Technical Digital Marketing Executive
Camberley Surrey, Camberley, Surrey, England
Nexus Jobs Limited
content marketing plans. The following is a summary of the role: • The implementation of a single global Google Analytics property and Google AdWords account for all live company websites. • Working with the Performance Team to define and implement our approach to tagging audience groups based on our most … view of the digital footprint of our most profitable customers sectors. In the first instance, this will be based on Google Analytics and AdWords data. • Implementation of Paid Search scripts within our Global MCC to drive optimisation and efficiencies. This is to include the development of custom KPIs, dashboards … analytical capability. Comfortable using Google Tag Manager for tagging and conversion tracking. Fluency in digital analytics tools like Google Analytics, Google Adwords and AdWords Editor. Knowledge of MCC Adwords scripts that include reports and bid management automation. Advanced Excel skills and the ability to process large amounts more »
Employment Type: Permanent
Salary: £30,000 - £40,000
Posted: