Period
to 28 October 2020

The median contractor rate for a Google Analytics Web Analyst was £320 per day in advertised job vacancies in Leicestershire during the 6 months to 28 October 2020.

The first table below provides contractor rate benchmarking and summary statistics including a comparison to same period in the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Web Analyst - Google Analytics
East Midlands > Leicestershire
6 months to
28 Oct 2020
Same period 2019 Same period 2018
Rank 25 - -
Rank change year-on-year - - -
Contract jobs requiring a Google Analytics Web Analyst 1 0 0
As % of all contract jobs advertised in Leicestershire 0.79% - -
As % of the Job Titles category 0.83% - -
Number of daily rates quoted 1 0 0
Median daily rate £320 - -
East Midlands median daily rate £320 - -
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
East Midlands median hourly rate - - -

The following table is for comparison with the above and includes summary statistics for all contract IT job vacancies advertised in Leicestershire. Most job vacancies include a discernible job title that can be normalized. As such, the figures in the second row provide an indication of the number of contract jobs in our overall sample.

All Contract IT Job Vacancies
Leicestershire
Contract vacancies in Leicestershire with a recognized job title 121 368 505
% of contract IT jobs with a recognized job title 96.03% 95.58% 96.01%
Number of daily rates quoted 93 222 353
Median daily rate £393 £363 £400
Median daily rate % change year-on-year +8.28% -9.38% +17.65%
10th Percentile £122 £188 £220
90th Percentile £520 £538 £550
East Midlands median daily rate £360 £400 £400
% change year-on-year -10.00% - -
Number of hourly rates quoted 2 24 39
Median hourly rate £38.75 £15.02 £15.00
Median hourly rate % change year-on-year +158.03% +0.12% +7.14%
10th Percentile £33.38 £11.19 £11.45
90th Percentile £43.13 £46.68 £45.00
Median hourly rate £17.97 £14.26 £15.50
% change year-on-year +26.02% -8.00% +10.71%

Google Analytics Web Analyst
Contract Job Locations in Leicestershire

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Google Analytics Web Analyst within the Leicestershire region over the 6 months to 28 October 2020. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Leicester - 1 £320 -
Google Analytics Web Analyst
East Midlands

Google Analytics Web Analyst Skill Set
Top 6 Co-occurring IT Skills in Leicestershire

For the 6 months to 28 October 2020, Google Analytics Web Analyst contract jobs required the following IT skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all contract job ads across the Leicestershire region featuring Google Analytics Web Analyst in the job title.

1 1 (100.00%) SQL
1 1 (100.00%) Google
1 1 (100.00%) Google Analytics
1 1 (100.00%) Analytics
1 1 (100.00%) BigQuery
1 1 (100.00%) GCP

Google Analytics Web Analyst Skill Set
Co-occurring IT Skills in Leicestershire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Cloud Services
1 1 (100.00%) GCP
1 1 (100.00%) Google Analytics
Database & Business Intelligence
1 1 (100.00%) BigQuery
Processes & Methodologies
1 1 (100.00%) Analytics
Programming Languages
1 1 (100.00%) SQL
Vendors
1 1 (100.00%) Google