Senior Digital Acquisition Specialist
bath, south west england, united kingdom
Hybrid / WFH Options
Hybrid / WFH Options
ADLIB
into the Head of Digital. Youll be responsible for driving acquisition through a mix of paid media channels, with a strong focus on performance, analytics, SEO, and continuous improvement. Youll work closely with media agencies and internal teams to deliver campaigns that are insight-led and results-driven. Its … testing creatives and refining targeting, to reporting on performance and shaping wider customer acquisition plans. This role would be focusing on campaign management across Google Ads, Meta, programmatic and more, plus using tools like GA4 and Looker Studio to dig into the data and drive better decisions. You'll … digital acquisition campaigns across paid search, paid social and/or display Solid knowledge of performance metrics (CPA, CAC, ROI, CTR etc.) Confident using Google Analytics, Google Ads, and similar tools Experience working with or managing media agencies Strong commercial mindset with the ability to analyse and More ❯
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