Product Marketing Director
London, England, United Kingdom
Jobleads-UK
The Product marketing team at Flo leads strategy for understanding users’ needs and defining the user journey for our members, depending on their life stage. As Head of Product Marketing, leading the team, you’ll position Flo as the best product to support women with their health … wellbeing needs, becoming the foremost expert on our users, and leveraging user insights to help inform how we communicate with them. Being a seasoned Product marketer, you will identify how to best market our subscription and products to our community by leveraging strong cross-functional partnerships with Product … campaigns focused on driving both active users as well as paid subscribers. Your Experience Must have: Significant (usually 10+ years’) experience in deep D2C product marketing with a focus on managing go to market plans and an emphasis on value-based messaging. Clearly metric driven - proven experience utilising metrics more »
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