The following table provides summary statistics for contract job vacancies advertised in the North West with a requirement for Online Marketing skills. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Online Marketing over the 3 months to 26 March 2017 with a comparison to the same period in the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

3 months to
26 Mar 2017
Same period 2016 Same period 2015
Online Marketing
England / North West
Rank - 154 148
Contract jobs citing Online Marketing 0 3 2
As % of all contract IT jobs advertised in the North West - 0.078% 0.056%
As % of the Processes & Methodologies category - 0.095% 0.071%
Number of daily rates quoted 0 1 2
Median daily rate - £300 £413
Median daily rate % change year-on-year - -27.27%  
UK excluding London median daily rate £450 £256 £365
% change year-on-year +76.12% -30.00%  
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate - £16.00 -

Online Marketing is in the process and methodology skills category. The next table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in the North West with a requirement for process and methodology skills.

Contract Process & Methodology Skills
North West
Contract job vacancies with a requirement for process and methodology skills 2113 3163 2829
As % of all contract IT job vacancies advertised in the North West 82.35% 82.43% 78.87%
Number of daily rates quoted 1340 1915 1539
Median daily rate £400 £400 £400
90% offered a daily rate of more than £281 £290 £275
10% offered a daily rate of more than £550 £538 £550
UK excluding London median daily rate £410 £400 £398
% change year-on-year +2.50% +0.62%  
Number of hourly rates quoted 109 122 127
Median hourly rate £40.00 £37.50 £40.00
Median hourly rate % change year-on-year +6.66% -6.25%  
90% offered a hourly rate of more than £16.00 £16.00 £13.00
10% offered a hourly rate of more than £50.50 £50.00 £60.00
UK excluding London median hourly rate £36.00 £38.75 £30.00
% change year-on-year -7.09% +29.16%  

Online Marketing
Job Vacancy Trend in the North West

The job posting trend of jobs advertised in the North West citing Online Marketing as a proportion of all contract or permanent IT jobs with a match in the Processes & Methodologies category.

Job vacancy trend for Online Marketing in the North West

Online Marketing
Contractor Daily Rate Trend in the North West

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Online Marketing in the North West.

Contractor daily rate trend for Online Marketing in the North West

Online Marketing
Contractor Hourly Rate Trend in the North West

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Online Marketing in the North West.

Contractor hourly rate trend for Online Marketing in the North West

Online Marketing
Top 12 Related IT Skills in the North West

For the 6 months to 26 March 2017, IT contractor jobs citing Online Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the North West region with a requirement for Online Marketing.

1 1 (100.00%) MS Excel
1 1 (100.00%) CRM
1 1 (100.00%) Microsoft
1 1 (100.00%) Management Information System
1 1 (100.00%) Legal
1 1 (100.00%) Business Analysis
1 1 (100.00%) MS PowerPoint
1 1 (100.00%) Dynamics CRM
1 1 (100.00%) Marketing
1 1 (100.00%) Data Protection
1 1 (100.00%) Process Improvement
1 1 (100.00%) Business Process Analysis

Online Marketing
Top Related IT Skills in the North West by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Applications
1 1 (100.00%) MS Excel
1 1 (100.00%) MS PowerPoint
Business Applications
1 1 (100.00%) Dynamics CRM
General
1 1 (100.00%) Legal
1 1 (100.00%) Marketing
Job Titles
1 1 (100.00%) Business Manager
1 1 (100.00%) Business Systems Manager
1 1 (100.00%) CRM Manager
1 1 (100.00%) Systems Manager
Miscellaneous
1 1 (100.00%) Management Information System
Processes & Methodologies
1 1 (100.00%) Business Analysis
1 1 (100.00%) Business Process Analysis
1 1 (100.00%) CRM
1 1 (100.00%) Data Protection
1 1 (100.00%) Process Improvement
Vendors
1 1 (100.00%) Microsoft