The table below looks at the prevalence of the term Social Media in IT jobs advertised for the Wokingham region. Included is a guide to the average salaries offered in IT jobs that have cited Social Media over the 3 months to 20 October 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
20 Oct 2014
Same period 2013 Same period 2012
Social Media
Rank 27 19 22
Rank change year-on-year
-8 +3
Permanent jobs citing Social Media 1 2 8
As % of all permanent IT jobs located in Wokingham 0.99% 2.67% 5.97%
As % of the Miscellaneous category 3.33% 4.55% 15.09%
Number of salaries quoted 1 2 8
Average salary £17,500 £43,500 £35,000
Average salary % change year-on-year
-59.76% +24.28%
UK excluding London average salary £40,000 £33,000 £35,000
% change year-on-year
+21.21% -5.71%
Social Media
Berkshire

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in permanent jobs advertised in the Wokingham region.

Miscellaneous Category
Wokingham
Permanent IT job ads with a match in the
Miscellaneous category
30 44 53
As % of all permanent IT jobs located in Wokingham 29.70% 58.67% 39.55%
Number of salaries quoted 29 34 48
Average salary £36,250 £31,750 £47,500
Average salary % change year-on-year
+14.17% -33.15%
90% offered a salary of more than £25,000 £25,000 £37,500
10% offered a salary of more than £52,750 £60,000 £42,500
UK excluding London average salary £40,000 £40,000 £38,500
% change year-on-year
- +3.89%

Social Media
Jobs Demand Trend in Wokingham

This chart provides a 3-month moving total of permanent IT jobs citing Social Media across the Wokingham region as a proportion of the total demand within the Miscellaneous category.

Social Media Jobs Demand Trend in Wokingham

Social Media
Salary Trend in Wokingham

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media across the Wokingham region.

Social Media Salary Trend in Wokingham

Social Media
Top 18 Related IT Skills in Wokingham

For the 6 months to 20 October 2014, IT jobs across the Wokingham region citing Social Media also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media.

1 4 (80.00%) Marketing
2 2 (40.00%) Copywriting
2 2 (40.00%) Google Analytics
2 2 (40.00%) Digital Marketing
2 2 (40.00%) User Acceptance Testing
2 2 (40.00%) CMS
2 2 (40.00%) Content Management
2 2 (40.00%) Google
2 2 (40.00%) Pay per click
2 2 (40.00%) SEO
2 2 (40.00%) SaaS
2 2 (40.00%) Twitter
2 2 (40.00%) Analytics
3 1 (20.00%) Advertising
3 1 (20.00%) E-Commerce
3 1 (20.00%) Internet
3 1 (20.00%) Retail
3 1 (20.00%) OpenUP

Social Media
Top Related IT Skills in Wokingham by Category

For the 6 months to 20 October 2014, IT jobs across the Wokingham region citing Social Media also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media. Up to 20 skills are shown per category.

Application Platforms
1 2 (40.00%) CMS
Business Applications
1 2 (40.00%) Google Analytics
Cloud Services
1 2 (40.00%) SaaS
Communications & Networking
1 1 (20.00%) Internet
General
1 4 (80.00%) Marketing
2 1 (20.00%) Advertising
2 1 (20.00%) Retail
Job Titles
1 2 (40.00%) Support Analyst
1 2 (40.00%) Applications Support
1 2 (40.00%) Applications Support Analyst
1 2 (40.00%) Marketing Executive
1 2 (40.00%) Digital Marketing Executive
1 2 (40.00%) Analyst
2 1 (20.00%) Consultant
2 1 (20.00%) Recruitment Consultant
Miscellaneous
1 2 (40.00%) Copywriting
Processes & Methodologies
1 2 (40.00%) SEO
1 2 (40.00%) Content Management
1 2 (40.00%) Pay per click
1 2 (40.00%) Digital Marketing
1 2 (40.00%) User Acceptance Testing
1 2 (40.00%) Analytics
2 1 (20.00%) E-Commerce
2 1 (20.00%) OpenUP
Vendors
1 2 (40.00%) Google
1 2 (40.00%) Twitter