clients optimise their media investment and answer any questions that require data analysis. A solid understanding of how to do and deliver MMM/Econometrics is essential. Responsibilities Lead a small team of data analysts Present in a clear and engaging manner to clients Build models by employ various data more »
availability, granularity, and overall robustness Collaborate with fellow data and finance professionals to achieve successful outcomes Who you are Ideally from a mathematics, statistics, econometrics, physics, or similar numerically-focused background, you possess a natural curiosity and numerical acumen A team player with a sense of ownership, you take pride more »
Stanmore, England, United Kingdom Hybrid / WFH Options
Sky
of modelling techniques and building visualisation tools Ability to develop strong relationships within the Measurement team, as well as across Media Planning, Marketing, and Econometrics teams Desirable: Experience in Advertising Campaign Measurement including: BLS (Brand Lift Surveys), CLS (Conversion Lift Studies), MMM (Marketing Mix Modelling), MTA (Multi-touch Attribution) The more »
field, from changes in 3rd party cookies to trends in 3rd party vendors and competitors Skills • Market Mix Modelling • Multi-touchpoint Attribution modelling • Custom econometrics modelling • A/B testing and impact evaluation • Key Driver analysis • Brand tracking • Project Management • Data collection and validation for multiple data sources • Mentoring and more »
London, England, United Kingdom Hybrid / WFH Options
Harnham
and opportunities for optimisation Communicate findings and recommendations to both technical and non-technical stakeholders through clear and compelling reports Skills & Experience Experience in econometrics or marketing attribution Strong statistical knowledge Skilled in model development, particularly marketing mix models. Proficiency in statistical software such as R, Python, Eviews or similar … Apply To register your interest please send your CV to Luke via the Apply Link on this page. Desired Skills and Experience - Experience in econometrics or marketing attribution - Strong statistical knowledge - Skilled in model development, particularly marketing mix models. - Proficiency in statistical software such as R, Python, Eviews or similar more »
and develop your consultancy skills. The most important skill is adaptability. You will be able to think quantitatively and not be wedded to conventional econometrics as being the only way forward. We are a medium sized team and there is an opportunity to set the direction. You will get involved … in exciting and intellectually stimulating projects. Perhaps most importantly, you will grow from being an econometrics specialist to a quantitative marketing consultant. Some of the responsibilities of this role are to: Understand clients’ marketing issues. Synthesize the problem. Develop and deliver the solution. Conduct econometric projects. This however represents a more »
Bracknell, Berkshire, South East, United Kingdom Hybrid / WFH Options
Circana
team working across our larger FMCG and Retailer clients performing measurement, recommendations and program management. We are looking for an individual with either strong econometrics or a project management background to co-ordinate our media measurement program for a large well-known multi-country client. You will be part of … role within the Media and/or Retail industry * Proven experience turning raw data into insights and actionable recommendations mandatory * Experience and understanding of Econometrics and MMM is desirable * Strong Project Management skills and demonstrated ability to keep multiple projects teams accountable for progress * Ability to unblock challenges and recommend more »