informed decisions and be part of strategic change, specifically you will: Lead on the development of the data strategy, using your understanding of customer analytics, insight, data science and research to highlight how data can drive success Manage the data team, focussing on people and skill development hiring when … the apply link on this page. Data Analyst, Data Analytics, SAS, Python, R, Data Modelling, GoogleAnalytics, Adobe Analytics, Coremetrics, GA, AA, Clustering, Propensity Modelling, Segmentation, CRM, CRM Analytics, Marketing Analyst, Insight Analyst, Growth Analyst, Customer Desired Skills and Experience Data Analyst, Data Analytics, SAS, Python, R, Data Modelling, GoogleAnalytics, Adobe Analytics, Coremetrics, GA, AA, Clustering, Propensity Modelling, Segmentation, CRM, CRM Analytics, Marketing Analyst, Insight Analyst, Growth Analyst, Customer more »
Leicester, Leicestershire, East Midlands, United Kingdom
Alfen Technology Ltd
companies website and Amazon for the EMEA and Australia regions. This pivotal role places significant emphasis on managing Paid Social media channels and Paid Google/Bing campaigns. There is a primary focus on optimizing these campaigns across all platforms to achieve a specific Return on Advertising Spend (ROAS … strategies and tests to escalate account scalability. As an integral part of the Digital team, this role entails close collaboration with the creative team, analytics experts, finance, and the product team. Key Responsibilities: Serve as a subject matter expert in Paid Social platforms (Facebook, Instagram, Pinterest, TikTok, etc.), demonstrating … marketing metrics such as spend, reach, frequency, and revenue returns. Manage day-to-day operations of paid social campaigns and provide support for SEM Google/Bing campaigns as necessary. Collaborate with the US Digital team to oversee the performance of all of the companies products on Amazon, leveraging more »
and targeting effectiveness Tell a story with the data through data visualisation, highlighting clear strategic direction and insights to stakeholders Help to grow the analytics capabilities of the marketing and insights team, work with senior stakeholders to question and innovative how data is used and analysed! Lead a small … the apply link on this page. Data Analyst, Data Analytics, SAS, Python, R, Data Modelling, GoogleAnalytics, Adobe Analytics, Coremetrics, GA, AA, Clustering, Propensity Modelling, Segmentation, CRM, CRM Analytics, Marketing Analyst, Insight Analyst, Growth Analyst, Customer Analyticsmore »
