Digital Business Analyst
London, South East, England, United Kingdom
Harnham - Data & Analytics Recruitment
Digital Business Analyst Location: SW London - 1 day per week (hybrid) Contract Length: 6 months IR35 Status: Outside IR35 Rate: £400-£525/day Overview Due to increasing demand, a consultancy client are seeking a Digital Business Analyst to step into a high-profile eCommerce personalisation programme. You will partner with clients … gathering for personalisation use cases across websites, apps, and in-store environments. Map the "as-is" state of customer journeys and define future-state objectives, KPIs, and goals. Translate business requirements into clear user stories, acceptance criteria, and process flows. Collaborate with IT, Data, Marketing, and Product teams to ensure alignment and feasibility of proposed solutions. Work closely with … specification. Define data and content requirements for personalisation use cases. Ensure tracking and measurement frameworks are in place to monitor performance and success. Skills & Experience Proven experience as a Business Analyst on eCommerce or digital marketing projects. Strong understanding of personalisation, segmentation, and customer journey orchestration . Hands-on experience with MarTech platforms such as Salesforce More ❯
Employment Type: Contractor
Rate: £400 - £570 per day
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