be at the forefront of developing a comprehensive BI strategy that aligns with business objectives. Your leadership will guide a talented team of BI experts, designing and implementing scalable analytics solutions using tools like Power BI and Tableau . You will enable real-time insights that drive our client's digital, CRM, and ATL marketing strategies. ### Skills Required … Advanced BI & Analytics Experience: Proven track record in marketing or media environments. Digital Marketing Data Expertise: Solid understanding of reporting and performance metrics is essential. CRM Knowledge: Familiarity with CRM data structures and lifecycle marketing metrics such as engagement and retention. Technical Proficiency: Strong command of SQL , Python , or R , and experience with visualisation tools like Power BI and … Tableau is essential. Google Cloud Platform (GCP) Experience: Hands-on skills with GCP and web/app analytics platforms including Google Analytics, AdobeAnalytics, and GA4. Leadership Skills: Strong ability to influence stakeholders at all levels, driving strategic initiatives and innovation. ### Key Responsibilities Develop and Implement a BI Strategy: Create a roadmap that aligns with More ❯
be at the forefront of developing a comprehensive BI strategy that aligns with business objectives. Your leadership will guide a talented team of BI experts, designing and implementing scalable analytics solutions using tools like Power BI and Tableau . You will enable real-time insights that drive our client's digital, CRM, and ATL marketing strategies. ### Skills Required … Advanced BI & Analytics Experience: Proven track record in marketing or media environments. Digital Marketing Data Expertise: Solid understanding of reporting and performance metrics is essential. CRM Knowledge: Familiarity with CRM data structures and lifecycle marketing metrics such as engagement and retention. Technical Proficiency: Strong command of SQL , Python , or R , and experience with visualisation tools like Power BI and … Tableau is essential. Google Cloud Platform (GCP) Experience: Hands-on skills with GCP and web/app analytics platforms including Google Analytics, AdobeAnalytics, and GA4. Leadership Skills: Strong ability to influence stakeholders at all levels, driving strategic initiatives and innovation. ### Key Responsibilities Develop and Implement a BI Strategy: Create a roadmap that aligns with More ❯
by translating requirements into effective tagging strategies, managing GTM and data layer integration. Troubleshoot tracking issues and data discrepancies in partnership with internal teams and external agencies. Conduct regular analytics audits and health checks to validate data accuracy and integrity across systems. Design and maintain user-friendly dashboards and interfaces, and contribute to the development of innovative measurement tools. … Requirements: Lead the implementation, configuration, and ongoing management of advanced analytics tools, including AdobeAnalytics, Tableau, and Looker, to deliver actionable insights across digital platforms. Own the setup and maintenance of tracking solutions using Adobe DTM or Launch, ensuring accurate data collection and alignment with business goals. Integrate web analytics with CRM systems to create … behaviour and support targeted marketing initiatives. Apply strong HTML and JavaScript skills to customise tracking solutions, troubleshoot data collection issues, and support web development teams as needed. Manage web analytics platforms end-to-end, including data validation, segmentation, and reporting, to support performance analysis and strategic decision-making. Design and build advanced dashboards to visualise complex data sets, enabling More ❯
Digital Analytics Consultant - Contract Travel Client London (hybrid) £400-£450 per day - Inside IR35 Role and responsibilities: Supporting deep dives in AdobeAnalytics Surfacing insights from existing data sources Building dashboards in Tableau using Salesforce data Using Marketing Cloud Intelligence to activate marketing data Exploring multi-touch attribution and supporting early steps in attribution modelling Contributing to … personalisation initiatives tied to app and campaign performance Skills & Experience: Strong experience working with AdobeAnalytics Experience building dashboards with Tableau Experience with Salesforce Marketing Cloud Intelligence (Datorama) Familiarity with attribution modelling and marketing performance measurement More ❯
Digital Analytics Consultant - Contract Travel Client London (hybrid) £400-£450 per day - Inside IR35 We're working with a well-known travel brand currently undergoing an exciting period of transformation in their marketing and analytics function. They're looking for a Digital Analytics Consultant to unlock value from their marketing data. This role is ideal for someone … with a strong marketing analytics background, comfortable working across AdobeAnalytics, Salesforce Marketing Cloud Intelligence (formerly Datorama) and Tableau. You will be supporting the marketing and digital analytics teams with: Supporting with deep dives in AdobeAnalytics Building dashboards in Tableau using Salesforce data Surfacing insights from existing data sources Using Marketing Cloud Intelligence … marketing data Exploring multi-touch attribution and supporting early steps in attribution modelling Contributing to personalisation initiatives tied to app and campaign performance Skills & Experience Strong experience working with AdobeAnalytics Experience building dashboards with Tableau Experience with Salesforce Marketing Cloud Intelligence (Datorama) Familiarity with attribution modelling and marketing performance measurement Background in app analytics and personalisation More ❯
