The table below looks at the statistics for Pay per click skills in IT jobs advertised for the West Midlands region. Included is a guide to the salaries offered in IT jobs that have cited Pay per click over the 3 months to 24 July 2016 with a comparison to the same period over the previous 2 years.

3 months to
24 Jul 2016
Same period 2015 Same period 2014
Pay per click (PPC)
Rank 203 206 196
Rank change year-on-year
+3 -10
Permanent jobs citing Pay per click 35 29 24
As % of all permanent IT jobs located in the West Midlands 0.57% 0.49% 0.46%
As % of the Processes & Methodologies category 0.66% 0.56% 0.55%
Number of salaries quoted 35 22 19
Median salary £24,500 £25,000 £26,000
Median salary % change year-on-year
-2.00% -3.84%
90% offered a salary of more than £22,500 £19,500 £24,800
10% offered a salary of more than £29,000 £42,590 £38,000
UK excluding London median salary £30,000 £28,000 £27,500
% change year-on-year
+7.14% +1.81%
Pay per click
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the West Midlands region.

Processes & Methodologies Category
West Midlands
Permanent IT job ads with a match in the
Processes & Methodologies category
5330 5160 4387
As % of all permanent IT jobs located in the West Midlands 87.01% 87.21% 83.34%
Number of salaries quoted 4149 4200 3635
Median salary £42,500 £42,000 £41,000
Median salary % change year-on-year
+1.19% +2.43%
90% offered a salary of more than £26,000 £27,500 £27,850
10% offered a salary of more than £65,000 £65,000 £62,500
UK excluding London median salary £45,000 £44,000 £42,500
% change year-on-year
+2.27% +3.52%

Pay per click
Jobs Demand Trend in the West Midlands

The demand trend of job ads across the West Midlands region citing Pay per click as a proportion of all IT jobs with a match in the Processes & Methodologies category.

Pay per click Jobs Demand Trend in the West Midlands

Pay per click
Salary Trend in the West Midlands

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Pay per click across the West Midlands region.

Pay per click Salary Trend in the West Midlands

Pay per click
Salary Histogram in the West Midlands

This chart provides a salary histogram for IT jobs citing Pay per click across the West Midlands region over the 3 months to 24 July 2016.

Pay per click Salary Histogram in the West Midlands

Pay per click
Job Locations in the West Midlands

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Pay per click within the West Midlands region over the 3 months to 24 July 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Warwickshire +15 10 £25,000 -
Coventry +6 10 £24,500 +4.25% 1
Staffordshire -2 10 £22,500 -47.05% 1
Birmingham - 4 £41,250 - 2
Pay per click
England

Pay per click
Top 30 Related IT Skills in the West Midlands

For the 6 months to 24 July 2016, IT jobs citing Pay per click also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the West Midlands region with a requirement for Pay per click.

1 31 (63.27%) SEO
2 27 (55.10%) HTML
2 27 (55.10%) JavaScript
2 27 (55.10%) jQuery
2 27 (55.10%) Front End Development
3 26 (53.06%) CSS
4 23 (46.94%) Marketing
5 16 (32.65%) Social Media
6 15 (30.61%) Open Source
6 15 (30.61%) Git (software)
6 15 (30.61%) E-Commerce
7 14 (28.57%) Advertising
8 13 (26.53%) Agile Software Development
8 13 (26.53%) Retail
8 13 (26.53%) MySQL
8 13 (26.53%) Linux
8 13 (26.53%) Magento
8 13 (26.53%) WordPress
8 13 (26.53%) HTML5
9 8 (16.33%) Google
10 7 (14.29%) Analytics
11 5 (10.20%) Digital Marketing
12 4 (8.16%) Google Analytics
12 4 (8.16%) AdWords
13 3 (6.12%) Web Development
14 2 (4.08%) Degree
14 2 (4.08%) DoubleClick
14 2 (4.08%) Telecoms
14 2 (4.08%) Software Engineering
14 2 (4.08%) RIA

