1 to 25 of 62 Google Analytics Jobs in the UK

emerging LLM/AI search optimisation strategies. Paid Media & Performance Marketing Platform Strategy: Manage budget allocation, strategy, and execution across Paid Search and Social (Google Ads, LinkedIn, Meta). Optimization & Retargeting: Build behaviour‐based retargeting flows and continuously optimise campaigns for ROAS and Customer Acquisition Cost (CAC). Pipeline … Testing & Optimization: Design and run continuous A/B tests across landing pages, forms and emails to maximise conversion rates. Funnel Analysis: Analyse web analytics (Google Analytics, etc.) to identify and resolve friction points in the buyer's journey. Innovation & AI AI Automation: Leverage tools like Zapier ...

local and central government. Role Summary: The PPC Manager will be responsible for developing, executing, and optimising paid media campaigns across platforms such as Google Ads, Bing Ads, and social media to drive quality leads and contribute to the overall commercial growth of the organisation. The ideal candidate … week from Basingstoke office) Job Responsibilities: Develop and implement a data-driven PPC strategy aligned with business objectives. Manage and optimise paid campaigns across Google Ads, Bing Ads, Meta (Facebook & Instagram), LinkedIn, and other platforms. Conduct keyword research, audience segmentation, and competitive analysis to improve campaign targeting. Write ...

Campus in Speke, Liverpool, this role suits someone with an unwavering passion for data, a deep appreciation of modern data engineering on Google Cloud Platform, and the drive to keep raising the bar on quality, reliability and efficiency. What You Will Be Doing Pipelines & Project Delivery … table: Demonstrable data engineering experience with a data warehouse platform. Extremely Strong SQL skills Significant hands-on experience integrating APIs. Experience with the Google Cloud Platform/Data Stack including: BigQuery; Cloud Functions; Cloud Storage; Pub/Sub; IAM Management; Data Studio Strong working knowledge of Python for pipeline ...

Lead performance measurement and reporting for service assessments, ensuring readiness and compliance Ensure alignment with Government Digital Service (GDS) standards and best practices Leverage analytics tools such as Google Analytics, Microsoft Power BI, SQL, or equivalent to extract and interpret data Analyse large, complex datasets to identify … standards Strong analytical capabilities, with the ability to interpret complex data and translate findings into actionable insights Proficient in a range of performance and analytics tools (e.g. Google Analytics, Microsoft Power BI, SQL or equivalents) Solid experience working in Agile environments, applying iterative and user-centred delivery ...

Solutions Architect, gTech Ads (Fixed-Term Contract) corporate_fare Google place London, UK Apply Bachelor’s degree or equivalent practical experience. 5 years of experience in a technical project management or a customer-facing role. Preferred qualifications Knowledge of Google Ads, Google Analytics 4, Google … support for millions of customers worldwide. Based on the evolving needs of our ads customers, we partner with Sales, Product and Engineering teams within Google to develop better solutions, tools, and services to improve our products and enhance our client experience. As a cross-functional and global team ...

across systems Contribute to enterprise-wide data policies and regulatory compliance Required Experience & Skills: 10+ years of experience in data engineering, data science, or analytics Proven experience defining and executing data strategies in complex organisations Strong expertise in cloud-based data platforms (AWS preferred) Experience with modern ETL/… GDPR and related standards Strong communication and stakeholder management skills, including engaging senior stakeholders Proven leadership, mentoring, and team-building capabilities Tech Stack: Google Analytics Google BigQuery Looker Studio Google Tag Manager Desirable Experience: Experience in public sector or citizen services (eg, benefits systems) Exposure ...

architecture, keyword mapping, and SEO-friendly content structures. · Ensure websites remain secure, fast, and fully operational. Performance & Reporting · Track website and campaign performance using analytics and SEO platforms. · Monitor traffic, leads, conversion rates, and e-commerce sales performance. · Provide clear performance reports and insights to stakeholders. Required Skills & Experience … technical SEO, site architecture, and website performance optimisation. · Stay current with SEO trends and developments, especially those involving AI, search behaviour changes and Google algorithm updates. · Hands-on experience with CMS platforms such as WordPress, Shopify, or similar. · Proficiency in Google Analytics, Google Search Console ...

customer behaviour, conversion rates, and campaign engagement. Manage and maintain CRM and marketing databases, ensuring data accuracy, segmentation, and cleansing. Use tools such as Google Analytics, Excel, CRM platforms, and marketing automation systems. Track website traffic, customer journeys, and user engagement to improve digital performance and user experience. … handling customer data. About You. Strong analytical and problem-solving ability Data-driven Previous experience supporting marketing and sales teams to improve Experience with Google Analytics and CRM systems Attention to detail Commercial awareness Strong communication and presentation skills ...

frameworks (e.g. GOV.UK Service Standard, KPIs, OKRs) Advanced skills in data analysis and visualisation, including: Power BI (dashboard development, data modelling, reporting) Excel/Google Sheets (advanced analysis) SQL for data extraction and manipulation Experience working with web analytics tools (e.g. Google Analytics, Adobe Analytics … flexible hybrid working model If you're an SC-cleared Performance Analyst with strong central government experience, a data-driven mindset, and expertise in analytics, dashboards, and service optimisation, we'd like to hear from you. Reasonable Adjustments: Respect and equality are core values to us. We are proud ...

Strong commercial awareness with an analytical mindset. Strong Excel experience. Highly organised with attention to detail. Experience using ESP Bloomreach or similar. Experience using Google Analytics or similar. This fantastic opportunity to join a growing and collaborative CRM team , where you will work on work on impactful … office-based role in Lytham St Annes , with occasional opportunity to work from home. Keywords: CRM Coordinator, CRM Strategy, Campaigns, Excel, ESP Bloomreach, Google Analytics, Lytham St Annes, Blackpool, Preston, Fleetwood, Lancashire, IT Change To apply, please send your CV to Alex or call ...

best practices around content publishing: quality assurance, accessibility (WCAG, AA), SEO/findability, responsiveness across devices, brand compliance Collaborate with UX/UI and Analytics teams to feed back authoring/site-production issues (e.g., component limitations, page performance issues, template gaps) to engineering and drive continuous improvement Develop … when to and when not to go mobile-first, QA Desired: Experience with large enterprise site ecosystems (multi-site, multi-regional, localized) Familiarity with analytics tools (e.g., Google Analytics, Adobe Analytics) and reporting on site production metrics Basic familiarity with front-end technologies (HTML/ ...

governance (ESG) performance and outcomes. The role Our Product, Design and Technology department is looking for a Senior Product Analyst to join our Data & Analytics team and play a key role in delivering product analytics across our platform. This role will lead the implementation and evolution of product … analytics capabilities, ensuring data insights are embedded throughout the product lifecycle. You will act as a technical lead and mentor to a Product Analyst, supporting the growth of product analytics maturity across the department. Main Responsibilities Support cross‐functional teams with data insights. Define success metrics for product ...

fill gaps in their diary, grow their reputation and expand their business. Between them they specialise in over 30 trades. Head of Marketing Analytics Role: You will be responsible for assessing their marketing analytics needs, identifying the right tools and platforms, and lead the implementation of their marketing … analytics tools. This person will be responsible for monitoring and interrogating marketing performance and identify the most efficient sources of traffic for conversion, retention, and monetization (revenue attribution). They will provide actionable business insights to our client’s management team Responsibilities: Design and implement their Marketing analytics ...

improve conversion rates. Ensure the platform delivers a differentiated, professional experience that reflects the quality of CCL Energy Group's products and service. Analytics, Reporting & Performance Establish a robust analytics framework, tracking and reporting on all key ecommerce KPIs to senior leadership on a regular cadence. Use data … ecommerce or digital teams, with a track record of building capability and driving performance. Solid understanding of SEO principles, paid digital channels (PPC/Google Ads), and digital marketing best practices. Data-driven mindset — confident working with analytics platforms (e.g. Google Analytics 4), drawing insights from ...

Good understanding of HTML, CSS/JS fundamentals and how they impact crawling, indexing and UX; adept with SEO and generic marketing toolsets (e.g. Google Analytics 4, Google Search Console, Looker Studio, Semrush, Ahrefs, Screaming Frog, Lumar, Similarweb). Practical experience in contributing ...

running structured A/B and multivariate tests to drive incremental conversion and revenue growth Identifying optimisation opportunities using customer insight, behavioural data and analytics Translating insight into clear, actionable hypotheses and test plans Analysing test performance, drawing robust conclusions and sharing results with senior stakeholders Embedding data-driven … running A/B tests using industry-standard tools Strong analytical skills, with the ability to turn data into insight and action Knowledge of Google Analytics, Adobe Analytics or similar platforms A solid understanding of UX, usability and customer-centred design Awareness of highly regulated industry (Insurance ...

