1 of 1 Predictive Modelling Jobs in Loughborough

eCommerce marketing. Proactively lead the design, development and deployment of data science solutions that inform marketing strategy and execution. Build Marketing Mix Modeling (MMM), predictive modelling, lifetime value prediction, churn analysis, marketing attribution and channel optimisation. Partner with marketing stakeholders to test, learn and optimise campaigns through experimental … PowerBI/Looker. Experienced running Geolift test, causal inference model, and other forms of experimental design. Solid foundation in machine learning, statistics, econometric modelling, analytical and problem solving skills Strong communication skills with the ability to translate complex data insights into actionable business strategies. Preferred experience in the eCommerce ...