 (37.93%) LAMP
4 4 (13.79%) Sass
5 1 (3.45%) FIX Protocol
Miscellaneous
1 11 (37.93%) Mobile App
1 11 (37.93%) Algorithms
2 3 (10.34%) RIA
3 2 (6.90%) Social Media
4 1 (3.45%) Digital Media
4 1 (3.45%) New Media
4 1 (3.45%) User Experience
Processes & Methodologies
1 27 (93.10%) SEO
2 13 (44.83%) E-Commerce
3 11 (37.93%) Mobile Application Development
4 7 (24.14%) Analytics
4 7 (24.14%) Email Marketing
5 6 (20.69%) CRM
6 5 (17.24%) Digital Marketing
7 4 (13.79%) Continuous Integration
7 4 (13.79%) Web Design
8 3 (10.34%) Project Management
9 2 (6.90%) Web Development
9 2 (6.90%) Marketing Strategy
10 1 (3.45%) Campaign Analysis
10 1 (3.45%) Performance Analysis
10 1 (3.45%) Product Marketing
10 1 (3.45%) Online Marketing
10 1 (3.45%) Direct Marketing
10 1 (3.45%) B2C
Programming Languages
1 17 (58.62%) PHP
2 13 (44.83%) JavaScript
3 11 (37.93%) PHP5
Qualifications
1 4 (13.79%) Degree
Vendors
1 19 (65.52%) Google
2 1 (3.45%) Facebook
2 1 (3.45%) Twitter
West Midlands
Maclean Moore Consulting
Salary: From £25,000 to £30,000 per annum plus excellent benefits
Posted: 6 days ago
Burton-On-Trent
Recruitment Genius
Salary: £18000 - £25000 per annum
Posted: 9 days ago