2 of 2 Adobe Analytics Jobs in Wales

have most of the skills or experience we're looking for, please go ahead and apply. We'd love to hear from you! About the role The Website Insights & Analytics Manager at Hargreaves Lansdown is a sole contributor role responsible for driving data-informed decision-making across the digital estate. This role focuses on delivering actionable insights through web … analytics to enhance user experience, optimize website and app performance, and support strategic business goals. The individual will work closely with stakeholders across marketing, product, and technology teams to ensure data integrity and maximize the value of digital analytics tools. Hargreaves Lansdown is undergoing major transformation and Marketing is central to that change. We're evolving fast, with … we work, and unlocking new opportunities to grow, engage and convert, setting a new standard for marketing at HL. What you'll be doing Owning and manage the web analytics strategy and implementation across the Hargreaves Lansdown website. Developing and maintain dashboards and reports to monitor key performance indicators (KPIs). Conducting deep-dive analysis to uncover user behavior More ❯

with business goals. Leading and mentoring a team of CRO professionals and personalisation managers. Managing the CRO testing roadmap, including A/B and multivariate testing. Collaborating with UX, analytics, product, and marketing teams to identify optimisation opportunities. Analysing test results and user behaviour to derive actionable insights. Driving personalisation strategies to enhance user engagement and conversion. Reporting on … or e-commerce environment. Strong understanding of experimentation frameworks and tools (e.g., Optimizely, Google Optimize). Experience with personalisation platforms and strategies. Excellent analytical skills and proficiency in web analytics tools (e.g., GA4, Adobe Analytics). Strong leadership and team management capabilities. Effective communication and stakeholder management skills. Knowledge of UX principles and digital marketing best practices. More ❯