1 of 1 A/B Testing Jobs in Neath Port Talbot

important the candidate can foster a creative team environment, inventing new approaches to ad creative and targeting, building robust A / B testing structures, diving deep into campaign performance data, and doubling down on what's performing. Key job responsibilities … Lead marketing automation and audience strategy implementation to drive program efficiency and improve lead quality. - Establish rigorous testing frameworks (A / B, incrementality, geo-lift) and optimization processes. Develop metrics and measurement to determine campaign effectiveness and true incremental impact. - Lead budget planning ...