The table below looks at the statistics for Search Engine Marketing skills in IT jobs advertised for the Yorkshire region. Included is a guide to the average salaries offered in IT jobs that have cited Search Engine Marketing over the 3 months to 19 September 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
19 Sep 2014
Same period 2013 Same period 2012
Search Engine Marketing
Rank 246 210 234
Rank change year-on-year
-36 +24
Permanent jobs citing Search Engine Marketing 9 12 1
As % of all permanent IT jobs located in Yorkshire 0.12% 0.22% 0.017%
As % of the Processes & Methodologies category 0.15% 0.26% 0.021%
Number of salaries quoted 8 7 1
Average salary £24,500 £50,000 £24,000
Average salary % change year-on-year
-51.00% +108.33%
UK excluding London average salary £27,500 £30,000 £23,000
% change year-on-year
-8.33% +30.43%
Search Engine Marketing
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Yorkshire region.

Processes & Methodologies Category
Yorkshire
Permanent IT job ads with a match in the
Processes & Methodologies category
6086 4551 4695
As % of all permanent IT jobs located in Yorkshire 82.25% 85.30% 80.86%
Number of salaries quoted 4743 3578 3838
Average salary £40,000 £37,500 £37,500
Average salary % change year-on-year
+6.66% -
90% offered a salary of more than £27,500 £27,000 £26,495
10% offered a salary of more than £55,000 £55,000 £57,500
UK excluding London average salary £42,500 £41,500 £40,000
% change year-on-year
+2.40% +3.75%

Search Engine Marketing
Jobs Demand Trend in Yorkshire

This chart provides a 3-month moving total of permanent IT jobs citing Search Engine Marketing across the Yorkshire region as a proportion of the total demand within the Processes & Methodologies category.

Search Engine Marketing Jobs Demand Trend in Yorkshire

Search Engine Marketing
Salary Trend in Yorkshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Search Engine Marketing across the Yorkshire region.

Search Engine Marketing Salary Trend in Yorkshire

Search Engine Marketing
Salary Histogram in Yorkshire

This chart provides a salary histogram for IT jobs citing Search Engine Marketing across the Yorkshire region over the 3 months to 19 September 2014.

Search Engine Marketing Salary Histogram in Yorkshire

Search Engine Marketing
Job Locations in Yorkshire

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Search Engine Marketing within the Yorkshire region over the 3 months to 19 September 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
North Yorkshire -12 7 £21,500 +10.25%
West Yorkshire -40 2 £28,500 -43.00%
Search Engine Marketing
England

Search Engine Marketing
Top 30 Related IT Skills in Yorkshire

For the 6 months to 19 September 2014, IT jobs across the Yorkshire region citing Search Engine Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Search Engine Marketing.

1 12 (100.00%) Marketing
2 11 (91.67%) Internet
3 10 (83.33%) HTML
3 10 (83.33%) CSS
4 7 (58.33%) JavaScript
4 7 (58.33%) PHP
4 7 (58.33%) MySQL
4 7 (58.33%) SEO
4 7 (58.33%) Pay per click
5 6 (50.00%) Web Development
6 4 (33.33%) OO
6 4 (33.33%) Analytics
6 4 (33.33%) OO PHP
6 4 (33.33%) Analytical Skills
6 4 (33.33%) PHP5
6 4 (33.33%) jQuery
6 4 (33.33%) Time Management
6 4 (33.33%) MVC
6 4 (33.33%) Google
6 4 (33.33%) Google Analytics
7 3 (25.00%) Laravel
7 3 (25.00%) Drupal
7 3 (25.00%) WordPress
7 3 (25.00%) Magento
7 3 (25.00%) Git (software)
7 3 (25.00%) Online Marketing
7 3 (25.00%) Responsive Web Design
7 3 (25.00%) XHTML
7 3 (25.00%) Photoshop
7 3 (25.00%) E-Commerce

Search Engine Marketing
Top Related IT Skills in Yorkshire by Category

For the 6 months to 19 September 2014, IT jobs across the Yorkshire region citing Search Engine Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Search Engine Marketing. Up to 20 skills are shown per category.

Application Platforms
1 3 (25.00%) Drupal
1 3 (25.00%) WordPress
Applications
1 3 (25.00%) Photoshop
1 3 (25.00%) Adobe Illustrator
2 2 (16.67%) MS Office
3 1 (8.33%) MS Excel
Business Applications
1 4 (33.33%) Google Analytics
2 3 (25.00%) Magento
Communications & Networking
1 11 (91.67%) Internet
Database & Business Intelligence
1 7 (58.33%) MySQL
Development Applications
1 3 (25.00%) Git (software)
General
1 12 (100.00%) Marketing
2 3 (25.00%) Multimedia
Job Titles
1 7 (58.33%) Developer
2 4 (33.33%) PHP Developer
2 4 (33.33%) PPC Specialist
2 4 (33.33%) PPC Manager
2 4 (33.33%) PPC Analyst
2 4 (33.33%) PPC Executive
3 3 (25.00%) Account Executive
3 3 (25.00%) Web Developer
4 2 (16.67%) Senior Developer
4 2 (16.67%) Senior PHP Developer
5 1 (8.33%) Junior PHP Developer
5 1 (8.33%) SEO Analyst
5 1 (8.33%) Junior Developer
5 1 (8.33%) Analyst
5 1 (8.33%) Junior
Libraries, Frameworks & Software Standards
1 10 (83.33%) HTML
1 10 (83.33%) CSS
2 4 (33.33%) jQuery
3 3 (25.00%) Laravel
3 3 (25.00%) XHTML
3 3 (25.00%) CodeIgniter
Miscellaneous
1 4 (33.33%) Analytical Skills
2 3 (25.00%) Copywriting
3 1 (8.33%) New Media
Processes & Methodologies
1 7 (58.33%) SEO
1 7 (58.33%) Pay per click
2 6 (50.00%) Web Development
3 4 (33.33%) Time Management
3 4 (33.33%) OO
3 4 (33.33%) Analytics
3 4 (33.33%) OO PHP
3 4 (33.33%) MVC
4 3 (25.00%) E-Commerce
4 3 (25.00%) Online Marketing
4 3 (25.00%) Responsive Web Design
4 3 (25.00%) Web Design
4 3 (25.00%) Content Management
5 1 (8.33%) Competitor Analysis
Programming Languages
1 7 (58.33%) JavaScript
1 7 (58.33%) PHP
2 4 (33.33%) PHP5
Vendors
1 4 (33.33%) Google
2 3 (25.00%) Zend
3 1 (8.33%) Microsoft