Charity Multi-Channel Marketing Officer
Derby, United Kingdom
University Hospitals of Derby and Burton NHS Foundation Trust
Job summary As a Multi-Channel Marketing Officer at Derby and Burton Hospitals Charity, you will be at the forefront of our digital communications strategy. You will play a pivotal role in creating original copy, multimedia content, and compelling calls to action. Managing our supporter newsletter, marketing automation … supporters, charitable fund applicants, members of the public, corporates, and NHS staff. Main duties of the job Develop a programme of tailored multi-channel marketing campaigns, including the development of a dynamic supporter newsletter, to specific audience groups with clear calls to action. Track analytics and open rates on … newsletters and campaigns to proactively make improvements to key stats to help improve deliverability, open and click-through rates and conversions. Work alongside the marketing team on managing and maintaining the Google Ad and Google Analytics accounts, assisting in campaign delivery and keyword planning. Ensure our communications practices are more »
Employment Type: Permanent
Salary: £28407.00 - £34581.00 a year
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