The following table provides summary statistics for contract job vacancies advertised in West Yorkshire with a requirement for Online Marketing skills. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Online Marketing over the 3 months to 24 June 2017 with a comparison to the same period in the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Online Marketing
Yorkshire / West Yorkshire
3 months to
24 Jun 2017
Same period 2016 Same period 2015
Rank 98 122 -
Rank change year-on-year +24 -  
Contract jobs citing Online Marketing 2 1 0
As % of all contract IT jobs advertised in West Yorkshire 0.14% 0.049% -
As % of the Processes & Methodologies category 0.16% 0.056% -
Number of daily rates quoted 2 0 0
Median daily rate £240 - -
UK excluding London median daily rate £250 £188 £300
% change year-on-year +33.33% -37.50%  
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate - - £18.00

Online Marketing is in the process and methodology skills category. The next table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in West Yorkshire with a requirement for process and methodology skills.

Contract Process & Methodology Skills
West Yorkshire
Contract job vacancies with a requirement for process and methodology skills 1223 1799 1809
As % of all contract IT job vacancies advertised in West Yorkshire 86.74% 87.67% 85.78%
Number of daily rates quoted 829 1240 1282
Median daily rate £403 £425 £356
Median daily rate % change year-on-year -5.29% +19.38%  
90% offered a daily rate of more than £310 £315 £275
10% offered a daily rate of more than £538 £550 £500
UK excluding London median daily rate £415 £400 £380
% change year-on-year +3.75% +5.26%  
Number of hourly rates quoted 28 18 33
Median hourly rate £10.89 £14.50 £35.00
Median hourly rate % change year-on-year -24.93% -58.57%  
90% offered a hourly rate of more than £8.79 £10.20 £12.00
10% offered a hourly rate of more than £28.02 £170.00 £45.00
UK excluding London median hourly rate £34.00 £28.50 £30.00
% change year-on-year +19.29% -5.00%  

Online Marketing
Job Vacancy Trend in West Yorkshire

The job posting trend of jobs advertised in West Yorkshire citing Online Marketing as a proportion of all contract or permanent IT jobs with a match in the Processes & Methodologies category.

Job vacancy trend for Online Marketing in West Yorkshire

Online Marketing
Contractor Daily Rate Trend in West Yorkshire

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Online Marketing in West Yorkshire.

Contractor daily rate trend for Online Marketing in West Yorkshire

Online Marketing
Contract Job Locations in West Yorkshire

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Online Marketing within the West Yorkshire region over the 3 months to 24 June 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Leeds - 2 £240 - 1
Online Marketing
Yorkshire

For the 6 months to 24 June 2017, IT contractor jobs citing Online Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the West Yorkshire region with a requirement for Online Marketing.

1 4 (100.00%) Marketing
2 3 (75.00%) Adobe After Effects
2 3 (75.00%) Photoshop
2 3 (75.00%) Games
2 3 (75.00%) Motion Graphics
2 3 (75.00%) Typography
3 2 (50.00%) HTML
3 2 (50.00%) Brand Management
3 2 (50.00%) Adobe Illustrator
4 1 (25.00%) Adobe Premiere
4 1 (25.00%) Microsoft Office
4 1 (25.00%) Microsoft
4 1 (25.00%) Adobe
4 1 (25.00%) Google
4 1 (25.00%) CINEMA 4D
4 1 (25.00%) Google Analytics
4 1 (25.00%) Online Games
4 1 (25.00%) Online Betting
4 1 (25.00%) Analytics
4 1 (25.00%) Time Series Analysis
4 1 (25.00%) Analytical Skills
4 1 (25.00%) Mobile First
4 1 (25.00%) SQL
4 1 (25.00%) AdWords

Online Marketing
Co-occurring IT Skills in West Yorkshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Applications
1 3 (75.00%) Adobe After Effects
1 3 (75.00%) Photoshop
2 2 (50.00%) Adobe Illustrator
3 1 (25.00%) Adobe Premiere
3 1 (25.00%) CINEMA 4D
3 1 (25.00%) Microsoft Office
Cloud Services
1 1 (25.00%) AdWords
1 1 (25.00%) Google Analytics
General
1 4 (100.00%) Marketing
2 3 (75.00%) Games
3 1 (25.00%) Online Betting
Job Titles
1 2 (50.00%) Designer
2 1 (25.00%) Analyst
2 1 (25.00%) Campaign Analyst
2 1 (25.00%) Digital Designer
2 1 (25.00%) Games Designer
2 1 (25.00%) Graphic Designer
2 1 (25.00%) Insight Analyst
2 1 (25.00%) Marketing Analyst
2 1 (25.00%) Marketing Campaign Analyst
2 1 (25.00%) Marketing Insight Analyst
2 1 (25.00%) SQL Analyst
2 1 (25.00%) Visual Designer
Libraries, Frameworks & Software Standards
1 2 (50.00%) HTML
Miscellaneous
1 3 (75.00%) Motion Graphics
2 1 (25.00%) Analytical Skills
2 1 (25.00%) Online Games
Processes & Methodologies
1 3 (75.00%) Typography
2 2 (50.00%) Brand Management
3 1 (25.00%) Analytics
3 1 (25.00%) Mobile First
3 1 (25.00%) Time Series Analysis
Programming Languages
1 1 (25.00%) SQL
Vendors
1 1 (25.00%) Adobe
1 1 (25.00%) Google
1 1 (25.00%) Microsoft