Period
to 13 August 2020

The following table provides summary statistics for contract job vacancies advertised in Fareham with a requirement for Digital Marketing skills. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Digital Marketing over the 6 months to 13 August 2020 with a comparison to the same period in the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Digital Marketing
Hampshire > Fareham
6 months to
13 Aug 2020
Same period 2019 Same period 2018
Rank 10 32 -
Rank change year-on-year +22 - -
Contract jobs citing Digital Marketing 4 1 0
As % of all contract jobs advertised in Fareham 5.48% 0.45% -
As % of the Processes & Methodologies category 6.45% 0.52% -
Number of daily rates quoted 1 0 0
Median daily rate £425 - -
Hampshire median daily rate £513 £525 £450
% change year-on-year -2.38% +16.67% -5.26%
Number of hourly rates quoted 3 0 0
Median hourly rate £20.00 - -
Hampshire median hourly rate £22.50 £47.50 -
% change year-on-year -52.63% - -

Digital Marketing is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in Fareham with a requirement for process or methodology skills.

All Process and Methodology Skills
Fareham
Contract vacancies with a requirement for process or methodology skills 62 192 150
As % of all contract IT jobs advertised in Fareham 84.93% 86.88% 83.33%
Number of daily rates quoted 36 113 105
Median daily rate £480 £425 £450
Median daily rate % change year-on-year +12.94% -5.56% +7.14%
10th Percentile £372 £143 £281
90th Percentile £656 £575 £606
Hampshire median daily rate £475 £430 £425
% change year-on-year +10.47% +1.18% +6.25%
Number of hourly rates quoted 11 6 8
Median hourly rate £19.50 £21.94 £22.50
Median hourly rate % change year-on-year -11.12% -2.49% +28.57%
10th Percentile £10.00 £13.89 £13.68
90th Percentile £23.75 £36.08 £34.01
Median hourly rate £31.61 £37.52 £35.00
% change year-on-year -15.75% +7.19% +9.38%

Digital Marketing
Job Vacancy Trend in Fareham

Job postings citing Digital Marketing as a proportion of all IT jobs advertised in Fareham.

Job vacancy trend for Digital Marketing in Fareham

For the 6 months to 13 August 2020, IT contractor jobs citing Digital Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all contract job ads across the Fareham region with a requirement for Digital Marketing.

1 4 (100.00%) Marketing
2 3 (75.00%) Web Development
2 3 (75.00%) Google Analytics
2 3 (75.00%) Marketing Strategy
2 3 (75.00%) User Experience
2 3 (75.00%) Analytical Skills
2 3 (75.00%) Adobe
2 3 (75.00%) Agile Software Development
2 3 (75.00%) Google
2 3 (75.00%) Analytics
2 3 (75.00%) Data-Driven Decision Making
3 2 (50.00%) Content Strategy
3 2 (50.00%) Data Privacy
3 2 (50.00%) Digital Analytics
3 2 (50.00%) Affiliate Marketing
3 2 (50.00%) GDPR
3 2 (50.00%) Collaborative Working
3 2 (50.00%) Pay per click
3 2 (50.00%) Publishing
3 2 (50.00%) SEO
3 2 (50.00%) Workflow
3 2 (50.00%) Social Media Marketing
3 2 (50.00%) Degree
3 2 (50.00%) JIRA
3 2 (50.00%) Direct Marketing
3 2 (50.00%) Security Cleared
3 2 (50.00%) Confluence
3 2 (50.00%) Social Media
3 2 (50.00%) Continuous Improvement
4 1 (25.00%) SC Cleared

Digital Marketing
Co-occurring IT Skills in Fareham by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (50.00%) Confluence
Cloud Services
1 3 (75.00%) Google Analytics
Development Applications
1 2 (50.00%) JIRA
General
1 4 (100.00%) Marketing
2 2 (50.00%) Publishing
3 1 (25.00%) Electronics
3 1 (25.00%) Finance
3 1 (25.00%) Manufacturing
3 1 (25.00%) Public Sector
3 1 (25.00%) Telecoms
Job Titles
1 3 (75.00%) Development Manager
1 3 (75.00%) Web Development Manager
1 3 (75.00%) Web Manager
2 2 (50.00%) Senior Development Manager
2 2 (50.00%) Senior Manager
3 1 (25.00%) Commercial Officer
Miscellaneous
1 3 (75.00%) Analytical Skills
1 3 (75.00%) User Experience
2 2 (50.00%) Social Media
Processes & Methodologies
1 3 (75.00%) Agile Software Development
1 3 (75.00%) Analytics
1 3 (75.00%) Data-Driven Decision Making
1 3 (75.00%) Marketing Strategy
1 3 (75.00%) Web Development
2 2 (50.00%) Affiliate Marketing
2 2 (50.00%) Collaborative Working
2 2 (50.00%) Content Strategy
2 2 (50.00%) Continuous Improvement
2 2 (50.00%) Data Privacy
2 2 (50.00%) Digital Analytics
2 2 (50.00%) Direct Marketing
2 2 (50.00%) Pay per click
2 2 (50.00%) SEO
2 2 (50.00%) Social Media Marketing
2 2 (50.00%) Workflow
3 1 (25.00%) Business Intelligence
3 1 (25.00%) Channel Management
3 1 (25.00%) Programme Management
Qualifications
1 2 (50.00%) Degree
1 2 (50.00%) Security Cleared
2 1 (25.00%) DV Cleared
2 1 (25.00%) SC Cleared
Quality Assurance & Compliance
1 2 (50.00%) GDPR
Vendors
1 3 (75.00%) Adobe
1 3 (75.00%) Google
2 1 (25.00%) SAP