Technical CRM Automation Manager
Leicester, England, United Kingdom
Hybrid / WFH Options
Hybrid / WFH Options
Harnham
expanded significantly across multiple verticals in recent years. Backed by ongoing investment in digital and CRM infrastructure, the company is focused on enhancing member engagement through personalised, data-driven marketing. The Role This is a hands-on Technical CRM Automation Manager role, responsible for building and optimising lifecycle campaigns across email, push, and in-app. You … B testing for ongoing optimisation Work closely with stakeholders to align CRM with broader growth and retention goals Skills & Experience: Essential: Proven experience in CRM automation or lifecycle marketing Advanced hands-on Braze expertise across email, push, and in-app Deep understanding of Liquid logic, modular templates, and journey logic Comfortable managing API connections and technical CRM integrations … Analytical with a track record of improving performance through testing Desirable: Familiarity with CDPs and broader marketing technology stack Experience in loyalty, membership, or subscription-based business models Understanding of trading performance and commercial marketing metrics Interview Process: Virtual interview (45 mins) In-person interview with CRM case study Optional final session before offer How to More ❯
Posted: