The table below looks at the statistics for Web Marketing skills in IT jobs advertised for the Yorkshire region. Included is a guide to the average salaries offered in IT jobs that have cited Web Marketing over the 3 months to 31 March 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
31 Mar 2015
Same period 2014 Same period 2013
Web Marketing
Rank 259 257 -
Rank change year-on-year
-2 -
Permanent jobs citing Web Marketing 5 1 0
As % of all permanent IT jobs located in Yorkshire 0.067% 0.013% -
As % of the Processes & Methodologies category 0.077% 0.016% -
Number of salaries quoted 1 0 0
Average salary £23,500 - -
UK excluding London average salary £35,000 £45,000 £30,000
% change year-on-year
-22.22% +50.00%
Web Marketing
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Yorkshire region.

Processes & Methodologies Category
Yorkshire
Permanent IT job ads with a match in the
Processes & Methodologies category
6527 6199 4658
As % of all permanent IT jobs located in Yorkshire 86.91% 83.51% 80.42%
Number of salaries quoted 5242 4799 3661
Average salary £40,000 £40,000 £37,500
Average salary % change year-on-year
- +6.66%
90% offered a salary of more than £28,500 £27,500 £27,500
10% offered a salary of more than £55,000 £55,000 £57,500
UK excluding London average salary £43,507 £42,500 £40,000
% change year-on-year
+2.36% +6.25%

Web Marketing
Jobs Demand Trend in Yorkshire

This chart provides a 3-month moving total of permanent IT jobs citing Web Marketing across the Yorkshire region as a proportion of the total demand within the Processes & Methodologies category.

Web Marketing Jobs Demand Trend in Yorkshire

Web Marketing
Salary Trend in Yorkshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Web Marketing across the Yorkshire region.

Web Marketing Salary Trend in Yorkshire

Web Marketing
Job Locations in Yorkshire

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Web Marketing within the Yorkshire region over the 3 months to 31 March 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
West Yorkshire +6 5 £23,500 -
Web Marketing
England

Web Marketing
Top 30 Related IT Skills in Yorkshire

For the 6 months to 31 March 2015, IT jobs across the Yorkshire region citing Web Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Marketing.

1 11 (100.00%) Marketing
2 9 (81.82%) Google
2 9 (81.82%) Pay per click
2 9 (81.82%) Google Analytics
2 9 (81.82%) Analytics
3 6 (54.55%) Digital Marketing
3 6 (54.55%) Time Management
3 6 (54.55%) Competitor Analysis
3 6 (54.55%) SEO
3 6 (54.55%) Advertising
4 3 (27.27%) Finance
4 3 (27.27%) Microsoft
4 3 (27.27%) MS Excel
4 3 (27.27%) Yahoo!
4 3 (27.27%) Statistics
4 3 (27.27%) Degree
4 3 (27.27%) Mathematics
5 2 (18.18%) OO PHP
5 2 (18.18%) Mentoring
5 2 (18.18%) Adobe Creative Suite
5 2 (18.18%) CakePHP
5 2 (18.18%) Dreamweaver
5 2 (18.18%) OO
5 2 (18.18%) HTML
5 2 (18.18%) PHP
5 2 (18.18%) Photoshop
5 2 (18.18%) CSS
5 2 (18.18%) XML
5 2 (18.18%) DOM
5 2 (18.18%) MVC

Web Marketing
Top Related IT Skills in Yorkshire by Category

For the 6 months to 31 March 2015, IT jobs across the Yorkshire region citing Web Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Marketing. Up to 20 skills are shown per category.

Applications
1 3 (27.27%) MS Excel
2 2 (18.18%) Adobe Illustrator
2 2 (18.18%) Adobe Creative Suite
2 2 (18.18%) Photoshop
Business Applications
1 9 (81.82%) Google Analytics
Communications & Networking
1 2 (18.18%) Intranet
Development Applications
1 2 (18.18%) Dreamweaver
General
1 11 (100.00%) Marketing
2 6 (54.55%) Advertising
3 3 (27.27%) Finance
Job Titles
1 6 (54.55%) PPC Specialist
1 6 (54.55%) PPC Manager
1 6 (54.55%) PPC Analyst
1 6 (54.55%) PPC Executive
2 3 (27.27%) Graduate Data Analyst
2 3 (27.27%) Data Analyst
2 3 (27.27%) Graduate
2 3 (27.27%) Analyst
3 2 (18.18%) Web Developer
3 2 (18.18%) Developer
3 2 (18.18%) Web Designer
3 2 (18.18%) Designer
Libraries, Frameworks & Software Standards
1 2 (18.18%) HTML
1 2 (18.18%) CSS
1 2 (18.18%) XML
1 2 (18.18%) DOM
1 2 (18.18%) CakePHP
Miscellaneous
1 3 (27.27%) Statistics
1 3 (27.27%) Mathematics
Processes & Methodologies
1 9 (81.82%) Pay per click
1 9 (81.82%) Analytics
2 6 (54.55%) Digital Marketing
2 6 (54.55%) Time Management
2 6 (54.55%) SEO
2 6 (54.55%) Competitor Analysis
3 2 (18.18%) Web Design
3 2 (18.18%) OO
3 2 (18.18%) MVC
3 2 (18.18%) OO PHP
3 2 (18.18%) Mentoring
Programming Languages
1 2 (18.18%) PHP
Qualifications
1 3 (27.27%) Degree
Vendors
1 9 (81.82%) Google
2 3 (27.27%) Microsoft
2 3 (27.27%) Yahoo!