2 of 2 Google Tag Manager Jobs in the West Midlands

delivery of tagging and analytics solutions. Manage the relationship with a third-party vendor supporting tagging and data layer development, including budget oversight. Lead continuous data quality reviews, including Google Tag Manager container management and monitoring of data layer tags. Support the delivery of A/B and multivariate testing (MVT) initiatives to optimise landing pages and … and marketing tags. Ensure high-quality tagging and data layers to enable accurate reporting and analysis. Skills & Experience Strong background as an implementation specialist . Hands-on experience with Tag Management Systems (ideally Google Tag Manager). Experience using analytics platforms such as GA4, Firebase, or similar. Solid knowledge of web technologies, including HTML, CSS, and More ❯

to product variants or categories. Highlight opportunities for growth through promotions, campaigns, and new product launches. Analytics & Compliance Monitor website traffic, identify trends, and report findings to management. Ensure Google Analytics, Google Tag Manager, and Meta Pixels are integrated for performance tracking (once live on domain). Monitor areas of concern and non-compliance, escalating where More ❯