The table below looks at the statistics for WebTrends skills in IT jobs advertised for the West Midlands region. Included is a guide to the average salaries offered in IT jobs that have cited WebTrends over the 3 months to 24 October 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
24 Oct 2014
Same period 2013 Same period 2012
WebTrends
Rank - - 197
Permanent jobs citing WebTrends 0 0 5
As % of all permanent IT jobs located in the West Midlands - - 0.11%
As % of the Business Applications category - - 0.97%
Number of salaries quoted 0 0 4
Average salary - - £25,000
UK excluding London average salary £36,500 £30,000 £37,500
% change year-on-year
+21.66% -20.00%
WebTrends
England

The following table is for comparison with the above and provides statistics for the entire Business Applications category in permanent jobs advertised in the West Midlands region.

Business Applications Category
West Midlands
Permanent IT job ads with a match in the
Business Applications category
565 448 513
As % of all permanent IT jobs located in the West Midlands 9.83% 8.42% 11.00%
Number of salaries quoted 439 360 412
Average salary £47,500 £47,500 £52,500
Average salary % change year-on-year
- -9.52%
90% offered a salary of more than £30,000 £30,600 £32,500
10% offered a salary of more than £72,500 £67,500 £60,000
UK excluding London average salary £50,000 £50,000 £49,000
% change year-on-year
- +2.04%

WebTrends
Jobs Demand Trend in the West Midlands

This chart provides a 3-month moving total of permanent IT jobs citing WebTrends across the West Midlands region as a proportion of the total demand within the Business Applications category.

WebTrends Jobs Demand Trend in the West Midlands

WebTrends
Salary Trend in the West Midlands

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing WebTrends across the West Midlands region.

WebTrends Salary Trend in the West Midlands

WebTrends
Top 30 Related IT Skills in the West Midlands

For the 6 months to 24 October 2014, IT jobs across the West Midlands region citing WebTrends also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited WebTrends.

1 21 (95.45%) User Experience
2 19 (86.36%) Web Development
2 19 (86.36%) MySQL
3 14 (63.64%) Photoshop
4 13 (59.09%) SEO
5 12 (54.55%) CMS
5 12 (54.55%) CSS
5 12 (54.55%) HTML
5 12 (54.55%) JavaScript
5 12 (54.55%) PHP
5 12 (54.55%) jQuery
5 12 (54.55%) WordPress
5 12 (54.55%) Joomla!
5 12 (54.55%) Magento
5 12 (54.55%) Git (software)
5 12 (54.55%) UX Design
5 12 (54.55%) Open Source
6 8 (36.36%) Economics
6 8 (36.36%) Mathematics
6 8 (36.36%) Google
6 8 (36.36%) Statistics
6 8 (36.36%) Degree
7 7 (31.82%) Time Management
7 7 (31.82%) Physics
7 7 (31.82%) Google Analytics
7 7 (31.82%) Data Visualisation
7 7 (31.82%) Statistical Modelling
7 7 (31.82%) Analytics
7 7 (31.82%) Visualisation
7 7 (31.82%) Customer Segmentation

WebTrends
Top Related IT Skills in the West Midlands by Category

For the 6 months to 24 October 2014, IT jobs across the West Midlands region citing WebTrends also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited WebTrends. Up to 20 skills are shown per category.

Application Platforms
1 12 (54.55%) CMS
1 12 (54.55%) Joomla!
1 12 (54.55%) WordPress
2 1 (4.55%) SAS
Applications
1 14 (63.64%) Photoshop
2 2 (9.09%) Adobe Illustrator
2 2 (9.09%) InDesign
3 1 (4.55%) PowerPivot
3 1 (4.55%) SPSS
3 1 (4.55%) Stata
Business Applications
1 12 (54.55%) Magento
2 7 (31.82%) Google Analytics
Database & Business Intelligence
1 19 (86.36%) MySQL
2 1 (4.55%) SQL Server
2 1 (4.55%) SQL Server Reporting Services
2 1 (4.55%) SQL Server Integration Services
2 1 (4.55%) SQL Server Analysis Services
Development Applications
1 12 (54.55%) Git (software)
General
1 1 (4.55%) Finance
1 1 (4.55%) Marketing
Job Titles
1 12 (54.55%) Developer
2 11 (50.00%) Web Developer
3 5 (22.73%) Junior Developer
3 5 (22.73%) Junior
3 5 (22.73%) Junior Web Developer
4 2 (9.09%) Digital Producer
4 2 (9.09%) Digital Project Manager
4 2 (9.09%) Project Manager
5 1 (4.55%) Analyst
5 1 (4.55%) PHP Developer
5 1 (4.55%) Senior Analyst
5 1 (4.55%) WordPress Developer
5 1 (4.55%) Business Intelligence Analyst
5 1 (4.55%) Senior Business Intelligence Analyst
Libraries, Frameworks & Software Standards
1 12 (54.55%) HTML
1 12 (54.55%) CSS
1 12 (54.55%) jQuery
Miscellaneous
1 21 (95.45%) User Experience
2 12 (54.55%) Open Source
3 8 (36.36%) Economics
3 8 (36.36%) Statistics
3 8 (36.36%) Mathematics
4 7 (31.82%) Physics
4 7 (31.82%) Visualisation
5 1 (4.55%) Data Extraction
Processes & Methodologies
1 19 (86.36%) Web Development
2 13 (59.09%) SEO
3 12 (54.55%) UX Design
4 7 (31.82%) Data Visualisation
4 7 (31.82%) Statistical Modelling
4 7 (31.82%) Analytics
4 7 (31.82%) Web Analytics
4 7 (31.82%) Customer Segmentation
4 7 (31.82%) Time Management
4 7 (31.82%) E-Commerce
4 7 (31.82%) Benchmarking
5 2 (9.09%) Project Management
6 1 (4.55%) Business Intelligence
6 1 (4.55%) Stakeholder Management
6 1 (4.55%) Propensity Modelling
Programming Languages
1 12 (54.55%) JavaScript
1 12 (54.55%) PHP
2 1 (4.55%) SQL
Qualifications
1 8 (36.36%) Degree
Vendors
1 8 (36.36%) Google
2 2 (9.09%) Adobe
3 1 (4.55%) Omniture
3 1 (4.55%) DoubleClick