The table below looks at the statistics for Pay per click skills in IT jobs advertised for the West Midlands region. Included is a guide to the salaries offered in IT jobs that have cited Pay per click over the 3 months to 30 May 2016 with a comparison to the same period over the previous 2 years.

3 months to
30 May 2016
Same period 2015 Same period 2014
Pay per click (PPC)
Rank 214 200 216
Rank change year-on-year
-14 +16
Permanent jobs citing Pay per click 23 21 7
As % of all permanent IT jobs located in the West Midlands 0.38% 0.39% 0.13%
As % of the Processes & Methodologies category 0.43% 0.46% 0.15%
Number of salaries quoted 23 13 7
Median salary £24,500 £22,000 £27,500
Median salary % change year-on-year
+11.36% -20.00%
90% offered a salary of more than £22,500 £22,000 £23,600
10% offered a salary of more than £25,000 £36,000 £31,500
UK excluding London median salary £31,250 £27,750 £29,000
% change year-on-year
+12.61% -4.31%
Pay per click
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the West Midlands region.

Processes & Methodologies Category
West Midlands
Permanent IT job ads with a match in the
Processes & Methodologies category
5354 4581 4558
As % of all permanent IT jobs located in the West Midlands 87.67% 84.83% 84.38%
Number of salaries quoted 4156 3800 3810
Median salary £42,500 £42,500 £42,000
Median salary % change year-on-year
- +1.19%
90% offered a salary of more than £27,500 £27,500 £29,000
10% offered a salary of more than £65,000 £65,000 £62,500
UK excluding London median salary £45,000 £44,000 £42,500
% change year-on-year
+2.27% +3.52%

Pay per click
Jobs Demand Trend in the West Midlands

The demand trend of job ads across the West Midlands region citing Pay per click as a proportion of all IT jobs with a match in the Processes & Methodologies category.

Pay per click Jobs Demand Trend in the West Midlands

Pay per click
Salary Trend in the West Midlands

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Pay per click across the West Midlands region.

Pay per click Salary Trend in the West Midlands

Pay per click
Salary Histogram in the West Midlands

This chart provides a salary histogram for IT jobs citing Pay per click across the West Midlands region over the 3 months to 30 May 2016.

Pay per click Salary Histogram in the West Midlands

Pay per click
Job Locations in the West Midlands

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Pay per click within the West Midlands region over the 3 months to 30 May 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Coventry -3 8 £24,500 +11.36%
Warwickshire - 8 £25,000 -
Staffordshire -6 6 £22,500 -33.33% 2
Solihull - 1 £35,000 -
Pay per click
England

Pay per click
Top 30 Related IT Skills in the West Midlands

For the 6 months to 30 May 2016, IT jobs citing Pay per click also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the West Midlands region with a requirement for Pay per click.

1 22 (70.97%) SEO
2 19 (61.29%) HTML
3 18 (58.06%) CSS
4 17 (54.84%) JavaScript
4 17 (54.84%) jQuery
4 17 (54.84%) Front End Development
5 16 (51.61%) Marketing
6 11 (35.48%) Social Media
7 10 (32.26%) E-Commerce
8 9 (29.03%) Retail
8 9 (29.03%) Open Source
8 9 (29.03%) Git (software)
9 8 (25.81%) Magento
9 8 (25.81%) WordPress
9 8 (25.81%) Agile Software Development
9 8 (25.81%) Google
9 8 (25.81%) Advertising
9 8 (25.81%) MySQL
9 8 (25.81%) Linux
9 8 (25.81%) HTML5
10 7 (22.58%) Google Analytics
10 7 (22.58%) Analytics
11 4 (12.90%) AdWords
12 3 (9.68%) Web Development
12 3 (9.68%) Digital Marketing
12 3 (9.68%) Project Management
13 2 (6.45%) Telecoms
13 2 (6.45%) Telemarketing
13 2 (6.45%) Mobile App
13 2 (6.45%) Algorithms

