Highly creative with experience in identifying target audiences and devising digital campaigns ⭐Experience in creating and maintaining digital content strategies ⭐SEO/SEM, PPC, GoogleAnalytics, social media & CRM tools with demonstrable experience ⭐Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/ more »
Blackburn, Lancashire, North West, United Kingdom Hybrid / WFH Options
Forward Role
with a remit as follows: Key Responsibilities: Lead Generation and Management : Initiate activities across digital and direct channels to capture franchise prospect leads, using analytics and market research. Develop and execute email remarketing campaigns aimed at re-engaging leads that have shown interest, using personalised content and offers. CRM … Data Management : Manage and allocate budget across various marketing channels, ensuring optimal use of funds for direct and digital marketing efforts. Utilise segmentation and analytics to refine marketing approaches and target specific audience segments more effectively. Channels and KPIs management : Implement campaigns across a variety of channels including social … HubSpot or other customer relationship management systems, demonstrating a strong ability to manage and utilise these tools for effective lead nurturing and sales collaboration. GoogleAnalytics Proficiency : Profound knowledge of GoogleAnalytics is essential for interpreting website traffic, user behaviour, and campaign performance to inform strategic more »
/Paid Social experience and will have experience activating and managing paid ad campaigns. Responsibilities · Support channel lead in daily running of campaigns on Google Ads and Bing · Knowledge of other ad platforms (Meta Ads, LinkedIn) · Keyword research and ad copy writing · Meet agreed KPIs for Traffic, Revenue and … Hands on experience within PPC, ad serving platforms · Ideally have the ability to display experience of working large budgets · Strong knowledge of Excel and GoogleAnalytics with a passion for data analysis and data driven decision making · You are commercially minded, confident, good stakeholder management skills. In Technology more »