The first table below looks at the demand for Online Marketing skills in IT jobs advertised for the Yorkshire region. Included is a guide to the average salaries offered in IT jobs that have cited Online Marketing over the 3 months to 24 May 2013 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the Yorkshire region.

Location
3 months to
24 May 2013
Same period 2012 Same period 2011
Online Marketing
Rank 186 174 150
Rank change year-on-year
-12 -24
Permanent jobs citing Online Marketing 27 42 49
As % of all permanent IT jobs located in Yorkshire 0.495% 0.809% 0.969%
As % of the Processes & Methodologies category 0.638% 1.073% 1.354%
Number of salaries quoted 18 42 47
Average salary £28,250 £29,000 £30,000
Average salary % change year-on-year
-2.58% -3.33%
90% offered a salary of more than £20,000 £18,000 £21,100
10% offered a salary of more than £35,000 £37,500 £37,500
UK excluding London average salary £32,500 £30,000 £30,000
% change year-on-year
+8.33% -
All Processes & Methodologies
Yorkshire
Permanent IT job ads with a match in the
Processes & Methodologies category
4235 3916 3620
As % of all permanent IT jobs located in Yorkshire 77.64% 75.44% 71.58%
Number of salaries quoted 3278 3201 3069
Average salary £37,500 £36,500 £35,000
Average salary % change year-on-year
+2.73% +4.28%
90% offered a salary of more than £26,000 £25,500 £25,000
10% offered a salary of more than £55,000 £52,500 £52,500
UK excluding London average salary £40,000 £41,000 £40,000
% change year-on-year
-2.43% +2.50%
Online Marketing
England

Online Marketing
Jobs Demand Trend

This chart provides a 3-month moving total of permanent IT jobs citing Online Marketing across the Yorkshire region as a proportion of the total demand within the Processes & Methodologies category.

Yorkshire Online Marketing Jobs Demand Trend

Online Marketing
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Online Marketing across the Yorkshire region.

Yorkshire Online Marketing Salary Trend

Online Marketing
Salary Histogram

This chart provides a salary histogram for IT jobs citing Online Marketing across the Yorkshire region over the 3 months to 24 May 2013.

Yorkshire Online Marketing Salary Histogram

Online Marketing
Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Online Marketing within the Yorkshire region over the 3 months to 24 May 2013. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click each for more statistics)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
West Yorkshire -22 13 £28,250 -2.58%
North Yorkshire -2 5 £30,000 +50.00%
South Yorkshire +14 4 £23,500 -37.33%
East Yorkshire -3 1 £25,000 -31.03%
Online Marketing
England

Online Marketing
Top 30 Related IT Skills

For the 6 months to 24 May 2013, IT jobs across the Yorkshire region citing Online Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Online Marketing.

1 52 (100.00%) Marketing
2 33 (63.46%) SEO
3 23 (44.23%) Pay per click
4 18 (34.62%) Social Media
5 16 (30.77%) .NET
6 15 (28.85%) HTML
6 15 (28.85%) Digital Marketing
7 13 (25.00%) JavaScript
7 13 (25.00%) CSS
8 12 (23.08%) Internet
8 12 (23.08%) Google
8 12 (23.08%) jQuery
9 11 (21.15%) ASP.NET
10 10 (19.23%) PHP
10 10 (19.23%) SQL
10 10 (19.23%) SQL Server
11 9 (17.31%) Web Development
11 9 (17.31%) CMS
12 8 (15.38%) Visual Studio
12 8 (15.38%) Spreadsheet
13 7 (13.46%) Photoshop
14 6 (11.54%) MySQL
14 6 (11.54%) C#
14 6 (11.54%) XML
14 6 (11.54%) WebTrends
14 6 (11.54%) Project Management
14 6 (11.54%) Internet Marketing
14 6 (11.54%) Blog
14 6 (11.54%) WordPress
14 6 (11.54%) HTML5

Online Marketing
Top Related IT Skills by Category

For the 6 months to 24 May 2013, IT jobs across the Yorkshire region citing Online Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Online Marketing. Up to 20 skills are shown per category.

Application Development
1 16 (30.77%) .NET
2 15 (28.85%) HTML
3 13 (25.00%) CSS
4 12 (23.08%) jQuery
5 11 (21.15%) ASP.NET
6 6 (11.54%) XML
6 6 (11.54%) HTML5
7 5 (9.615%) CSS3
8 3 (5.769%) XSLT
8 3 (5.769%) Ajax
9 2 (3.846%) XHTML
10 1 (1.923%) Flash
10 1 (1.923%) LAMP
Application Platforms
1 9 (17.31%) CMS
2 6 (11.54%) WordPress
3 5 (9.615%) Sitefinity
4 3 (5.769%) DotNetNuke
5 1 (1.923%) Magento
5 1 (1.923%) Joomla!
5 1 (1.923%) SAS
Applications
1 8 (15.38%) Spreadsheet
2 7 (13.46%) Photoshop
3 5 (9.615%) MS Excel
4 1 (1.923%) MS Visio
4 1 (1.923%) Adobe After Effects
Business Applications
1 6 (11.54%) WebTrends
2 3 (5.769%) Google Analytics
Communications & Networking
1 12 (23.08%) Internet
Database & Business Intelligence
1 10 (19.23%) SQL Server
2 6 (11.54%) MySQL
Development Applications
1 8 (15.38%) Visual Studio
2 5 (9.615%) Subversion
3 1 (1.923%) Axure RP
General
1 52 (100.00%) Marketing
2 4 (7.692%) Telecoms
2 4 (7.692%) Finance
2 4 (7.692%) Manufacturing
3 2 (3.846%) Advertising
4 1 (1.923%) Retail
4 1 (1.923%) Multimedia
Job Titles
1 10 (19.23%) PPC Specialist
1 10 (19.23%) PPC Manager
1 10 (19.23%) PPC Analyst
1 10 (19.23%) PPC Executive
2 9 (17.31%) Developer
2 9 (17.31%) Analyst
2 9 (17.31%) Account Manager
3 7 (13.46%) SEO Analyst
4 6 (11.54%) Designer
5 5 (9.615%) Digital Marketing Manager
5 5 (9.615%) Project Manager
5 5 (9.615%) Technical Manager
5 5 (9.615%) Marketing Manager
6 4 (7.692%) Web Developer
6 4 (7.692%) Front-End Developer
6 4 (7.692%) Digital Account Manager
7 3 (5.769%) Content Manager
7 3 (5.769%) Digital Designer
7 3 (5.769%) SEO Manager
7 3 (5.769%) Web Content Manager
Miscellaneous
1 18 (34.62%) Social Media
2 6 (11.54%) Blog
3 4 (7.692%) Open Source
4 3 (5.769%) Computer Science
4 3 (5.769%) Graphic Design
5 2 (3.846%) W3C
5 2 (3.846%) Copywriting
5 2 (3.846%) Mathematics
6 1 (1.923%) Visualisation
6 1 (1.923%) Social Network
Processes & Methodologies
1 33 (63.46%) SEO
2 23 (44.23%) Pay per click
3 15 (28.85%) Digital Marketing
4 9 (17.31%) Web Development
5 6 (11.54%) Project Management
5 6 (11.54%) Internet Marketing
6 5 (9.615%) Content Management
7 4 (7.692%) E-Commerce
7 4 (7.692%) Analytics
8 3 (5.769%) Web Design
8 3 (5.769%) Business Development
9 2 (3.846%) Website Architecture
10 1 (1.923%) Data Visualisation
10 1 (1.923%) Responsive Web Design
10 1 (1.923%) Performance Management
10 1 (1.923%) Information Architecture
10 1 (1.923%) Email Marketing
10 1 (1.923%) OOP
10 1 (1.923%) OO
10 1 (1.923%) Migration
Programming Languages
1 13 (25.00%) JavaScript
2 10 (19.23%) PHP
2 10 (19.23%) SQL
3 6 (11.54%) C#
Qualifications
1 3 (5.769%) Degree
Vendors
1 12 (23.08%) Google
2 3 (5.769%) Omniture
3 2 (3.846%) Adobe
3 2 (3.846%) Hitwise
Halifax, Yorkshire
Offering up to £28k + benefits, we are looking for candidates with at least 3 years experience within digital marketing, and are looking to take on a role where...
Bluefire Consulting
Salary: £24000 - £28000 per annum + Pension, Healthcare
Posted: 22 May 2013
Halifax, West Yorkshire
Offering up to £28k + benefits, we are looking for candidates with at least 3 years experience within digital marketing, and are looking to take on a role where...
Bluefire Consulting
Salary: £24000 - £28000 per annum + Pension, Healthcare
Posted: 21 May 2013
Sheffield, South Yorkshire
PPC Account Manager - PPC/ Google Analytics/ Social Media/ Affiliate /SEO *URGENT... - Set up new PPC accounts across Google, Bing. - Manage existing PPC accounts across several different verticals. - Manage...
Oscar Associates (UK) Ltd
Salary: £15000 - £30000 per annum
Posted: 24 May 2013
Hull, Humberside, Yorkshire
My client, a leading Marketing and Advertising consultancy are seeking an experienced SEO and Social Media Manager for a challenging yet rewarding role... A strategic role, you will...
inTalent
Salary: £0 - £28,000 per year
Posted: 17 May 2013
Leeds, West Yorkshire
In addition, you will implement Search Engine Optimisation (SEO) recommendations, manage the migration of websites to a Content Management System and optimise existing templates in terms of design ,...
Jet2.com
Salary: Excellent
Posted: 13 May 2013
Leeds, Yorkshire
The design and development of web pages, graphics, multimedia, flash banners, affiliate and promotional advertising, Pay Per Click (PPC) landing pages and production of online creative will be...
Jet2.com
Salary: Excellent
Posted: 25 May 2013
Harrogate, Yorkshire
Overall Role and Responsibilities: Responsible for account managing key clients online marketing campaigns and ensuring results are delivered... - more on our website.Duties will include:- Responsibility for pro-...
I4 Rec
Salary: £25k - 35k per year + parking, benefits, bonus
Posted: 17 May 2013