The table below looks at the statistics for Database Marketing skills in IT jobs advertised for the West Sussex region. Included is a guide to the average salaries offered in IT jobs that have cited Database Marketing over the 3 months to 21 October 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
21 Oct 2014
Same period 2013 Same period 2012
Database Marketing
Rank 91 82 104
Rank change year-on-year
-9 +22
Permanent jobs citing Database Marketing 2 8 6
As % of all permanent IT jobs located in West Sussex 0.17% 0.72% 0.39%
As % of the Processes & Methodologies category 0.22% 0.90% 0.46%
Number of salaries quoted 2 8 6
Average salary £38,750 £42,500 £41,250
Average salary % change year-on-year
-8.82% +3.03%
90% offered a salary of more than £33,750 £36,500 £36,250
10% offered a salary of more than £43,750 £60,000 £42,500
UK excluding London average salary £38,000 £37,500 £42,500
% change year-on-year
+1.33% -11.76%
Database Marketing
South East

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the West Sussex region.

Processes & Methodologies Category
West Sussex
Permanent IT job ads with a match in the
Processes & Methodologies category
913 892 1310
As % of all permanent IT jobs located in West Sussex 78.64% 80.29% 84.41%
Number of salaries quoted 790 804 1150
Average salary £45,000 £45,000 £40,000
Average salary % change year-on-year
- +12.50%
90% offered a salary of more than £29,100 £27,500 £26,000
10% offered a salary of more than £60,000 £57,500 £56,200
UK excluding London average salary £42,500 £42,000 £40,000
% change year-on-year
+1.19% +5.00%

Database Marketing
Jobs Demand Trend in West Sussex

This chart provides a 3-month moving total of permanent IT jobs citing Database Marketing across the West Sussex region as a proportion of the total demand within the Processes & Methodologies category.

Database Marketing Jobs Demand Trend in West Sussex

Database Marketing
Salary Trend in West Sussex

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Database Marketing across the West Sussex region.

Database Marketing Salary Trend in West Sussex

Database Marketing
Salary Histogram in West Sussex

This chart provides a salary histogram for IT jobs citing Database Marketing across the West Sussex region over the 3 months to 21 October 2014.

Database Marketing Salary Histogram in West Sussex

Database Marketing
Top 30 Related IT Skills in West Sussex

For the 6 months to 21 October 2014, IT jobs across the West Sussex region citing Database Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Database Marketing.

1 8 (100.00%) Marketing
2 7 (87.50%) CRM
3 6 (75.00%) SQL
3 6 (75.00%) Informatica
3 6 (75.00%) ETL
4 5 (62.50%) Data Mining
5 4 (50.00%) Service Delivery
5 4 (50.00%) Change Control
5 4 (50.00%) Data-Driven Marketing
6 2 (25.00%) SQL Server Integration Services
7 1 (12.50%) RDBMS
7 1 (12.50%) Adobe
7 1 (12.50%) PowerCenter
7 1 (12.50%) C#
7 1 (12.50%) Data Warehouse
7 1 (12.50%) .NET
7 1 (12.50%) SQL Server
7 1 (12.50%) Web Services
7 1 (12.50%) XML
7 1 (12.50%) PRINCE2
7 1 (12.50%) Relational Database
7 1 (12.50%) Data Quality
7 1 (12.50%) Eloqua
7 1 (12.50%) Campaign Management
7 1 (12.50%) Neolane
7 1 (12.50%) CMS
7 1 (12.50%) Agile Software Development
7 1 (12.50%) Alterian
7 1 (12.50%) SQL Server Reporting Services
7 1 (12.50%) Unica

Database Marketing
Top Related IT Skills in West Sussex by Category

For the 6 months to 21 October 2014, IT jobs across the West Sussex region citing Database Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Database Marketing. Up to 20 skills are shown per category.

Application Platforms
1 1 (12.50%) CMS
Applications
1 1 (12.50%) FastStats
Database & Business Intelligence
1 5 (62.50%) Data Mining
2 2 (25.00%) SQL Server Integration Services
3 1 (12.50%) RDBMS
3 1 (12.50%) PowerCenter
3 1 (12.50%) Data Warehouse
3 1 (12.50%) SQL Server
3 1 (12.50%) Relational Database
3 1 (12.50%) SQL Server Reporting Services
3 1 (12.50%) SQL Server Analysis Services
General
1 8 (100.00%) Marketing
Job Titles
1 3 (37.50%) Technical Leader
2 2 (25.00%) Consultant
2 2 (25.00%) Technical Consultant
3 1 (12.50%) Account Manager
3 1 (12.50%) Architect
3 1 (12.50%) Developer
3 1 (12.50%) CRM Developer
3 1 (12.50%) CRM Architect
Libraries, Frameworks & Software Standards
1 1 (12.50%) .NET
1 1 (12.50%) Web Services
1 1 (12.50%) XML
Processes & Methodologies
1 7 (87.50%) CRM
2 6 (75.00%) ETL
3 4 (50.00%) Service Delivery
3 4 (50.00%) Change Control
3 4 (50.00%) Data-Driven Marketing
4 1 (12.50%) PRINCE2
4 1 (12.50%) Campaign Management
4 1 (12.50%) Agile Software Development
Programming Languages
1 6 (75.00%) SQL
2 1 (12.50%) C#
Quality Assurance & Compliance
1 1 (12.50%) Data Quality
Vendors
1 6 (75.00%) Informatica
2 1 (12.50%) Adobe
2 1 (12.50%) Eloqua
2 1 (12.50%) Neolane
2 1 (12.50%) Alterian
2 1 (12.50%) Unica