deliver high-quality, scalable solutions that truly matter. Overview: We are seeking an experienced Performance Analyst (SFIA 5) to lead performance measurement and analytics across complex digital services. This role focuses on embedding data-driven decision-making, ensuring services are designed and continuously improved based on user needs … frameworks, including KPIs and user-focused metrics Ensure alignment with Government Digital Service (GDS) standards and best practices Establish and maintain high-quality performance analytics standards Insight Generation & Decision Support Analyse data from multiple sources (user, service, and operational data) to generate actionable insights Translate complex data into clear ...

online growth levers (SEO, Paid Search, Display, Affiliate, Social, etc.) Demonstrated success in multi-product selling, whitespace mapping, and enterprise account planning Experience with Google Analytics, Adobe Analytics, or comparable tools is a plus. Ability to work y in a segmented AM/CS model, partnering closely ...

teams and influencing senior stakeholders or board‐level executives. Technical Literacy: Familiarity with modern marketing technologies, including CRM, marketing automation (e.g., Pathway), and advanced analytics (e.g., Google Analytics 4). Education: A Bachelor's degree in Marketing or Business is standard; an MBA or professional certification from ...

Overview: We are seeking a visionary, delivery ‐ focused Head of Business Intelligence to define and lead the transformation of reporting, dashboards, and self ‐ service analytics across the JD Group. Reporting to the Group Director of Data & AI, this role is central to creating a scalable, secure, and modern … with intuitive, governed self ‐ service analytics. Working closely with Data Engineering, Architecture, and Data Science, you will be responsible for ensuring data within our Google Cloud Platform (GCP) environment is surfaced in accessible, performant, and trusted ways. You will play a key role in developing and evolving a modern ...

offers, and create marketing campaigns that generate high-quality leads. Content Creation: Collaborate with our Head of Content and Campaigns to produce compelling content. Analytics and Reporting: Track and analyse campaign performance and liaise closely with the Digital Marketing team to improve performance and quality of leads gained … Google and other advertising platforms. Budget Management: Manage a demand generation budget effectively to maximize ROI. Collaboration: Work closely with the sales team to ensure alignment on lead generation goals and to refine lead qualification processes. Market Research: Conduct market research and competitor analysis to develop best strategies nationally ...

that reflect the Foods Connected brand. Establish a content operations framework that ensures consistent, high‐quality output across all channels. Use data and performance analytics to continuously optimise content strategy, refining what works and scaling successful formats. Partner with industry experts and research vendors to support the execution … brand kit management. CMS platforms (e.g. WordPress, Webflow) for content publishing and management. SEO tools (e.g. SEMrush, Ahrefs) for content planning and performance monitoring. Analytics platforms (e.g. Google Analytics 4, HubSpot) for reporting on content effectiveness. Microsoft 365 Suite: PowerPoint, Word, SharePoint, and Teams for internal collaboration ...

role of Ecommerce Manager Proven experience in-ecommerce management, preferably within a B2B or retail environment. Strong understanding of e-commerce platforms, web analytics tools (e.g. Google Analytics) and online merchandising. Familiarity with SEO, SEM, and other digital marketing strategies. Strong project management skills, with a proven ...

track. Ensure effective resource allocation and dependency management across various digital projects. 3rd Party Management: Effectively manage 3rd party agencies including development and analytics Foster a collaborative and agile working environment, promoting best practices in development and project management. Manage resource allocation and project prioritisation to optimise team efficiency … with broader business strategies. Act as a key liaison between technical and non-technical stakeholders, translating complex technical concepts into clear business implications. Performance & Analytics: Define and track key performance indicators (KPIs) for all digital products and initiatives. Utilise data analytics to monitor performance, identify areas for improvement ...

analysis. You will transform complex web data into clear, compelling stories with actionable recommendations that directly influence business decisions. A vital role within the Analytics and Ecommerce teams, you will deliver critical web data insights to the Ecommerce team. This involves transforming business questions into analytical problems, analysing intricate … tools, reports, and processes that enhance the analytical capabilities of the team and wider business, with a focus on data democratisation and self serve analytics for the key teams. Insight Democratisation: Create and maintain automated BI that promote data awareness and enhance the business knowledge of our online performance ...