The following table provides summary statistics for contract job vacancies advertised in the North West with a requirement for Social Media Marketing skills. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Social Media Marketing over the 3 months to 28 March 2017 with a comparison to the same period in the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Social Media Marketing
England / North West
3 months to
28 Mar 2017
Same period 2016 Same period 2015
Rank 131 - -
Rank change year-on-year - 0  
Contract jobs citing Social Media Marketing 1 0 0
As % of all contract IT jobs advertised in the North West 0.039% - -
As % of the Processes & Methodologies category 0.047% - -
Number of daily rates quoted 0 0 0
Median daily rate - - -
UK excluding London median daily rate - - -
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate - £15.00 -

Social Media Marketing is in the process and methodology skills category. The next table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in the North West with a requirement for process and methodology skills.

Contract Process & Methodology Skills
North West
Contract job vacancies with a requirement for process and methodology skills 2125 3167 2872
As % of all contract IT job vacancies advertised in the North West 82.24% 82.32% 78.81%
Number of daily rates quoted 1345 1922 1563
Median daily rate £400 £400 £400
90% offered a daily rate of more than £275 £293 £275
10% offered a daily rate of more than £550 £538 £550
UK excluding London median daily rate £410 £400 £396
% change year-on-year +2.50% +1.01%  
Number of hourly rates quoted 109 118 130
Median hourly rate £41.00 £37.50 £40.00
Median hourly rate % change year-on-year +9.33% -6.25%  
90% offered a hourly rate of more than £16.00 £16.00 £13.00
10% offered a hourly rate of more than £50.90 £50.00 £60.00
UK excluding London median hourly rate £36.00 £38.50 £30.20
% change year-on-year -6.49% +27.48%  

Social Media Marketing
Job Vacancy Trend in the North West

The job posting trend of jobs advertised in the North West citing Social Media Marketing as a proportion of all contract or permanent IT jobs with a match in the Processes & Methodologies category.

Job vacancy trend for Social Media Marketing in the North West

Social Media Marketing
Contract Job Locations in the North West

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Social Media Marketing within the North West region over the 3 months to 28 March 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Lancashire - 1 - -
Social Media Marketing
England

For the 6 months to 28 March 2017, IT contractor jobs citing Social Media Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the North West region with a requirement for Social Media Marketing.

1 1 (100.00%) SEO
1 1 (100.00%) Google
1 1 (100.00%) Marketing
1 1 (100.00%) Copywriting
1 1 (100.00%) Blog
1 1 (100.00%) Google Analytics
1 1 (100.00%) Social Media
1 1 (100.00%) iPad
1 1 (100.00%) Link Building
1 1 (100.00%) Analytics
1 1 (100.00%) AdWords
1 1 (100.00%) Content Writing

Social Media Marketing
Co-occurring IT Skills in the North West by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Cloud Services
1 1 (100.00%) AdWords
1 1 (100.00%) Google Analytics
General
1 1 (100.00%) Marketing
Job Titles
1 1 (100.00%) Content Manager
1 1 (100.00%) Copywriter
1 1 (100.00%) SEO Copywriter
1 1 (100.00%) SEO Manager
Miscellaneous
1 1 (100.00%) Blog
1 1 (100.00%) iPad
1 1 (100.00%) Social Media
Processes & Methodologies
1 1 (100.00%) Analytics
1 1 (100.00%) Content Writing
1 1 (100.00%) Copywriting
1 1 (100.00%) Link Building
1 1 (100.00%) SEO
Vendors
1 1 (100.00%) Google