Marketing Data Scientist
- Hiring Organisation
- Freshminds
- Location
- City of London, London, United Kingdom
visualisations to monitor marketing performance • Contribute to optimising media planning using MMM outputs Requirements • Experience in econometric modelling and advanced analytics • Strong Python/SQL skills are essential • Familiarity with MMM and MTA tools (e.g., PyMC, Robyn, Meridian), is preferred • Understanding of marketing channels, metrics, and retail/luxury environments ...