Campaign Analysis Contracts

Campaign Analysis
UK

The following table provides summary statistics for contract job vacancies with a requirement for Campaign Analysis skills. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Campaign Analysis over the 6 months to 19 April 2024 with a comparison to the same period in the previous 2 years.

6 months to
19 Apr 2024
Same period 2023 Same period 2022
Rank 583 715 848
Rank change year-on-year +132 +133 -176
Contract jobs citing Campaign Analysis 3 1 7
As % of all contract jobs advertised in the UK 0.007% 0.002% 0.008%
As % of the Processes & Methodologies category 0.008% 0.002% 0.009%
Number of daily rates quoted 1 0 5
10th Percentile - - £281
25th Percentile £506 - £300
Median daily rate (50th Percentile) £513 - £360
Median % change year-on-year - - +15.76%
75th Percentile £519 - £390
90th Percentile - - £419
UK excluding London median daily rate - - -
Number of hourly rates quoted 1 0 0
10th Percentile - - -
25th Percentile £42.25 - -
Median hourly rate £43.50 - -
75th Percentile £44.75 - -
90th Percentile - - -
UK excluding London median hourly rate - - -

All Process and Methodology Skills
UK

Campaign Analysis is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies with a requirement for process or methodology skills.

Contract vacancies with a requirement for process or methodology skills 37,706 54,523 81,413
As % of all contract IT jobs advertised in the UK 86.36% 89.87% 90.60%
Number of daily rates quoted 24,375 37,727 57,191
10th Percentile £300 £325 £338
25th Percentile £413 £438 £425
Median daily rate (50th Percentile) £525 £550 £525
Median % change year-on-year -4.55% +4.76% +9.38%
75th Percentile £638 £650 £638
90th Percentile £750 £750 £738
UK excluding London median daily rate £500 £500 £475
% change year-on-year - +5.26% +10.47%
Number of hourly rates quoted 2,416 1,789 1,947
10th Percentile £12.75 £11.00 £12.50
25th Percentile £16.00 £16.38 £15.25
Median hourly rate £35.00 £36.31 £25.00
Median % change year-on-year -3.59% +45.22% -
75th Percentile £58.70 £65.00 £49.25
90th Percentile £71.88 £75.00 £63.75
UK excluding London median hourly rate £35.00 £36.00 £19.96
% change year-on-year -2.78% +80.41% -7.83%

Campaign Analysis
Job Vacancy Trend

Job postings citing Campaign Analysis as a proportion of all IT jobs advertised.

Job vacancy trend for Campaign Analysis in the UK

Campaign Analysis
Contractor Daily Rate Trend

3-month moving average daily rate quoted in jobs citing Campaign Analysis.

Daily rate trend for Campaign Analysis in the UK

Campaign Analysis
Contractor Hourly Rate Trend

3-month moving average hourly rates quoted in jobs citing Campaign Analysis.

Hourly rate trend for Campaign Analysis in the UK

Campaign Analysis
Top 2 Contract Locations

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Campaign Analysis within the UK over the 6 months to 19 April 2024. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
England +117 3 £513 - 11
London - 3 £513 - 7

Campaign Analysis
Co-occurring Skills and Capabilities by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Applications
1 1 (33.33%) Microsoft Excel
1 1 (33.33%) Microsoft PowerPoint
Business Applications
1 1 (33.33%) Dynamics CRM
1 1 (33.33%) Sprinklr
Cloud Services
1 1 (33.33%) Dynamics 365
1 1 (33.33%) Google Analytics
1 1 (33.33%) Google Data Studio
1 1 (33.33%) Power Platform
Database & Business Intelligence
1 1 (33.33%) Power BI
General
1 3 (100.00%) Marketing
2 1 (33.33%) Analytical Skills
2 1 (33.33%) Billing
2 1 (33.33%) Finance
2 1 (33.33%) Legal
2 1 (33.33%) Pharmaceutical
2 1 (33.33%) Presentation Skills
2 1 (33.33%) Social Skills
Job Titles
1 2 (66.67%) Analyst
2 1 (33.33%) Account Manager
2 1 (33.33%) Digital Analyst
2 1 (33.33%) Dynamics 365 Analyst
2 1 (33.33%) Marketing Manager
Miscellaneous
1 1 (33.33%) Digital Media
1 1 (33.33%) Media Streaming
1 1 (33.33%) NHS
Processes & Methodologies
1 2 (66.67%) Analytics
1 2 (66.67%) Business Intelligence
1 2 (66.67%) Digital Marketing
2 1 (33.33%) A/B Testing
2 1 (33.33%) B2B
2 1 (33.33%) B2B Sales
2 1 (33.33%) Campaign Analytics
2 1 (33.33%) CRM
2 1 (33.33%) Customer Service
2 1 (33.33%) Data Collection
2 1 (33.33%) Data Integration
2 1 (33.33%) Data-Driven Marketing
2 1 (33.33%) Post-Campaign Analysis
2 1 (33.33%) Qualitative Analysis
2 1 (33.33%) Tag Management
2 1 (33.33%) Visualisation
Vendors
1 1 (33.33%) Facebook
1 1 (33.33%) Google
1 1 (33.33%) Microsoft
1 1 (33.33%) Qualtrics
1 1 (33.33%) YouTube