The table below looks at the statistics for WebTrends skills in IT jobs advertised for the Yorkshire region. Included is a guide to the average salaries offered in IT jobs that have cited WebTrends over the 3 months to 27 February 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
27 Feb 2015
Same period 2014 Same period 2013
WebTrends
Rank 245 249 212
Rank change year-on-year
+4 -37
Permanent jobs citing WebTrends 5 3 13
As % of all permanent IT jobs located in Yorkshire 0.068% 0.044% 0.23%
As % of the Business Applications category 1.49% 0.78% 2.91%
Number of salaries quoted 5 2 13
Average salary £32,500 £45,000 £24,000
Average salary % change year-on-year
-27.77% +87.50%
UK excluding London average salary £35,000 £37,853 £35,000
% change year-on-year
-7.53% +8.15%
WebTrends
England

The following table is for comparison with the above and provides statistics for the entire Business Applications category in permanent jobs advertised in the Yorkshire region.

Business Applications Category
Yorkshire
Permanent IT job ads with a match in the
Business Applications category
336 386 446
As % of all permanent IT jobs located in Yorkshire 4.59% 5.61% 7.80%
Number of salaries quoted 298 291 375
Average salary £42,000 £47,500 £38,500
Average salary % change year-on-year
-11.57% +23.37%
90% offered a salary of more than £25,000 £30,000 £30,000
10% offered a salary of more than £60,000 £57,500 £65,000
UK excluding London average salary £50,000 £50,000 £47,500
% change year-on-year
- +5.26%

WebTrends
Jobs Demand Trend in Yorkshire

This chart provides a 3-month moving total of permanent IT jobs citing WebTrends across the Yorkshire region as a proportion of the total demand within the Business Applications category.

WebTrends Jobs Demand Trend in Yorkshire

WebTrends
Salary Trend in Yorkshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing WebTrends across the Yorkshire region.

WebTrends Salary Trend in Yorkshire

WebTrends
Job Locations in Yorkshire

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing WebTrends within the Yorkshire region over the 3 months to 27 February 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
West Yorkshire 0 5 £32,500 -27.77%
WebTrends
England

WebTrends
Top 30 Related IT Skills in Yorkshire

For the 6 months to 27 February 2015, IT jobs across the Yorkshire region citing WebTrends also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited WebTrends.

1 13 (76.47%) Google
1 13 (76.47%) Google Analytics
1 13 (76.47%) Analytics
2 12 (70.59%) Web Analytics
3 9 (52.94%) Marketing
4 8 (47.06%) Business Intelligence
5 7 (41.18%) SEO
6 4 (23.53%) MVC
6 4 (23.53%) CMS
6 4 (23.53%) HTML
6 4 (23.53%) JavaScript
6 4 (23.53%) PHP
6 4 (23.53%) MySQL
6 4 (23.53%) CSS
6 4 (23.53%) XML
6 4 (23.53%) OOP
6 4 (23.53%) Drupal
6 4 (23.53%) PHP5
6 4 (23.53%) jQuery
6 4 (23.53%) HTML5
6 4 (23.53%) CSS3
6 4 (23.53%) Analytical Skills
7 2 (11.76%) Customer Insight
7 2 (11.76%) OAuth
7 2 (11.76%) Publishing
8 1 (5.88%) SAS
8 1 (5.88%) Magento
8 1 (5.88%) Data Analytics
8 1 (5.88%) Time Management
8 1 (5.88%) WordPress

WebTrends
Top Related IT Skills in Yorkshire by Category

For the 6 months to 27 February 2015, IT jobs across the Yorkshire region citing WebTrends also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited WebTrends. Up to 20 skills are shown per category.

Application Platforms
1 4 (23.53%) CMS
1 4 (23.53%) Drupal
2 1 (5.88%) WordPress
2 1 (5.88%) SAS
Business Applications
1 13 (76.47%) Google Analytics
2 1 (5.88%) Magento
Database & Business Intelligence
1 4 (23.53%) MySQL
General
1 9 (52.94%) Marketing
2 2 (11.76%) Publishing
Job Titles
1 7 (41.18%) Web Manager
2 5 (29.41%) Web Analyst
2 5 (29.41%) Analyst
2 5 (29.41%) Web Analytics Analyst
3 4 (23.53%) Senior Developer
3 4 (23.53%) PHP Developer
3 4 (23.53%) Senior PHP Developer
3 4 (23.53%) Developer
4 1 (5.88%) PHP Drupal Developer
Libraries, Frameworks & Software Standards
1 4 (23.53%) HTML
1 4 (23.53%) CSS
1 4 (23.53%) XML
1 4 (23.53%) jQuery
1 4 (23.53%) HTML5
1 4 (23.53%) CSS3
2 2 (11.76%) OAuth
Miscellaneous
1 4 (23.53%) Analytical Skills
Processes & Methodologies
1 13 (76.47%) Analytics
2 12 (70.59%) Web Analytics
3 8 (47.06%) Business Intelligence
4 7 (41.18%) SEO
5 4 (23.53%) OOP
5 4 (23.53%) MVC
6 2 (11.76%) Customer Insight
7 1 (5.88%) Data Analytics
7 1 (5.88%) Time Management
Programming Languages
1 4 (23.53%) JavaScript
1 4 (23.53%) PHP
1 4 (23.53%) PHP5
Vendors
1 13 (76.47%) Google
2 1 (5.88%) Coremetrics