Pay per click
Top Related IT Skills in the West Midlands by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 13 (26.53%) WordPress
2 2 (4.08%) Elasticsearch
3 1 (2.04%) CMS
3 1 (2.04%) Umbraco
Business Applications
1 13 (26.53%) Magento
Cloud Services
1 4 (8.16%) AdWords
1 4 (8.16%) Google Analytics
2 2 (4.08%) Amazon AWS
2 2 (4.08%) Google Cloud Platform
Database & Business Intelligence
1 13 (26.53%) MySQL
2 1 (2.04%) SQL Server
Development Applications
1 15 (30.61%) Git (software)
General
1 23 (46.94%) Marketing
2 14 (28.57%) Advertising
3 13 (26.53%) Retail
4 2 (4.08%) Telecoms
5 1 (2.04%) Finance
Job Titles
1 28 (57.14%) Developer
2 26 (53.06%) Front End Developer (Client-Side Developer)
2 26 (53.06%) HTML CSS Developer
2 26 (53.06%) HTML Developer
2 26 (53.06%) JavaScript Developer
3 13 (26.53%) Lead Developer
3 13 (26.53%) MySQL Developer
4 2 (4.08%) Account Manager
4 2 (4.08%) Digital Account Manager
4 2 (4.08%) Full Stack Developer
4 2 (4.08%) Java Developer
4 2 (4.08%) PHP Developer
4 2 (4.08%) PPC Manager
4 2 (4.08%) PPC Specialist
4 2 (4.08%) Python Developer
5 1 (2.04%) Content Manager
5 1 (2.04%) Digital Content Manager
5 1 (2.04%) Sales Executive
5 1 (2.04%) SEO Executive
Libraries, Frameworks & Software Standards
1 27 (55.10%) HTML
1 27 (55.10%) jQuery
2 26 (53.06%) CSS
3 13 (26.53%) HTML5
4 2 (4.08%) Memcached
5 1 (2.04%) .NET
5 1 (2.04%) ASP.NET
5 1 (2.04%) XHTML
Miscellaneous
1 16 (32.65%) Social Media
2 2 (4.08%) Analytical Skills
2 2 (4.08%) RIA
2 2 (4.08%) User Experience
3 1 (2.04%) Digital Media
3 1 (2.04%) Driving Licence
3 1 (2.04%) W3C
Operating Systems
1 13 (26.53%) Linux
Processes & Methodologies
1 31 (63.27%) SEO
2 27 (55.10%) Front End Development
3 15 (30.61%) E-Commerce
3 15 (30.61%) Open Source
4 13 (26.53%) Agile Software Development
5 7 (14.29%) Analytics
6 5 (10.20%) Digital Marketing
7 3 (6.12%) Web Development
8 2 (4.08%) Integration Testing
8 2 (4.08%) Open Source Development
8 2 (4.08%) Project Management
8 2 (4.08%) Software Engineering
8 2 (4.08%) Telemarketing
8 2 (4.08%) Unit Testing
9 1 (2.04%) B2C
9 1 (2.04%) Data Analysis
9 1 (2.04%) Data Analytics
9 1 (2.04%) Digital Content Management
9 1 (2.04%) Link Building
9 1 (2.04%) SDLC
Programming Languages
1 27 (55.10%) JavaScript
2 2 (4.08%) Go
2 2 (4.08%) Java
2 2 (4.08%) PHP
2 2 (4.08%) PHP 4
2 2 (4.08%) PHP 5
2 2 (4.08%) Python
3 1 (2.04%) C#
Qualifications
1 2 (4.08%) Degree
1 2 (4.08%) Sun Certification
System Software
1 2 (4.08%) Docker
Systems Management
1 2 (4.08%) Kubernetes
Vendors
1 8 (16.33%) Google
2 2 (4.08%) DoubleClick
3 1 (2.04%) Microsoft
Stafford
Searchability
Salary: £25000 - £30000 per annum
Posted: 2 days ago
Coventry
Applause IT Ltd
Salary: £30000 - £35000 per annum + Benefits
Posted: 9 days ago
Birmingham
Applause IT Ltd
Salary: £22000 - £28000 per annum + Benefits
Posted: 17 days ago
Birmingham
Applause IT Ltd
Salary: £26000 - £32000 per annum
Posted: 23 days ago