Period
to 24 November 2017

The following table provides summary statistics for contract job vacancies advertised in Coventry with a requirement for Google Analytics skills. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Google Analytics over the 6 months to 24 November 2017 with a comparison to the same period in the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Google Analytics (GA)
West Midlands > Coventry
6 months to
24 Nov 2017
Same period 2016 Same period 2015
Rank 65 70 -
Rank change year-on-year +5 - +62
Contract jobs citing Google Analytics 2 11 0
As % of all contract IT jobs advertised in Coventry 0.27% 1.03% -
As % of the Cloud Services category 1.65% 8.40% -
Number of daily rates quoted 2 11 0
Coventry median daily rate £400 £518 -
Median daily rate % change year-on-year -22.71% - -
West Midlands median daily rate £350 £500 £300
% change year-on-year -30.00% +66.67% +9.09%
Number of hourly rates quoted 0 0 0
Coventry median hourly rate - - -
West Midlands median hourly rate - - -

Google Analytics is in the Cloud Services category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in Coventry with a requirement for cloud computing skills.

All Cloud Skills
Coventry
Contract vacancies with a requirement for cloud computing skills 121 131 60
As % of all contract IT jobs advertised in Coventry 16.09% 12.32% 8.39%
Number of daily rates quoted 86 101 35
Coventry median daily rate £450 £400 £400
Median daily rate % change year-on-year +12.50% - -8.57%
10th Percentile £328 £313 £203
90th Percentile £569 £556 £550
West Midlands median daily rate £425 £400 £390
% change year-on-year +6.25% +2.56% +4.00%
Number of hourly rates quoted 1 3 1
Coventry median hourly rate £20.00 £16.00 £23.00
Median hourly rate % change year-on-year +25.00% -30.43% -8.35%
West Midlands median hourly rate £14.25 £16.00 £20.50
% change year-on-year -10.94% -21.95% +2.50%

Google Analytics
Job Vacancy Trend in Coventry

Job postings citing Google Analytics as a percentage of all IT jobs advertised in Coventry.

Job vacancy trend for Google Analytics in Coventry

Google Analytics
Contractor Daily Rate Trend in Coventry

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Google Analytics in Coventry.

Contractor daily rate trend for Google Analytics in Coventry

For the 6 months to 24 November 2017, IT contractor jobs citing Google Analytics also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the Coventry region with a requirement for Google Analytics.

1 2 (100.00%) Scrum
1 2 (100.00%) Agile Software Development
1 2 (100.00%) Google
1 2 (100.00%) Continuous Improvement
1 2 (100.00%) Analytics
1 2 (100.00%) Analytical Skills
1 2 (100.00%) Performance Measurement

Google Analytics
Co-occurring IT Skills in Coventry by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Job Titles
1 2 (100.00%) Analyst
1 2 (100.00%) Google Analytics Analyst
1 2 (100.00%) Performance Analyst
Miscellaneous
1 2 (100.00%) Analytical Skills
Processes & Methodologies
1 2 (100.00%) Agile Software Development
1 2 (100.00%) Analytics
1 2 (100.00%) Continuous Improvement
1 2 (100.00%) Performance Measurement
1 2 (100.00%) Scrum
Vendors
1 2 (100.00%) Google