1 of 1 Marketing Analytics Jobs in Cambridgeshire

people like you: dedicated, agile and above all audacious so we can truly drive science forward. The Senior Web Analyst is responsible for providing a deep understanding of web analytics, marketing performance, and business strategy. The ideal candidate will play a pivotal role in driving insights, optimising digital campaigns, and informing strategic decisions through data analysis. This position … reports to the Director, Performance Marketing and will be on-site in Cambridge, UK. At Abcam, our vision is to be the most influential life sciences company for researchers worldwide. In this role, you will have the opportunity to: Data Analysis and Insights: Analyse web traffic, digital campaign performance, and user behaviour using tools like Google Analytics, Adobe … Analytics, and other platforms to provide actionable insights. Marketing Performance Optimisation: Collaborate with marketing teams to optimise ROI by assessing campaign performance and identifying growth opportunities across channels like SEO, SEM, email, and social media. Lead A/B testing initiatives to evaluate marketing strategies. Dashboard Development: Design and maintain dashboards and reporting tools to track More ❯