Period
to 1 December 2020

The table below looks at the prevalence of the term Advertising in contract job vacancies advertised in Edinburgh. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Advertising over the 6 months to 1 December 2020 with a comparison to the same period over the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Advertising
Scotland > Edinburgh
6 months to
1 Dec 2020
Same period 2019 Same period 2018
Rank 65 99 113
Rank change year-on-year +34 +14 -
Contract jobs citing Advertising 3 13 17
As % of all contract jobs advertised in Edinburgh 0.36% 0.67% 0.61%
As % of the General category 0.53% 1.10% 1.03%
Number of daily rates quoted 2 2 7
Median daily rate £475 £363 £363
Median daily rate % change year-on-year +31.03% - -
10th Percentile £463 £344 £313
90th Percentile £488 £381 £425
Scotland median daily rate £475 £363 £356
% change year-on-year +31.03% +1.75% +22.84%
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
Scotland median hourly rate - - -

Advertising is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in Edinburgh with a requirement for common skills.

All General Skills
Edinburgh
Contract vacancies with a requirement for common skills 564 1,183 1,650
As % of all contract IT jobs advertised in Edinburgh 67.79% 60.67% 58.91%
Number of daily rates quoted 367 525 769
Median daily rate £425 £450 £425
Median daily rate % change year-on-year -5.56% +5.88% +6.25%
10th Percentile £208 £240 £238
90th Percentile £574 £600 £563
Scotland median daily rate £425 £425 £405
% change year-on-year - +4.94% +1.25%
Number of hourly rates quoted 3 9 11
Median hourly rate £12.25 £35.00 £35.00
Median hourly rate % change year-on-year -65.00% - +162.57%
10th Percentile £12.13 £16.23 £13.25
90th Percentile £30.48 £52.50 £44.27
Median hourly rate £30.00 £22.50 £27.50
% change year-on-year +33.33% -18.18% +44.74%

Advertising
Job Vacancy Trend in Edinburgh

Job postings citing Advertising as a proportion of all IT jobs advertised in Edinburgh.

Job vacancy trend for Advertising in Edinburgh

Advertising
Contractor Daily Rate Trend in Edinburgh

3-month moving average daily rate quoted in jobs citing Advertising in Edinburgh.

Daily rate trend for Advertising in Edinburgh

Advertising
Contractor Hourly Rate Trend in Edinburgh

3-month moving average hourly rates quoted in jobs citing Advertising in Edinburgh.

Hourly rate trend for Advertising in Edinburgh

For the 6 months to 1 December 2020, IT contractor jobs citing Advertising also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all contract job ads across the Edinburgh region with a requirement for Advertising.

1 3 (100.00%) Stakeholder Management
1 3 (100.00%) Marketing
1 3 (100.00%) Public Sector
2 2 (66.67%) Project Delivery
2 2 (66.67%) Waterfall
2 2 (66.67%) Contingency Planning
2 2 (66.67%) Programme Management
2 2 (66.67%) Agile Software Development

Advertising
Co-occurring IT Skills in Edinburgh by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

General
1 3 (100.00%) Marketing
1 3 (100.00%) Public Sector
Job Titles
1 3 (100.00%) Project Manager
2 2 (66.67%) Communications Project Manager
2 2 (66.67%) Data Processing Manager
Processes & Methodologies
1 3 (100.00%) Stakeholder Management
2 2 (66.67%) Agile Software Development
2 2 (66.67%) Contingency Planning
2 2 (66.67%) Programme Management
2 2 (66.67%) Project Delivery
2 2 (66.67%) Waterfall