CRM Manager
stoke-on-trent, midlands, United Kingdom
Hays
and disseminate expertise within the university. Collaborate with Planning and Business Intelligence to enhance reporting and analytical capabilities. Offer expert technical support and strategic data analysis to senior management and department heads. Chair regular meetings with Digital Services and external vendors to mitigate technical risks and explore new opportunities … with Digital Services and CRM vendors. Manage and report on the CRM Marketing budget on a monthly basis. Participate in Open Days to oversee data capture and improve the visitor experience. Execute additional duties as assigned by the Head of Digital Engagement. Engage in professional development and mandatory training … multichannel recruitment campaigns and analyse engagement metrics to refine contact strategies. Advise on the management, setup, and analysis of CRM records, ensuring compliance with data protection and GDPR regulations. Drive digital transformation initiatives, system utilisation, and business process improvements. Collaborate with various teams to ensure high-quality leads more »
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