The table below looks at the statistics for SEO skills in IT jobs advertised for the Worcestershire region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 27 February 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
27 Feb 2015
Same period 2014 Same period 2013
Search Engine Optimisation (SEO)
Rank 40 30 43
Rank change year-on-year
-10 +13
Permanent jobs citing SEO 2 4 3
As % of all permanent IT jobs located in Worcestershire 0.89% 2.52% 1.29%
As % of the Processes & Methodologies category 1.14% 2.94% 1.72%
Number of salaries quoted 2 2 1
Average salary £32,500 £21,500 £22,000
Average salary % change year-on-year
+51.16% -2.27%
UK excluding London average salary £32,500 £33,000 £31,500
% change year-on-year
-1.51% +4.76%
SEO
West Midlands

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Worcestershire region.

Processes & Methodologies Category
Worcestershire
Permanent IT job ads with a match in the
Processes & Methodologies category
175 136 174
As % of all permanent IT jobs located in Worcestershire 78.13% 85.53% 75.00%
Number of salaries quoted 158 116 166
Average salary £37,000 £32,500 £37,500
Average salary % change year-on-year
+13.84% -13.33%
90% offered a salary of more than £22,000 £21,500 £27,500
10% offered a salary of more than £55,000 £45,000 £50,000
UK excluding London average salary £42,500 £42,500 £40,000
% change year-on-year
- +6.25%

SEO
Jobs Demand Trend in Worcestershire

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the Worcestershire region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in Worcestershire

SEO
Salary Trend in Worcestershire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Worcestershire region.

SEO Salary Trend in Worcestershire

SEO
Job Locations in Worcestershire

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing SEO within the Worcestershire region over the 3 months to 27 February 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Worcester -16 2 £32,500 -
SEO
West Midlands

SEO
Top 24 Related IT Skills in Worcestershire

For the 6 months to 27 February 2015, IT jobs across the Worcestershire region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 2 (100.00%) HTML
1 2 (100.00%) JavaScript
1 2 (100.00%) PHP
1 2 (100.00%) SQL
1 2 (100.00%) MySQL
1 2 (100.00%) Photoshop
1 2 (100.00%) Linux
1 2 (100.00%) OOP
1 2 (100.00%) OO
1 2 (100.00%) Apache
1 2 (100.00%) E-Commerce
1 2 (100.00%) EPoS
1 2 (100.00%) Linux+ Certification
1 2 (100.00%) LAMP
1 2 (100.00%) Pay per click
1 2 (100.00%) Marketing
1 2 (100.00%) Zend
1 2 (100.00%) Zend Framework
1 2 (100.00%) jQuery
1 2 (100.00%) Magento
1 2 (100.00%) GIMP
1 2 (100.00%) Online Marketing
1 2 (100.00%) HTML5
1 2 (100.00%) Performance Tuning

SEO
Top Related IT Skills in Worcestershire by Category

For the 6 months to 27 February 2015, IT jobs across the Worcestershire region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 2 (100.00%) Apache
Applications
1 2 (100.00%) Photoshop
1 2 (100.00%) GIMP
Business Applications
1 2 (100.00%) Magento
Database & Business Intelligence
1 2 (100.00%) MySQL
General
1 2 (100.00%) Marketing
Job Titles
1 2 (100.00%) Developer
1 2 (100.00%) Web Developer
2 1 (50.00%) Magento Developer
Libraries, Frameworks & Software Standards
1 2 (100.00%) HTML
1 2 (100.00%) LAMP
1 2 (100.00%) Zend Framework
1 2 (100.00%) jQuery
1 2 (100.00%) HTML5
Miscellaneous
1 2 (100.00%) EPoS
Operating Systems
1 2 (100.00%) Linux
Processes & Methodologies
1 2 (100.00%) OOP
1 2 (100.00%) OO
1 2 (100.00%) E-Commerce
1 2 (100.00%) Pay per click
1 2 (100.00%) Online Marketing
1 2 (100.00%) Performance Tuning
Programming Languages
1 2 (100.00%) JavaScript
1 2 (100.00%) PHP
1 2 (100.00%) SQL
Qualifications
1 2 (100.00%) Linux+ Certification
Vendors
1 2 (100.00%) Zend