The Head of Product Marketing plays a dual role as both a leader and a hands-on contributor, overseeing demand generation and product marketing efforts. This position is responsible for shaping the company's market differentiation, positioning, and sales strategies across specific industries and regions. To succeed, you must develop a strong grasp of customer needs, industry trends … competitive landscapes, and the company's product offerings. In collaboration with internal teams and direct customer interactions, you will design and execute a product marketing strategy that delivers compelling, customer-focused content highlighting the company's solutions and advantages. Additionally, you will lead demand generation initiatives, managing trade shows, digital campaigns, and various inbound and outbound marketing efforts … to drive engagement and growth. Requirements Bachelor's degree in marketing, business administration, engineering, or a related field. Significant experience in related marketing roles, with demonstrated success and leadership in driving demand generation and revenue growth in software industries. Strong strategic thinking and ability to translate business goals into effective marketing strategies and plans. Excellent leadership and More ❯
Shrewsbury, Shropshire, United Kingdom Hybrid / WFH Options
Croud
ROLE OVERVIEW Croud is a global, full service digital marketing agency with a unique business model that helps businesses drive sustainable growth in the new world of marketing. Croud was recently named a Sunday Times Best Place to Work for the second year in a row, and was named Performance Marketing Employer of the Year by PMW. At … paid media proposition in a tailored, results-driven way. Identify growth opportunities through new channels, innovations, and platform updates. Collaborate with SEO, Creative, Analytics, and wider teams to ensure integrated marketing. Client Relationship Management & Account Growth Build strong, senior client relationships and act as their strategic advisor. Lead strategic planning, performance reviews, and growth conversations. Proactively identify and pitch More ❯
Shrewsbury, Shropshire, United Kingdom Hybrid / WFH Options
Croud
ROLE OVERVIEW Croud is a global, full service digital marketing agency with a unique business model that helps businesses drive sustainable growth in the new world of marketing. Croud was recently named a Sunday Times Best Place to Work for the second year in a row, and was named Performance Marketing Employer of the Year by PMW. At … paid media proposition in a tailored, results-driven way. Identify growth opportunities through new channels, innovations, and platform updates. Collaborate with SEO, Creative, Analytics, and wider teams to ensure integrated marketing. Client Relationship Management & Account Growth Build strong, senior client relationships and act as their strategic advisor. Lead strategic planning, performance reviews, and growth conversations. Proactively identify and pitch More ❯
Bromsgrove, Worcestershire, United Kingdom Hybrid / WFH Options
SF Recruitment
Marketing Manager Location: Worcestershire - Hybrid Working Salary: £40,000 - £45,000 Role Overview SF Recruitment are seeking a dynamic and strategic Marketing Manager to lead brand growth and visibility for a UK-based SaaS company specializing in recruitment technology. This role is ideal for a hands-on marketer who thrives in a collaborative environment and is passionate about … driving B2B lead generation, brand positioning, and thought leadership. As a key member of the team, you will develop and execute multi-channel marketing strategies, manage digital campaigns, and create compelling content that resonates with target audiences across sectors such as care, education, and professional services. Key Responsibilities Marketing Strategy & Leadership Design and implement integratedmarketing strategies to boost brand awareness and generate qualified B2B leads. Align marketing efforts with commercial goals in collaboration with leadership and sales teams. Establish the company as a thought leader in the recruitment technology space through consistent and innovative messaging. Campaign Management Plan and execute digital marketing campaigns across PPC, email, social media, and other platforms. Collaborate More ❯