CRM Department Manager
City of London, London, United Kingdom
Hybrid / WFH Options
Hybrid / WFH Options
E.ON Next
KPIs and initiatives. Using your data background, you’ll take the lead in implementing persona-specific communications, define an always-on a / b testing regimen and establish dynamic reporting and optimisations. You’ll oversee the communications calendar across both commercial and engagement … and research opportunities when those are lacking Drive a customer-first approach, from selecting the right channel to identifying the right message / tone Develop the Marketing and Creative teams’ acumen for effective customer Communications by regularly sharing best practice Develop a CRM strategy playbook … Drive performance by developing an ongoing A / B testing approach Optimise our customer consent levels through tactical initiatives Help implement consistency in brand messaging Ability to turn data into actionable insights Strong project management including timing plans writing Well-versed in campaign more »
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