Pay per click
Top Related IT Skills in the West Midlands by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 8 (25.81%) WordPress
2 1 (3.23%) CMS
2 1 (3.23%) Elasticsearch
2 1 (3.23%) Umbraco
Business Applications
1 8 (25.81%) Magento
Cloud Services
1 7 (22.58%) Google Analytics
2 4 (12.90%) AdWords
3 1 (3.23%) Amazon AWS
3 1 (3.23%) Google Cloud Platform
Database & Business Intelligence
1 8 (25.81%) MySQL
2 1 (3.23%) SQL Server
Development Applications
1 9 (29.03%) Git (software)
General
1 16 (51.61%) Marketing
2 9 (29.03%) Retail
3 8 (25.81%) Advertising
4 2 (6.45%) Telecoms
Job Titles
1 17 (54.84%) Developer
2 16 (51.61%) Front End Developer (Client-Side Developer)
2 16 (51.61%) HTML CSS Developer
2 16 (51.61%) HTML Developer
2 16 (51.61%) JavaScript Developer
3 8 (25.81%) Lead Developer
3 8 (25.81%) MySQL Developer
4 3 (9.68%) Account Manager
4 3 (9.68%) Digital Account Manager
5 1 (3.23%) Content Manager
5 1 (3.23%) Digital Content Manager
5 1 (3.23%) E-Commerce Specialist
5 1 (3.23%) Full Stack Developer
5 1 (3.23%) Java Developer
5 1 (3.23%) PHP Developer
5 1 (3.23%) Python Developer
5 1 (3.23%) Sales Executive
5 1 (3.23%) SEO Specialist
Libraries, Frameworks & Software Standards
1 19 (61.29%) HTML
2 18 (58.06%) CSS
3 17 (54.84%) jQuery
4 8 (25.81%) HTML5
5 1 (3.23%) .NET
5 1 (3.23%) ASP.NET
5 1 (3.23%) Memcached
5 1 (3.23%) XHTML
Miscellaneous
1 11 (35.48%) Social Media
2 2 (6.45%) Algorithms
2 2 (6.45%) Mobile App
3 1 (3.23%) Driving Licence
3 1 (3.23%) RIA
3 1 (3.23%) User Experience
3 1 (3.23%) W3C
Operating Systems
1 8 (25.81%) Linux
Processes & Methodologies
1 22 (70.97%) SEO
2 17 (54.84%) Front End Development
3 10 (32.26%) E-Commerce
4 9 (29.03%) Open Source
5 8 (25.81%) Agile Software Development
6 7 (22.58%) Analytics
7 3 (9.68%) Digital Marketing
7 3 (9.68%) Project Management
7 3 (9.68%) Web Development
8 2 (6.45%) Link Building
8 2 (6.45%) Telemarketing
9 1 (3.23%) Data Analytics
9 1 (3.23%) Digital Content Management
9 1 (3.23%) Integration Testing
9 1 (3.23%) MVC
9 1 (3.23%) Open Source Development
9 1 (3.23%) Software Engineering
9 1 (3.23%) Time Management
9 1 (3.23%) Unit Testing
9 1 (3.23%) Validation
Programming Languages
1 17 (54.84%) JavaScript
2 1 (3.23%) C#
2 1 (3.23%) Go
2 1 (3.23%) Java
2 1 (3.23%) PHP
2 1 (3.23%) PHP 4
2 1 (3.23%) PHP 5
2 1 (3.23%) Python
Qualifications
1 1 (3.23%) Degree
1 1 (3.23%) Sun Certification
System Software
1 1 (3.23%) Docker
Systems Management
1 1 (3.23%) Kubernetes
Vendors
1 8 (25.81%) Google
2 1 (3.23%) Microsoft
Birmingham, West Midlands (County)
Applause IT Innovation
Salary: £26000 - £30000 per annum
Posted: 5 days ago
Staffordshire
Searchability
Salary: £25000 - £40000 per annum
Posted: 6 days ago
Birmingham
Applause IT Ltd
Salary: £40000 - £50000 per annum
Posted: 7 days ago
Lichfield, Staffordshire
Evolution Recruitment Solutions
Salary: 40,000 to 60,000
Posted: 3 days ago