Marketing Analyst
UK
The median Marketing Analyst daily rate in the UK is £450 according to job vacancies posted during the 6 months to 24 April 2024.
The first table below provides contractor rate benchmarking and summary statistics including a comparison to same period in the previous 2 years.
| 6 months to 24 Apr 2024 |
Same period 2023 | Same period 2022 | |
|---|---|---|---|
| Rank | 561 | 693 | 814 |
| Rank change year-on-year | +132 | +121 | -164 |
| Contract jobs requiring a Marketing Analyst | 21 | 19 | 41 |
| As % of all contract jobs advertised in the UK | 0.048% | 0.032% | 0.046% |
| As % of the Job Titles category | 0.052% | 0.033% | 0.048% |
| Number of daily rates quoted | 12 | 14 | 25 |
| 10th Percentile | £226 | £454 | £288 |
| 25th Percentile | £358 | £463 | £375 |
| Median daily rate (50th Percentile) | £450 | £513 | £475 |
| Median % change year-on-year | -12.20% | +7.89% | +31.94% |
| 75th Percentile | £528 | £538 | £533 |
| 90th Percentile | £594 | - | £575 |
| UK excluding London median daily rate | £375 | - | £463 |
| % change year-on-year | - | - | +25.00% |
| Number of hourly rates quoted | 1 | 2 | 1 |
| 10th Percentile | - | £22.88 | - |
| 25th Percentile | £26.50 | £23.44 | - |
| Median hourly rate | £28.00 | £26.25 | £31.85 |
| Median % change year-on-year | +6.67% | -17.58% | +41.56% |
| 75th Percentile | £29.50 | £28.44 | - |
| 90th Percentile | - | £28.63 | - |
| UK excluding London median hourly rate | - | - | £31.85 |
All Contract IT Job Vacancies
UK
The following table is for comparison with the above and includes summary statistics for all contract IT job vacancies. Most job vacancies include a discernible job title that can be normalized. As such, the figures in the second row provide an indication of the number of contract jobs in our overall sample.
| Contract vacancies in the UK with a recognized job title | 40,476 | 56,906 | 85,219 |
| % of contract IT jobs with a recognized job title | 92.76% | 94.58% | 95.49% |
| Number of daily rates quoted | 26,420 | 39,710 | 59,771 |
| 10th Percentile | £275 | £313 | £313 |
| 25th Percentile | £409 | £425 | £425 |
| Median daily rate (50th Percentile) | £525 | £540 | £525 |
| Median % change year-on-year | -2.78% | +2.86% | +10.53% |
| 75th Percentile | £638 | £650 | £638 |
| 90th Percentile | £750 | £750 | £725 |
| UK excluding London median daily rate | £493 | £500 | £475 |
| % change year-on-year | -1.40% | +5.26% | +11.76% |
| Number of hourly rates quoted | 2,641 | 1,614 | 2,118 |
| 10th Percentile | £12.86 | £14.36 | £12.50 |
| 25th Percentile | £16.30 | £19.50 | £15.50 |
| Median hourly rate | £35.50 | £45.00 | £23.00 |
| Median % change year-on-year | -21.11% | +95.65% | +1.41% |
| 75th Percentile | £60.00 | £65.75 | £48.75 |
| 90th Percentile | £72.50 | £75.92 | £63.00 |
| UK excluding London median hourly rate | £37.50 | £42.50 | £19.50 |
| % change year-on-year | -11.76% | +117.95% | +2.63% |
Marketing Analyst
Job Vacancy Trend
Job postings that featured Marketing Analyst in the job title as a proportion of all IT jobs advertised.
Marketing Analyst
Contractor Daily Rate Trend
3-month moving average daily rate quoted in jobs citing Marketing Analyst.
Marketing Analyst
Daily Rate Histogram
Daily rate distribution for jobs citing Marketing Analyst over the 6 months to 24 April 2024.
Marketing Analyst
Contractor Hourly Rate Trend
3-month moving average hourly rates quoted in jobs citing Marketing Analyst.
Marketing Analyst
Top 10 Contract Locations
The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing Analyst within the UK over the 6 months to 24 April 2024. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.
| Location | Rank Change on Same Period Last Year |
Matching Contract IT Job Ads |
Median Daily Rate Past 6 Months |
Median Daily Rate % Change on Same Period Last Year |
Live Jobs |
|---|---|---|---|---|---|
| England | +121 | 16 | £375 | -26.83% | 16 |
| Work from Home | +133 | 14 | £500 | - | 7 |
| UK excluding London | +65 | 10 | £375 | - | 3 |
| London | +91 | 5 | £563 | +9.76% | 10 |
| Yorkshire | - | 4 | - | - | 1 |
| North of England | - | 4 | - | - | 2 |
| South East | +14 | 3 | £225 | - | |
| East Midlands | - | 2 | £375 | - | |
| Midlands | - | 2 | £375 | - | |
| East of England | - | 1 | £450 | - | 1 |
Marketing Analyst Skill Set
Top 30 Co-occurring Skills and Capabilities
For the 6 months to 24 April 2024, Marketing Analyst contract job roles required the following skills and capabilities in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all contract job ads featuring Marketing Analyst in the job title.
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Marketing Analyst Skill Set
Co-occurring Skills and Capabilities by Category
The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories: