SEO Specialist Contract Job Trends in the UK excluding London

Search Engine Optimisation Specialist (SEO Specialist)
UK > UK excluding London

The median Search Engine Optimisation Specialist (SEO Specialist) daily rate in the UK excluding London is £325, according to job vacancies posted in the 6 months leading up to 24 May 2026.

The table below compares current contractor rates and summary statistics with the previous two years.

6 months to
24 May 2026
Same period 2025 Same period 2024
Rank 431 - -
Rank change year-on-year - - -
Contract jobs requiring an SEO Specialist 6 0 0
As % of all contract jobs in the UK excluding London 0.024% - -
As % of the Job Titles category 0.026% - -
Number of daily rates quoted 1 0 0
10th Percentile - - -
25th Percentile £288 - -
Median daily rate (50th Percentile) £325 - -
75th Percentile £363 - -
90th Percentile - - -
UK median daily rate £575 £230 -
% change year-on-year +150.00% - -
Number of hourly rates quoted 5 0 0
10th Percentile - - -
25th Percentile £28.81 - -
Median hourly rate £32.00 - -
75th Percentile £35.91 - -
90th Percentile - - -
UK median hourly rate £32.00 - -

All Contract IT Job Roles
UK excluding London

For comparison with the information above, the following table provides summary statistics for all contract IT job vacancies in the UK excluding London. Most job vacancies include a discernible job title that can be normalized. As such, the figures in the second row provide an indication of the number of contract jobs in our overall sample.

Contract vacancies in the UK excluding London with a recognized job title 22,757 11,722 18,835
% of contract IT jobs with a recognized job title 91.91% 91.79% 92.47%
Number of daily rates quoted 13,158 7,509 11,498
10th Percentile £300 £213 £213
25th Percentile £402 £363 £363
Median daily rate (50th Percentile) £500 £475 £488
Median % change year-on-year +5.26% -2.56% -2.50%
75th Percentile £588 £575 £594
90th Percentile £684 £650 £688
UK median daily rate £513 £508 £525
% change year-on-year +0.99% -3.33% -3.31%
Number of hourly rates quoted 2,587 818 2,316
10th Percentile £14.64 £13.96 £12.50
25th Percentile £19.91 £17.30 £15.75
Median hourly rate £43.69 £26.50 £40.00
Median % change year-on-year +64.87% -33.75% -5.11%
75th Percentile £67.25 £62.50 £61.64
90th Percentile £78.75 £75.00 £73.75
UK median hourly rate £42.50 £28.00 £36.50
% change year-on-year +51.81% -23.30% -18.89%

SEO Specialist
Job Vacancy Trend in the UK excluding London

Historical trend showing the proportion of contract IT job postings featuring 'SEO Specialist' in the job title relative to all contract IT jobs advertised in the UK excluding London.

SEO Specialist job vacancy trend in the UK excluding London

SEO Specialist
Daily Rate Trend in the UK excluding London

Contractor daily rate distribution trend for SEO Specialist job vacancies in the UK excluding London.

Contractor daily rate distribution trend for SEO Specialist job vacancies in the UK excluding London

SEO Specialist
Hourly Rate Trend in the UK excluding London

Contractor hourly rate distribution trend for SEO Specialist job vacancies in the UK excluding London.

Contractor hourly rate distribution trend for SEO Specialist job vacancies in the UK excluding London

SEO Specialist
Contract Job Locations in the UK excluding London

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing SEO Specialist within the UK excluding London region over the 6 months to 24 May 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
East of England - 5 - - 1
North of England - 1 £325 -
North West - 1 £325 -
SEO Specialist
UK

SEO Specialist Skill Set
Top 15 Co-Occurring Skills & Capabilities in the UK excluding London

For the 6 months to 24 May 2026, SEO Specialist contract job roles required the following skills and capabilities in order of popularity. The figures indicate the absolute number of co-occurrences and as a proportion of all contract job ads across the UK excluding London region featuring SEO Specialist in the job title.

1 6 (100.00%) SEO
2 5 (83.33%) AI
2 5 (83.33%) E-Commerce
2 5 (83.33%) Google
2 5 (83.33%) Roadmaps
3 4 (66.67%) Link Building
4 3 (50.00%) Metadata
5 2 (33.33%) Analytics IQ
5 2 (33.33%) Degree
5 2 (33.33%) Google Ads
5 2 (33.33%) Product Marketing
6 1 (16.67%) ChatGPT
6 1 (16.67%) Microsoft Copilot
6 1 (16.67%) Mobile Optimisation
6 1 (16.67%) XML

SEO Specialist Skill Set
Co-Occurring Skills & Capabilities in the UK excluding London by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Cloud Services
1 2 (33.33%) Google Ads
2 1 (16.67%) ChatGPT
2 1 (16.67%) Microsoft Copilot
Database & Business Intelligence
1 3 (50.00%) Metadata
General
1 5 (83.33%) Marketing
2 4 (66.67%) Social Skills
3 2 (33.33%) Manufacturing
Libraries, Frameworks & Software Standards
1 1 (16.67%) XML
Miscellaneous
1 1 (16.67%) Product Ownership
Processes & Methodologies
1 6 (100.00%) SEO
2 5 (83.33%) AI
2 5 (83.33%) E-Commerce
2 5 (83.33%) Roadmaps
3 4 (66.67%) Link Building
4 2 (33.33%) Product Marketing
5 1 (16.67%) Mobile Optimisation
Qualifications
1 2 (33.33%) Analytics IQ
1 2 (33.33%) Degree
Vendors
1 5 (83.33%) Google