The table below provides summary statistics and contractor rates for jobs advertised in Kent requiring Google Ads skills. It covers contract job vacancies from the 6 months leading up to 29 November 2025, with comparisons to the same periods in the previous two years.
Google Ads falls under the Cloud Services category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring cloud computing skills in Kent.
Contract vacancies with a requirement for cloud computing skills
45
39
57
As % of all contract IT jobs advertised in Kent
33.83%
22.94%
27.40%
Number of daily rates quoted
41
23
44
10th Percentile
£153
£353
£358
25th Percentile
£180
£506
£434
Median daily rate (50th Percentile)
£400
£585
£525
Median % change year-on-year
-31.62%
+11.43%
+50.00%
75th Percentile
£588
£651
£538
90th Percentile
£630
£688
£588
South East median daily rate
£480
£515
£525
% change year-on-year
-6.80%
-1.90%
+0.96%
Number of hourly rates quoted
3
0
0
10th Percentile
-
-
-
25th Percentile
£35.00
-
-
Median hourly rate
£37.00
-
-
75th Percentile
£39.00
-
-
90th Percentile
-
-
-
South East median hourly rate
£18.87
£29.00
£29.66
% change year-on-year
-34.93%
-2.23%
+45.68%
Google Ads Job Vacancy Trend in Kent
Historical trend showing the proportion of contract IT job postings citing Google Ads relative to all contract IT jobs advertised in Kent.
Google Ads Top 17 Co-Occurring Skills & Capabilities in Kent
For the 6 months to 29 November 2025, contractor job vacancies citing Google Ads also mentioned the following skills and capabilities in order of popularity.
The figures indicate the absolute number of co-occurrences and as a proportion of all contract job ads across the Kent region with a requirement for Google Ads.
Google Ads Co-Occurring Skills & Capabilities in Kent by Category
The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:
